Marketing Projects Manager

• Oct 2022 - Present

Product Marketing Project Manager - International

• Sep 2021 - Oct 2022

- Market understanding and definition : conducting active market intelligence, carrying out accurate benchmarking, establishing and presenting strategic recommendations- Elaboration of the marketing strategy : positioning, USP, branding, sales aids, training tools ...- Project management with transverse teams- Active participation in the formulation in collaboration with the R&D teams- Coordination of international deployment: identify opportunities, evaluate potential, validate positioning and lead training sessions Show less

International Product Manager Assistant

• Aug 2020 - Sep 2021

- Market research, competitive intelligence and development of marketing strategy in the context of product innovations- Monitoring of the range's performance and development of new strategies to consolidate it- Support for product launches in foreign subsidiaries- Management of the packaging modification/design process

Assistant Product Manager - Intern

• Jan 2020 - Jul 2020

- Market research, market trends analysis and competitive analysis - Creation and development of product lines with product managers and design team - Performance analysis of the current shoe collection (sell in and sell out analysis, margin and sales volume analysis) - Management of product databases (product datasheets entry) - Market research, market trends analysis and competitive analysis - Creation and development of product lines with product managers and design team - Performance analysis of the current shoe collection (sell in and sell out analysis, margin and sales volume analysis) - Management of product databases (product datasheets entry)

Marketing & Partnerships Intern

• Jun 2019 - Dec 2019

- Management of non promotional content marketing campaigns (scheduling, creation, execution and performance monitoring). - Global performing analysis of these campaigns and development of new marketing strategies. - Market research: engaged customers profile study and analysis of the competition. - Assistance in executing partner's campaigns (copywriting and execution of eDMs/landing page/Facebook Ads). - Creation of weekly and monthly reports. - Management of non promotional content marketing campaigns (scheduling, creation, execution and performance monitoring). - Global performing analysis of these campaigns and development of new marketing strategies. - Market research: engaged customers profile study and analysis of the competition. - Assistance in executing partner's campaigns (copywriting and execution of eDMs/landing page/Facebook Ads). - Creation of weekly and monthly reports.

Event and Communication Assistant

• May 2018 - Jul 2018

- Co-organization and communication of several cultural and sports events - Negotiating partnership - Designing posters - Controlling budget Skills developed : Ability to work in a team, Adaptability, Hardworking, Responsibility and Self-Sufficient - Co-organization and communication of several cultural and sports events - Negotiating partnership - Designing posters - Controlling budget Skills developed : Ability to work in a team, Adaptability, Hardworking, Responsibility and Self-Sufficient

Tennis Coach for young beginners

• Jul 2017 - Aug 2017

Three consecutive summers, from 2016 to 2018 Management and organisation of tennis sessions. Three consecutive summers, from 2016 to 2018 Management and organisation of tennis sessions.

Internship in Digestive Surgery Unit

• Apr 2017 - May 2017

- Assisting the surgeon in the operating room - Patient care and medical follow-up - Drafting hospitalization reports Skills developed : Ability to show responsiveness and autonomy, Assume responsibilities and Take initiatives - Assisting the surgeon in the operating room - Patient care and medical follow-up - Drafting hospitalization reports Skills developed : Ability to show responsiveness and autonomy, Assume responsibilities and Take initiatives