Victoria Barnett
Public Relations Manager at The Abbi Agency- Claim this Profile
Click to upgrade to our gold package
for the full feature experience.
-
English -
Topline Score
Bio
Credentials
-
Meltwater Influencer Marketing I
MeltwaterMar, 2023- Nov, 2024 -
Digital PR Exam
SemrushMay, 2022- Nov, 2024 -
Fundamentals of Media Relations
Muck RackApr, 2022- Nov, 2024 -
SEO Certification
HubSpot AcademyMar, 2022- Nov, 2024 -
Google Analytics for Beginners
GoogleJan, 2022- Nov, 2024 -
Social Marketing Certification
HootsuiteApr, 2021- Nov, 2024
Experience
-
The Abbi Agency
-
United States
-
Advertising Services
-
1 - 100 Employee
-
Public Relations Manager
-
Aug 2023 - Present
-
-
Public Relations Account Executive
-
Apr 2022 - Sep 2023
Manage several public relations accounts and serve as clients' point-of-contact, create and manage communications plans for clients, write press releases, media advisories, pitches, talking points, bylines, op-eds, and other communications documents, keep up-to-date on media trends and align trends with client messaging and goals, work with the media to for client story placements and interview opportunities, creates PR strategy for clients
-
-
-
KRNV News 4 Reno
-
United States
-
Media Production
-
1 - 100 Employee
-
Regional Lead Digital Marketing & Sales Coordinator
-
Oct 2021 - Apr 2022
Promoted to a Regional (Lead) Digital Sales Coordinator for part of the West Coast for Sinclair Broadcast Group. I still partake in the roles previously, but now I have a regional presence. I help lead a team of Digital Sales Assistants and Coordinators on monthly calls and workshops. I also onboard new digital hires and mentor current digital team members.
-
-
Digital Marketing & Sales Coordinator
-
Jul 2020 - Sep 2021
Started out as the Digital Marketing & Sales Coordinator at KRNV News 4. While I assist the Digital Marketing & Sales Manager, I am also handling other projects on my own. I work with a team of Marketing Consultants to make sure they have the right information for clients and PR agencies-- when it comes to digital products. I also communicate with clients on their current campaign. I also make recommendations to clients about what digital products would be the perfect fit for them. I handle the following digital products: OTT, Social Media advertising, SEM, Outreach, Retargeting, Geofencing, YouTube, and so much more. Aside from digital products, I also create artwork for client campaigns like banner ads or mail pieces. I also help with social media strategy for some of our clients. I create a plan for them to use to help take their brand to the next level. Through my Master's Degree in Public Communications from Southern Utah University, I am able to apply all the new knowledge I learned in school to this job (social media, branding, etc.) Show less
-
-
Producer
-
Aug 2017 - Jul 2020
Worked as a news producer for nearly three years at KRNV News 4. I helped organize reporters and write show copy for several news shows throughout the day. I also interacted with local officials and businesses to get their message across the air. I also wrote breaking news stories and other happenings around town-- on our website daily. I learned a lot about project management and working on a team-- especially in times of crisis (we are news after all!) I left this position for a new opportunity in the Sales Department. Show less
-
-
-
8 News NOW - KLAS CH. 8
-
United States
-
Broadcast Media Production and Distribution
-
100 - 200 Employee
-
News Intern
-
Jun 2016 - Aug 2016
Professional internship during the Summer of 2016. Professional internship during the Summer of 2016.
-
-
-
KRNV News 4 Reno
-
United States
-
Media Production
-
1 - 100 Employee
-
News Intern
-
Jan 2016 - May 2016
Professional internship during the Spring of 2016. Professional internship during the Spring of 2016.
-
-
Education
-
Southern Utah University
Master's degree, Public Relations, Advertising, and Applied Communication -
University of Nevada-Reno
Bachelor’s Degree, Journalism