Valeria Ilaquita

Digital MarKeting Coordinator at Geo Systems Perú
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Contact Information
us****@****om
(386) 825-5501
Location
Peru, PE

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Experience

    • Peru
    • Wholesale
    • 1 - 100 Employee
    • Digital MarKeting Coordinator
      • Feb 2023 - Present

      › Creation of annual digital marketing strategy for 2023. › Management and planning of monthly and annual budget for Meta Ads and Google Ads. › Implementation of the new website design. › Research and approach to UX design for the new 2023 website. › Coordination with suppliers and agencies related to the area. › Connectivity and organization of the company's social networks. › Creation of content grids and content programming for social networks. › Analysis of monthly and annual metrics in Meta, Google Analytics and Semrush. › Coordination with the sales area and implementation of the digital process for traditional sales. Show less

    • United States
    • Education
    • 1 - 100 Employee
    • Facebook Ads Manager
      • Sep 2022 - Jan 2023

      › Facebook Ads stategist. › Management of the budget assigned to digital campaigns. › Coordination with the Social Media & Design team. › Facebook Ads metric report. › Facebook Ads stategist. › Management of the budget assigned to digital campaigns. › Coordination with the Social Media & Design team. › Facebook Ads metric report.

    • Peru
    • Real Estate
    • 300 - 400 Employee
    • Digital Marketing Assistant
      • Aug 2022 - Oct 2022

      › Social Media Manager of Instagram and Linkedin of the brand. › Design and motion graphics for the social media posts. › Creator of audiovisual and graphic content for social networks. › Copywriting for Instagram and Linkedin. › Metrics report (KPI). › Management of the weekly planning for the social media content. › Support in the marketing area and innovation area of the company. › Social Media Manager of Instagram and Linkedin of the brand. › Design and motion graphics for the social media posts. › Creator of audiovisual and graphic content for social networks. › Copywriting for Instagram and Linkedin. › Metrics report (KPI). › Management of the weekly planning for the social media content. › Support in the marketing area and innovation area of the company.

    • United States
    • IT Services and IT Consulting
    • 700 & Above Employee
    • UX/UI design
      • Aug 2022 - Sep 2022

      Design Center was the bootcamp of the international company Globant. It was focused on creating a digital service product using UX/UI design, agile methodologies, storytelling and innovation. I learned the following topics: › Design thinking. › Scrum. › User Persona › Journey Mapping › Storytelling and benchmark. › UX research › Style tiles and guides › User Interface Design Center was the bootcamp of the international company Globant. It was focused on creating a digital service product using UX/UI design, agile methodologies, storytelling and innovation. I learned the following topics: › Design thinking. › Scrum. › User Persona › Journey Mapping › Storytelling and benchmark. › UX research › Style tiles and guides › User Interface

    • Peru
    • Non-profit Organizations
    • Digital Marketing Manager and E-commerce Manager
      • May 2022 - Sep 2022

      › Social media manager and Digital Marketing Strategist for the social networks and E-commerce. › Copywriter and Community Manager of the brand. › Content Creator. › Metrics report (KPI's). › Metrics Report. › Social media manager and Digital Marketing Strategist for the social networks and E-commerce. › Copywriter and Community Manager of the brand. › Content Creator. › Metrics report (KPI's). › Metrics Report.

    • Peru
    • Higher Education
    • 700 & Above Employee
    • Digital Marketing Specialist and Content creator
      • Aug 2019 - Jul 2022

      › Digital marketing specialist and social media manager of the brand. › Community manager for Facebook, Twitter and Instagram. › Content creator and copywriter. › Visual designer for social media posts. › Editorial designer for the art gallery. › Web designer (UX) and web information architect for the virtual art gallery. › Digital marketing specialist and social media manager of the brand. › Community manager for Facebook, Twitter and Instagram. › Content creator and copywriter. › Visual designer for social media posts. › Editorial designer for the art gallery. › Web designer (UX) and web information architect for the virtual art gallery.

    • Peru
    • Higher Education
    • 1 - 100 Employee
    • Senior Designer and Photographer
      • Jul 2018 - Apr 2019

      › Design of social networks' content for Facebook and printing material. › Photographer of the events produced by the school. › Video creator and editor. › Support in the marketing area and content media creation. › Art direction. › Design of social networks' content for Facebook and printing material. › Photographer of the events produced by the school. › Video creator and editor. › Support in the marketing area and content media creation. › Art direction.

    • Peru
    • Higher Education
    • 700 & Above Employee
    • Administrative Assistant
      • Aug 2016 - Feb 2018

      › Management for the loan of cameras and audiovisual equipment. › Inventory review. › Coordination with teachers, students and administrative staff for the loaning and use of audiovisual equipment. › Maintenance of audiovisual and photographic equipment. › Management for the loan of cameras and audiovisual equipment. › Inventory review. › Coordination with teachers, students and administrative staff for the loaning and use of audiovisual equipment. › Maintenance of audiovisual and photographic equipment.

    • Peru
    • Broadcast Media Production and Distribution
    • 300 - 400 Employee
    • Graphic Designer
      • Feb 2016 - May 2016

      › Graphic design for the digital platform Aweita. › Illustration of cartoons and character design. › Support in copywriting and post-production area. › Photo retouching and editing. › Graphic design for the digital platform Aweita. › Illustration of cartoons and character design. › Support in copywriting and post-production area. › Photo retouching and editing.

    • Peru
    • Medical Equipment Manufacturing
    • 1 - 100 Employee
    • Junior Graphic Designer
      • Jan 2013 - Aug 2013

      › Rebranding of stationery design. › Design for the Facebook fan page. › Editorial design for brochures and printing material. › Photography and photo retouching for diverse events of the company. › Rebranding of stationery design. › Design for the Facebook fan page. › Editorial design for brochures and printing material. › Photography and photo retouching for diverse events of the company.

Education

  • Pontificia Universidad Católica del Perú
    Bachelor of Arts (B.A.), Diseño gráfico
    2009 - 2015
  • CENTRUM PUCP
    Curso de Capacitación en Marketing Digital & E commerce
    2018 - 2018
  • Centro de la Imagen
    Diploma en Dirección de Arte
    2018 -
  • Museo de Arte de Lima (MALI)
    Marketing digital
    2021 - 2021
  • APEM
    Programa de Social Media y Growth Hacking Manager, Marketing/Gestión de marketing, general
    2022 - 2022
  • UCAL | Universidad de Ciencias y Artes de América Latina
    Curso de especialización Diseño UX / UI, Tecnología de la información
    2022 - 2022

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