Product Specialist

• Jun 2021 - Present

Creative Director

• Jul 2015 - Present

• Manages content creation processes and strategy to satisfy existing audiences and attract new ones. • Manages SEO implementation, social media platforms such as Twitter, Instagram & Snapchat • Spearheads accessing trends and new technology that aid in enhancing content creation strategies and processes • Represents the community at meetings with brands and informs brands on the consumer (audience) behavior and interests. and making decisions to benefit the members of the community at all times. Show less

Lead, Marketing & Growth

• Mar 2020 - Jan 2022

Product Marketing Associate

• Jan 2020 - Jun 2021

gomoney, a digital banking solution aimed at simplifying money to Nigerians gomoney, a digital banking solution aimed at simplifying money to Nigerians

Product/ Marketing Associate

• Apr 2019 - Dec 2019

- Developed and implemented a marketing strategy to train 3000 women with digital skills across 12 cities in Nigeria; the target was met and exceeded by 30% - Acquired partners, which led to user base expansion in 10 new cities - Analyzed consumer data to inform content, sales, and programs teams' decision making which improved retention by 15% - Conducted user research interviews which informed product development, increasing user satisfaction by 80% - Translated technical product features into crucial benefits for the user through compelling storytelling, which led to a 10% increase in community members - Implemented a go-to-market plan that acquired 100 paying users in the first 30 days Show less

Community and Project Management Associate

• Jan 2019 - May 2019

- Managed communications with various stakeholders during the NICE Support Programme - Designed and implemented a work experience module during the NICE Support program which paired over 50 entrepreneurs with established fashion houses to offer them a first-hand experience in building fashion businesses in Nigeria. - Managed communications with various stakeholders during the NICE Support Programme - Designed and implemented a work experience module during the NICE Support program which paired over 50 entrepreneurs with established fashion houses to offer them a first-hand experience in building fashion businesses in Nigeria.

IT Support Intern

• Jan 2019 - Apr 2019

- Troubleshooting issues on all organizational hardware properties including desktops, racks, and servers - Managed software roll out across organization with a diverse user base - Worked with in house development teams to improve the cash management software which improved operation efficiency by 14.5% in the first month. - Troubleshooting issues on all organizational hardware properties including desktops, racks, and servers - Managed software roll out across organization with a diverse user base - Worked with in house development teams to improve the cash management software which improved operation efficiency by 14.5% in the first month.

Social Media Strategist

• Jan 2019 - Mar 2019

- Created and implemented a social media strategy to acquire 100 new paying customers in 90 days - Analyzed user data and social media insights to develop tailored experiences for new and existing customers - Created and implemented a social media strategy to acquire 100 new paying customers in 90 days - Analyzed user data and social media insights to develop tailored experiences for new and existing customers

Sales & Stock Associate

• Jul 2018 - Sep 2018

- Managed store outlook and ensured that store and stock appearance resonated with brand standards at all times. - Achieved daily sales goals by engaging with customers to understand their needs and ensure their shopping experience is positive. - Managed stock distribution and performed inventory audits using RFID technology and applications such as TRUVUE - Optimised inventory layout to improve the accuracy of stock and merchandising reports - Managed store outlook and ensured that store and stock appearance resonated with brand standards at all times. - Achieved daily sales goals by engaging with customers to understand their needs and ensure their shopping experience is positive. - Managed stock distribution and performed inventory audits using RFID technology and applications such as TRUVUE - Optimised inventory layout to improve the accuracy of stock and merchandising reports

Junior Brand and Digital Content Executive

• Mar 2017 - Sep 2017

• Grew both customer base and community engagement by 10% by managing and facilitating workshops and information sessions. • Secured partnerships with industry leaders by representing the organization at meetings. • Managed communications with stakeholders and development teams during creation of products and execution of projects. • Grew both customer base and community engagement by 10% by managing and facilitating workshops and information sessions. • Secured partnerships with industry leaders by representing the organization at meetings. • Managed communications with stakeholders and development teams during creation of products and execution of projects.

Operations Intern

• Jan 2017 - Jul 2017

• Participated in market research, requirements gathering and partner acquisition prior to system development commencement • Increased customer base and improved general user experience by ensuring that user interface and experience were functional during development process. • Performed quality assurance and testing to ensure products met necessary requirements which resulted in minimum errors and delivery of highly functional products to customers. • Created business cases, product development, and integration plans that influenced managerial decisions. • Took a telehealth care(Tremendoc) product from concept phase to launch phase by working with product designers, developers, sales and marketing teams as well as operations teams. • Increased productivity by 30% by managing projects and handling user experience and feedback for various products. Show less

Student Brand Ambassador

• Jul 2016 - May 2017

• Assisted in introducing the brand to the Nigerian market with a focus on students and social media. • Created ideas and strategies with other team members to push the brand forward. • Planned events and represented the brand when necessary. • Assisted in introducing the brand to the Nigerian market with a focus on students and social media. • Created ideas and strategies with other team members to push the brand forward. • Planned events and represented the brand when necessary.

Style Editor

• May 2016 - Feb 2017

• Increased company’s clientele by 25% by developing a brand strategy and positioning plan. • Increase company’s visibility on the web by integrating Search Engine Optimization. • Facilitated creation, editing, and curation of style posts that increased views by 25%. • Verified information provided by clients through extensive research and information gathering which ensured that the right clients possessing brand values were identified. • Created strategy for clients which ensured that the client was in constant communication with its target audience. Show less

Brand Management Intern

• Jun 2016 - Aug 2016

• Spearheaded content creation and strategic planning for clients while managing client relationships. • Created marketing plans and campaigns for diverse clients with clients’ brand identity and perception in focus. • Created brand identity and positioning plan for clients which assisted clients in identifying where the brand is in relation to where it should be. • Spearheaded content creation and strategic planning for clients while managing client relationships. • Created marketing plans and campaigns for diverse clients with clients’ brand identity and perception in focus. • Created brand identity and positioning plan for clients which assisted clients in identifying where the brand is in relation to where it should be.