Valentina Portela

Strategic Partnerships, Fishbowl Live at Fishbowl
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Contact Information
us****@****om
(386) 825-5501
Location
San Francisco, California, United States, US
Languages
  • Spanish Native or bilingual proficiency
  • English Native or bilingual proficiency

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Ciarra Nean-Marzella

I have had the pleasure of working with Valentina on several projects for various public relations courses at the University of San Francisco. She is incredibly skilled in her craft and is more than willing to lend a helping hand whenever needed. When working on our portfolio for our Public Relations Principles and Practices course, Valentina proved that she was extremely creative, a strong researcher, and a confident presenter. On top of all of this, she is an amazing friend. I not only love working with her because she has a strong work ethic, but because she is compassionate, genuine, and truly cares about the people around her. Anyone who knows her would say the same.

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Credentials

  • Digital Marketing Internship Programme 2023
    Girls in Marketing
    Sep, 2023
    - Nov, 2024
  • Apple Search Ads
    Apple
    May, 2023
    - Nov, 2024
  • Google Ads Search
    Google
    May, 2023
    - Nov, 2024
  • Content Creation: Strategy and Tools
    LinkedIn
    Jan, 2023
    - Nov, 2024
  • Mimic Social Media Marketing
    student
    Nov, 2020
    - Nov, 2024
  • Hootsuite Platform Certification
    Hootsuite
    Oct, 2020
    - Nov, 2024
  • Branding Foundations
    LinkedIn
    Aug, 2020
    - Nov, 2024

Experience

    • United States
    • Technology, Information and Internet
    • 1 - 100 Employee
    • Strategic Partnerships, Fishbowl Live
      • Apr 2023 - Present

      Lead the planning and execution of weekly and monthly events with authors, business professionals, and influencers, resulting in over 25+ successful live events each month with a consistent attendance of over 1k attendees.Monitor Fishbowl Lives and evaluate events metrics, feedback, and attendee satisfaction to continuously improve future events and optimize event outcomes.Plan and coordinate with social media teams to develop comprehensive strategies for promoting events, maximizing online presence, and engaging with attendees. Show less

    • Public Relations Communications
      • Jun 2021 - Apr 2023

      Research market trends to construct weekly/monthly nationwide surveys for over 5M app users and translate survey data into engaging blogs to amplify media exposure.Establish and sustain strategic partnerships with 60+ media outlets and influencers to elevate the company’s exposure by building PR campaigns and writing and distributing press releases resulting in a 467% increase of organic coverage in 1 year.Create bi-weekly media campaigns and crafted media pitches while employing software tools like Hubspot, ListenNotes, Pressrush, Cision, and Personia to share important stories and data reflecting the current workforce trends. Show less

  • Cameron James Salon
    • San Francisco, California, United States
    • Manager
      • Mar 2018 - Sep 2023

      Managed day-to-day business and was responsible for supporting 15+ hair stylists. Continuous learning and familiarization with the newest hair trends and hair products in the industry such as R+CO and Oribe. Incorporated sales through client education in products and services to enhance client experience. Managed day-to-day business and was responsible for supporting 15+ hair stylists. Continuous learning and familiarization with the newest hair trends and hair products in the industry such as R+CO and Oribe. Incorporated sales through client education in products and services to enhance client experience.

    • United States
    • Apparel & Fashion
    • 700 & Above Employee
    • Sales Associate
      • Dec 2022 - Jun 2023

      Provided product knowledge and recommendations to customers, resulting in a 90% satisfaction and 25% increase in sales during my tenure. Participated in training sessions and stayed up-to-date on product knowledge and sales techniques. Provided product knowledge and recommendations to customers, resulting in a 90% satisfaction and 25% increase in sales during my tenure. Participated in training sessions and stayed up-to-date on product knowledge and sales techniques.

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Social Media Manager
      • Oct 2021 - Mar 2022

      Handled community management for 10 social media platforms including Linkedin, Twitter, Facebook and Instagram, for both ThinkResults Marketing and Changing Tides Movement increasing followers by 1.4% and impressions by 300%.Produced daily digital marketing content for socials, email campaigns, blog posts, and 3 monthly newsletters utilizing tools such as Basecamp, Canva, Hootsuite, Eventbrite, and MailChimp to share industry trends with clients and client wins. Analyzed social media and consumer insights to craft distinct content for each platform, focusing on improving engagement and sales bi-weekly, resulting in an engagement increase of 230% and a sales increase of 13.4%. Show less

    • Marketing Intern
      • Jun 2021 - Mar 2022

    • United States
    • Civic and Social Organizations
    • Social Media Marketing Manager
      • Oct 2021 - Mar 2022

      Handled community management for 10 social media platforms including Linkedin, Twitter, Facebook and Instagram, for both ThinkResults Marketing and Changing Tides Movement increasing followers by 1.4% and impressions by 300%.Produced daily digital marketing content for socials, email campaigns, blog posts, and 3 monthly newsletters utilizing tools such as Basecamp, Canva, Hootsuite, Eventbrite, and MailChimp to share industry trends with clients and client wins. Analyzed social media and consumer insights to craft distinct content for each platform, focusing on improving engagement and sales bi-weekly, resulting in an engagement increase of 230% and a sales increase of 13.4%. Show less

    • Social Media Marketing Intern
      • Jun 2021 - Mar 2022

    • United States
    • Political Organizations
    • 1 - 100 Employee
    • Data Analyst
      • Apr 2021 - May 2021

      Conducted research to advocate for policy change in California via writing articles, letters to the editor and meeting with senators to develop policies that addressed pressing issues resulting in law regulations.Created social media content for 46k followers to encourage campaign participation, press kits, and media advisories.Evaluated social media insights and used statistical methods to improve content performance by 170%.

    • Media Intern
      • Jan 2021 - May 2021

      Write and publish letters to the editor on pressing issues.Create social media content to generate campaign actions.Create media advisories and press kits.Build relationships with key campaign targets.Recruit community members, decision-makers and organizations to support ourcampaigns.Collaborate with other interns on the overall campaign strategy.

    • United States
    • Health, Wellness & Fitness
    • 700 & Above Employee
    • Customer Service Associate
      • Mar 2019 - Apr 2021

      Solve member's inquires and requests. Maximized club sales. Experienced with MOSO, and EQX app systems. Solve member's inquires and requests. Maximized club sales. Experienced with MOSO, and EQX app systems.

    • United States
    • Veterinary Services
    • Office Administrator
      • May 2018 - May 2019

      Planned and managed drivers' daily routes. Communicated directly with insurance on car estimates. Data entry, customer service via call and email. Planned and managed drivers' daily routes. Communicated directly with insurance on car estimates. Data entry, customer service via call and email.

    • United States
    • Higher Education
    • 700 & Above Employee
    • Teacher Assistant
      • Aug 2018 - Dec 2018

      Teacher assistant to adult 20+ students learning English as a Second (ESL). Assisted teaching class, creating class curriculum and lesson plans to help students learn the English language. Teacher assistant to adult 20+ students learning English as a Second (ESL). Assisted teaching class, creating class curriculum and lesson plans to help students learn the English language.

Education

  • COOP Apprentice
    Digital Marketing
    2023 - 2023
  • University of San Francisco
    Master of Science - MS, Marketing Intelligence
    2021 - 2022
  • University of San Francisco
    Bachelor's degree, Communication and Media Studies
    2019 - 2021
  • City College of San Francisco
    Associate's degree, Communication and Media Studies
    2017 - 2019

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