Uros Mitrovic

Event & Trade marketing activation manager at HEINEKEN Srbija
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Location
Serbia, RS

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Experience

    • Serbia
    • Food & Beverages
    • 100 - 200 Employee
    • Event & Trade marketing activation manager
      • Apr 2022 - Present

      Belgrade, Serbia - Develops events objectives, strategy, plans and budgets for all brands based on brands strategy and brands activation platforms - Creating, tracking and managing of budget for whole year - Creating activation's for brands based on brand platforms and requirements - Development of creative visuals for branding and activations for all sales channels - Researching markets to identify opportunities for events and activations - Project management to ensure event success -… Show more - Develops events objectives, strategy, plans and budgets for all brands based on brands strategy and brands activation platforms - Creating, tracking and managing of budget for whole year - Creating activation's for brands based on brand platforms and requirements - Development of creative visuals for branding and activations for all sales channels - Researching markets to identify opportunities for events and activations - Project management to ensure event success - Negotiations, contract sign offs of brand events with third parties organization. - Cooperation with sales, trade marketing and marketing for development, implementation and follow up of the events and TM activations

    • Event & Sponsorship Manager
      • Feb 2020 - Apr 2022

      Beograd - Develops events objectives, strategy, plans and budgets for all brands based on brands strategy and brands activation platforms - Creating, tracking and managing of budget for whole year - Creating activation's on event based on brand and event requirements. - Development of branding visuals and materials for events - Researching markets to identify opportunities for events (festivals, promotions and product launches, music and sport events, exhibitions and fairs… Show more - Develops events objectives, strategy, plans and budgets for all brands based on brands strategy and brands activation platforms - Creating, tracking and managing of budget for whole year - Creating activation's on event based on brand and event requirements. - Development of branding visuals and materials for events - Researching markets to identify opportunities for events (festivals, promotions and product launches, music and sport events, exhibitions and fairs, internal company events) - Project management to ensure event success - Negotiations, contract sign offs of brand events with third parties organization. - Cooperation with sales, trade marketing and marketing for development, implementation and follow up of the events - Impacts sales results by developing, supporting and executing field marketing and sales driven events for all Serbia regions - Post-event evaluation (including data entry and analysis and producing reports).

    • Event & Sponsorship coordinator
      • Sep 2015 - Feb 2020

      Belgrade - Develops events objectives, strategy, plans and budgets in agreement with brand manager, based on brand strategy and brand activation platforms - Researching markets to identify opportunities for events (festivals, promotions and product launches, music and sport events, exhibitions and fairs, internal company events) - Provides coordination and project management to ensure event success - Negotiations, contract sign offs of brand events with third parties organization. -… Show more - Develops events objectives, strategy, plans and budgets in agreement with brand manager, based on brand strategy and brand activation platforms - Researching markets to identify opportunities for events (festivals, promotions and product launches, music and sport events, exhibitions and fairs, internal company events) - Provides coordination and project management to ensure event success - Negotiations, contract sign offs of brand events with third parties organization. - Cooperation with sales, trade marketing and marketing for development, implementation and follow up of the events - Impacts sales results by developing, supporting and executing field marketing and sales driven events for all Serbia regions - Coordinating suppliers, handling companies queries and troubleshooting on the day of the event to ensure that all runs smoothly - Post-event evaluation (including data entry and analysis and producing reports).

    • Ukraine
    • Business Consulting and Services
    • Commercial Manager
      • 2013 - 2015

      Belgrade - Identify and make contact with potential new clients with a view to securing new projects long term - To follow up leads and enquiries from potential new clients - To develop and maintain a professional relationship with existing and new clients to ensure they are satisfied with the company’s performance and to identify their future needs and requirements - Preparation and agreement of final accounts. - Identify market opportunities and business development

    • Sales and Procurement Engineer
      • 2003 - 2013

      Belgrade - Sales and procurement of goods - Storage and organization of transport - Preparation of technical documentation and tracking of delivery - Developing sales network

Education

  • College of applied technical sciences Novi Beograd
    Bachelor's degree, Computer design and modeling
    2003 - 2010

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