Victoria Barnett

Public Relations Manager at The Abbi Agency
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Contact Information
us****@****om
(386) 825-5501
Location
Reno, Nevada, United States, US
Languages
  • English -

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Bio

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Credentials

  • Meltwater Influencer Marketing I
    Meltwater
    Mar, 2023
    - Nov, 2024
  • Digital PR Exam
    Semrush
    May, 2022
    - Nov, 2024
  • Fundamentals of Media Relations
    Muck Rack
    Apr, 2022
    - Nov, 2024
  • SEO Certification
    HubSpot Academy
    Mar, 2022
    - Nov, 2024
  • Google Analytics for Beginners
    Google
    Jan, 2022
    - Nov, 2024
  • Social Marketing Certification
    Hootsuite
    Apr, 2021
    - Nov, 2024

Experience

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Public Relations Manager
      • Aug 2023 - Present

    • Public Relations Account Executive
      • Apr 2022 - Sep 2023

      Manage several public relations accounts and serve as clients' point-of-contact, create and manage communications plans for clients, write press releases, media advisories, pitches, talking points, bylines, op-eds, and other communications documents, keep up-to-date on media trends and align trends with client messaging and goals, work with the media to for client story placements and interview opportunities, creates PR strategy for clients

    • United States
    • Media Production
    • 1 - 100 Employee
    • Regional Lead Digital Marketing & Sales Coordinator
      • Oct 2021 - Apr 2022

      Promoted to a Regional (Lead) Digital Sales Coordinator for part of the West Coast for Sinclair Broadcast Group. I still partake in the roles previously, but now I have a regional presence. I help lead a team of Digital Sales Assistants and Coordinators on monthly calls and workshops. I also onboard new digital hires and mentor current digital team members.

    • Digital Marketing & Sales Coordinator
      • Jul 2020 - Sep 2021

      Started out as the Digital Marketing & Sales Coordinator at KRNV News 4. While I assist the Digital Marketing & Sales Manager, I am also handling other projects on my own. I work with a team of Marketing Consultants to make sure they have the right information for clients and PR agencies-- when it comes to digital products. I also communicate with clients on their current campaign. I also make recommendations to clients about what digital products would be the perfect fit for them. I handle the following digital products: OTT, Social Media advertising, SEM, Outreach, Retargeting, Geofencing, YouTube, and so much more. Aside from digital products, I also create artwork for client campaigns like banner ads or mail pieces. I also help with social media strategy for some of our clients. I create a plan for them to use to help take their brand to the next level. Through my Master's Degree in Public Communications from Southern Utah University, I am able to apply all the new knowledge I learned in school to this job (social media, branding, etc.) Show less

    • Producer
      • Aug 2017 - Jul 2020

      Worked as a news producer for nearly three years at KRNV News 4. I helped organize reporters and write show copy for several news shows throughout the day. I also interacted with local officials and businesses to get their message across the air. I also wrote breaking news stories and other happenings around town-- on our website daily. I learned a lot about project management and working on a team-- especially in times of crisis (we are news after all!) I left this position for a new opportunity in the Sales Department. Show less

    • United States
    • Broadcast Media Production and Distribution
    • 100 - 200 Employee
    • News Intern
      • Jun 2016 - Aug 2016

      Professional internship during the Summer of 2016. Professional internship during the Summer of 2016.

    • United States
    • Media Production
    • 1 - 100 Employee
    • News Intern
      • Jan 2016 - May 2016

      Professional internship during the Spring of 2016. Professional internship during the Spring of 2016.

Education

  • Southern Utah University
    Master's degree, Public Relations, Advertising, and Applied Communication
    2020 - 2021
  • University of Nevada-Reno
    Bachelor’s Degree, Journalism
    2013 - 2017

Community

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