Valeria Sorrenti

Operations Assistant at The Kagency
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Contact Information
us****@****om
(386) 825-5501
Location
New York, New York, United States, US
Languages
  • English -
  • Tagalog Native or bilingual proficiency

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Experience

    • United States
    • Events Services
    • 1 - 100 Employee
    • Operations Assistant
      • Sep 2023 - Present

      The Kagency works with clients to find spaces for their events / pop up stores, Fashion shows & more. We mainly work within the Fashion, Tech, Brand and Advertising fields. The Kagency works with clients to find spaces for their events / pop up stores, Fashion shows & more. We mainly work within the Fashion, Tech, Brand and Advertising fields.

    • Photographer
      • Jan 2014 - Present

      • Specialize in portraits, fashion, artistic, street and journalistic photography. • Provide professional customer service with the highest level of attention, devotion and commitment. • Takes photos of images required for clients’ promotional materials that would be used for digital and traditional marketing. • Upload, edit, file (Via Photoshop, Adobe Bride, and Light room) and submit large amounts of photos to be approved. • Creates photography concepts for clients. • Organizes and oversees all equipment needed for the shoot. • Maintains clean and safe working environment. Show less

  • Digital Techincian/Photo Assistant
    • Greater New York City Area
    • Freelance Digital Technician and Photo Assistant
      • Apr 2015 - Present

      • Worked alongside photographers on location to help shoots run quickly and smoothly. • Shoots on location as well as in-studio digital technician and assistant. Assists with computer and digital camera set up and act as digital tech on photo shoots while maintaining quality control on lighting setup • Accountable for capturing images, processing images though Capture One and trouble shooting photo/digital problems on the on-model, lay-down, and on mannequin photo sets. • Managed tethered photo shoots. • Organized and optimized file database • Prepared sets for shoots, ensured equipment was functioning properly, set up lighting and accessories. • Prepared all products and merchandise for photo shoots. • Interacted with talent and director of photography on shoots Show less

    • Freelance Production Assistant
      • Mar 2016 - Present

      • Worked closely with lead producer and production team to ensure a smooth, consistent workflow. • Communicate with department heads via walkie-talkie to help with duties around the set • Assisted photographers and cinematographers setting up lights and camera, flags, C-stands and bounce boards to capture the desired lighting/ambience on film • Assisted in installation of audio and video equipment • Assisted in lockup and crowd control • Sped up production by keeping supplies readily accessible and locking up the set when required • Drove staff from office to proposed location • Escorted Actors and actresses to and fro of their trailers Show less

    • United States
    • Printing Services
    • 200 - 300 Employee
    • Project Manager
      • Jul 2022 - Jul 2023

      • Own all aspects of a job from start to final delivery • Review imagery from a creative lens to ensure that each image looks beautiful, campaigns are cohesive, and there are no mistakes • Collaborate with the Account Team on project deliverables – including deadlines, budgeted time available, and creative direction • Responsible for meeting client deadlines and creative asks. • Serve as day to day liaison to clients and lead communications related to projects (file deliveries, schedules, receiving feedback, offering solutions, etc.) • Manage project flow and workload with retouchers and prepress throughout the production process • Manage quality control on all images being sent to clients • Track and manage time spent on each image to evaluate resource spend; produce reports and conduct post-mortem meetings in order to improve workflow. Show less

    • United States
    • Advertising Services
    • 100 - 200 Employee
    • Digital Service Coordinator/Photo EQ Assistant
      • May 2019 - Jun 2022

      • Allocating, tracking, and organizing digital equipment and photography/video equipment for weekly photo and video projects.• Calibrate digital equipment for performance before shoots, troubleshoot computer and camera systems on set to get a project back on track.• Provide customer service to clients, internal production, and creative teams by fulfilling image processing requests.• Prepare and maintain all capture stations to optimal working standard for daily use by on-set techs.• Coordinate ordering and facilitation digital equipment of delivery for all equipment orders with rental houses for in-house sets.• Coordinate and manage all equipment deliveries and pick-ups to any off-site or on-location productions and projects. Act as Digital Technician when need be• Responsible for fulfilling the role of on-set digital technician on an ad hoc basis.• Organize and process all images and track completion of images captured.• Ensure that images are color balanced, exposed and processed to meet creative direction and technical specifications.• Knowledge of the capture and asset data management software to be able to provide training and troubleshooting. Show less

