Experience

Chorki

• Bangladesh
• Entertainment
• 1 - 100 Employee

• Sales Lead

  • Nov 2022 - Present



Independent Television

• Bangladesh
• Broadcast Media Production and Distribution
• 200 - 300 Employee

• Manager, Sales & Marketing

  • Nov 2012 - Oct 2022

  ACHIEVEMENT in INDEPENDENT TELEVISION: * Contributed more than ¼ of the sales & collection that ITV has done so far. * Being a team leader, I have achieved 12% (average) sales growth from 2014 to * Provided tanning to the fresher’s in sales & marketing department. Who were successfully able to contribute in 35% (average) of the total monthly sales & collection and to execute different brand engagement through news, show & television screen. * Prepared successful strategic sales plan for Ramadan, Eid, Election and special events from 2014 to till date and achieved sales target according to top management requirement. * Progressed from Senior Executive to Deputy Manager within 7 years. ACHIEVEMENT in BEXIMCO 360: As Additional Role * Achieved extra GRP based on a client’s GRP goal in two quarter of year and was able to return 7% of total budget to Beximco LPG. * Successfully prepared total plan to develop group in-house media buying agency (BEXIMCO 360 Limited) as per group Vice-Chairperson Requirement. * Prepared effective media plans in combination of TG and budget for individual campaign. Then negotiated with 30 TV, 4 Radio, more than 50 national & regional newspapers to buy advertisement space and was able to save 15% cost of clients’ initial budget. RESPONSIBILITIES: # Preparing monthly sales plan & supervising the sales team to execute the target plan as per top management requirement. # Doing research on TRP and preparing strategy to develop break performance to ensure advertisers’ best ROI. # Supervising salespersons to achieve monthly sales & collection target, and core marketing person to execute non-time consuming inventory sales as per client requirement. # Coordinating with traffic team for daily commercial minute accommodation & re-accommodation to achieve monthly revenue target. # Communicating with clients for dues and supervising the collection-persons to collect the payment according to monthly collection plan. Show less



Bazna Production

• Banani, Dhaka, Bangladesh

• Sr. Executive, Client Service

  • Feb 2012 - Oct 2012

  ACHIEVEMENT: * Developed media buying process and successfully completed British Council campaign through 5 national & regional newspaper. * Supervised in developing corporate identity along with all kind of communication creative material for Arku Foods Limited, Lalmai Foods Limited & Bengal Imports Limited. At the same time worked in developing brand identity and in packet designing for Twinkrunch, Wittos, Edlomilk Premium, Arku Chira Bujia, Arku Dal Jur Juri, Dejjo Jalmuri, Dekko Fried Chira & Dekko Fried Dal, Chanachur, Poco, Bencafe. RESPONSIBILITIES: # Searching new clients and collecting job brief for Brand Communication from existing & new client. # Coordinating with creative, production, event team to successfully complete client requirement. # Collecting quotations from different sources for clients as per their requirement, then evaluating and preparing effective budget for them. # Preparing and designing event plans then monitoring concern team to make those events successful. # Providing client service for Dekko Food, Lalmai Group, British Council being a key account manager. Show less



Prochito IMC Ltd.

• Planner's Tower (17th Floor) 13/A Bir Uttam CR Datta Road, Banglamotor, Dhaka.

• Sr. Executive, Brand Communication

  • Sep 2009 - Jan 2012

  I have supervised TVC post production of IELTS [British Council, Bangladesh] and corporate identity development for Police Reform Program (PRP) of Bangladesh Police. I have prepared event plan and execute the “Beehive Metamorphosis” for Prochito IMC Ltd and “Concord Boishakhi Fair” for Concord Real Estate & Development Ltd. on 2010. I had given service to brand development for British Council, AIUB, PRP, Banglavision, EXIM Bank Ltd, Concord Real-estate & Development Ltd, Asset Development & Holdings Ltd. Prepared plan and design for event then monitoring concern teams to make the assignment successful. Collecting quotations from different sources base on client requirement then evaluating and preparing best budget. Show less



Boishakhi Media Lld.

• Bangladesh
• Media Production
• 1 - 100 Employee

• Staff Reporter

  • Apr 2007 - Mar 2008

  Staff Reporter, BOISHAKI TELEVISION from April 2007 to March 2008. I have collected information video footage interview to make news. During this period I have work in sports & general section. Staff Reporter, BOISHAKI TELEVISION from April 2007 to March 2008. I have collected information video footage interview to make news. During this period I have work in sports & general section.