Valeria Fiñana
VP Production & Development at NBCUniversal- Claim this Profile
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Bio
Experience
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NBCUniversal
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United States
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Entertainment Providers
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700 & Above Employee
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VP Production & Development
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Nov 2021 - Present
United States
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NBCUniversal Telemundo Enterprises
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United States
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Broadcast Media Production and Distribution
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700 & Above Employee
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VP Production Designer
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Oct 2018 - Present
miami
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Production designer
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Oct 2009 - Present
Miami Production Designers are the visual artists and storytellers, who, in consultation primarily with the director, create and develop the overall look, atmosphere and emotion that move the story. They do this through the conception and creation of stage sets and the selection and alteration of practical locations and backgrounds. Production Designers also collaborate with the visual effects team and provide the designs necessary to maintain a coherent blend between the look of the production… Show more Production Designers are the visual artists and storytellers, who, in consultation primarily with the director, create and develop the overall look, atmosphere and emotion that move the story. They do this through the conception and creation of stage sets and the selection and alteration of practical locations and backgrounds. Production Designers also collaborate with the visual effects team and provide the designs necessary to maintain a coherent blend between the look of the production, cinematography and the post-production visual effects footage. Production Designers are more than just motion picture architects and engineers who build sets. They are involved in the overall production design and/or selections of visual effects, lighting, props and set dressing. They communicate regularly with producers, directors and cinematographers and collaborate consistently with the second unit, stunts, special effects and numerous other departments. They also provide all necessary backgrounds and ensure that all sets are well photographed and contribute to the totality of the film. Production Designers are artists who adapt their style to all types of films. The scope of their talent is limitless. Their imaginations soar within a practical and economic framework. They make seemingly impossible things possible for filming, all the while under the pressures of money and time.
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Production Designer
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Oct 2008 - Present
2900+ hours of prime time experience in the Spanish market in the US as Production Designer. In my role am responsible for all the different departments in charge of the design of a film or TV Series, from concept to set design, accessories to advice on costumes and makeup, locations and even visual effects always working directly with the director, and producer to create a unified appearance of the project. Experience in administration of the art budget and the work schedule… Show more 2900+ hours of prime time experience in the Spanish market in the US as Production Designer. In my role am responsible for all the different departments in charge of the design of a film or TV Series, from concept to set design, accessories to advice on costumes and makeup, locations and even visual effects always working directly with the director, and producer to create a unified appearance of the project. Experience in administration of the art budget and the work schedule, always looking for the optimization of times and resources. Coordination of everything related to the scenographic construction, from the design of the sets in practical terms, to the supervision of plans and construction of the same. Coordination of the adaptation of locations for its subsequent assembly of ambiance by the set decorator. Show less
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