    • Digital Service Coordinator/Photo EQ Assistant
      • Mar 2019 - May 2019

    • United Kingdom
    • Advertising Services
    • 200 - 300 Employee
    • Production Assistant/Equipment Technician
      • Oct 2017 - Mar 2019

      • Organized supplies and equipment and maintained a clean work space. • Assist with daily runnings of the studio. • Assist the studio manager/senior photographer with daily running of the studio. • To Assist in other department and when necessary. • Set up and down Studios for events or shoots. • Tending to all clients needs. • Organized supplies and equipment and maintained a clean work space. • Assist with daily runnings of the studio. • Assist the studio manager/senior photographer with daily running of the studio. • To Assist in other department and when necessary. • Set up and down Studios for events or shoots. • Tending to all clients needs.

    • France
    • Photography
    • 1 - 100 Employee
    • Brand Ambassador
      • Apr 2017 - Jan 2018

      • Led market operations and direct sales to consumers for the purposes of consumer education and in order to drive inventory turnover. Specific high ticket sales items include DXO One, DXO Optics Pro, and DXO One accessories • Maintaining inventory records for the development of key performance indicator reports such as inventory turnover, average inventory, holding cost, revenue and profitability. • Creating brand awareness through VIP and event marketing. Qualified leads were captured and placed into the DXO One Sales Life Cycle. • Performing DXO One direct to consumer demonstrations to engage the potential consumer and create further brand awareness. • Generating and implementing new marketing strategies to connect with our target audience. Successful implementations include Interactive Marketing, which allows customers to actively engage with the product pre-purchase. Show less

    • United States
    • Media Production
    • 100 - 200 Employee
    • Freelance Studio Assistant/Equipment Department
      • Aug 2015 - Apr 2016

      • Cleaning and maintaining equipment. • Set up and tore down studios for events or shoots. • Tending to all clients needs. • Organized supplies and equipment and maintained a clean work space. • Assist the studio manager/senior photographer with daily running of the studio. • Pre-production tasks: prepared props and sets for daily/upcoming shoots • Cleaning and maintaining equipment. • Set up and tore down studios for events or shoots. • Tending to all clients needs. • Organized supplies and equipment and maintained a clean work space. • Assist the studio manager/senior photographer with daily running of the studio. • Pre-production tasks: prepared props and sets for daily/upcoming shoots

    • United States
    • Photography
    • 200 - 300 Employee
    • Teaching Assistant
      • Apr 2015 - Aug 2015

    • Philippines
    • Book and Periodical Publishing
    • 1 - 100 Employee
    • Photojournalist
      • Jul 2014 - Mar 2015

      • Took photos on a daily basis for the news beat section of the newspaper • Took photos on a daily basis for the news beat section of the newspaper

  • Edge of Light Studios
    • Manila, Philippines
    • Photo Assistant
      • Sep 2013 - Jul 2014

      • From conceptualization, actualization to project completion, including post-production editing- layouts for commercial publications. • Production & technical set up (lights for fashion, TV production, and advertisement shoots) for various print and TV projects under Pulp Magazine, SM Corporation, Timex, GMA7 and ABS-CBN • From conceptualization, actualization to project completion, including post-production editing- layouts for commercial publications. • Production & technical set up (lights for fashion, TV production, and advertisement shoots) for various print and TV projects under Pulp Magazine, SM Corporation, Timex, GMA7 and ABS-CBN

Education

  • De La Salle College of Saint Benilde
    Bachelor of Arts (BA), Photography
    2010 - 2014

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