Urša Svetek

Marketing Project Manager at Mladinska knjiga
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Contact Information
us****@****om
(386) 825-5501
Location
Radovljica, Radovljica, Slovenia, SI

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Experience

    • Slovenia
    • Book and Periodical Publishing
    • 1 - 100 Employee
    • Marketing Project Manager
      • Oct 2023 - Present

      Ljubljana, Slovenia In my previous role as Marketing Product Manager, I exclusively focused on the digital library Mladinska knjiga PLUS. I continue to oversee the marketing aspect of the digital library. My other responsibilities include: - Expertly manage and coordinate projects, demonstrating proficiency in both B2B and B2C environments. - Skillfully prepare project designs, ensuring comprehensive and tailored strategies for successful implementation. - Actively participate in diverse… Show more In my previous role as Marketing Product Manager, I exclusively focused on the digital library Mladinska knjiga PLUS. I continue to oversee the marketing aspect of the digital library. My other responsibilities include: - Expertly manage and coordinate projects, demonstrating proficiency in both B2B and B2C environments. - Skillfully prepare project designs, ensuring comprehensive and tailored strategies for successful implementation. - Actively participate in diverse projects, bringing a hands-on approach to drive effective outcomes. - Formulate well-informed opinions and present alternative solutions to contribute strategically to project development. - Carry out additional tasks as directed by the manager, showcasing adaptability and a commitment to overall project success.

    • Product Marketing Manager
      • May 2023 - Oct 2023

      Ljubljana, Slovenia As a Marketing Product Manager, I am passionate about developing and implementing strategies that drive engagement, awareness, and business growth. I effectively leverage digital channels to reach our target audience. Collaborating with cross-functional teams, I strive at lead generation campaigns, manage databases, and analyze marketing activities. By staying on top of digital trends, I ensure our company remains at the forefront of industry advancements. Proficient in nurturing and sales… Show more As a Marketing Product Manager, I am passionate about developing and implementing strategies that drive engagement, awareness, and business growth. I effectively leverage digital channels to reach our target audience. Collaborating with cross-functional teams, I strive at lead generation campaigns, manage databases, and analyze marketing activities. By staying on top of digital trends, I ensure our company remains at the forefront of industry advancements. Proficient in nurturing and sales campaigns within the Emarsys system, we create personalized and impactful customer experiences.

    • Product Specialist
      • Mar 2023 - May 2023

      Ljubljana, Slovenia As a Product Specialist in English language education, I focused on enhancing presentations of our language learning materials and supporting customers through digital channels. I excelled in operational, analytical, and developmental work to help customers and coworkers. My role involved: - Conducting research to stay updated on regulations, trends, and literature in the field. - Collaborating with cross-functional teams to develop advanced methodologies and business… Show more As a Product Specialist in English language education, I focused on enhancing presentations of our language learning materials and supporting customers through digital channels. I excelled in operational, analytical, and developmental work to help customers and coworkers. My role involved: - Conducting research to stay updated on regulations, trends, and literature in the field. - Collaborating with cross-functional teams to develop advanced methodologies and business instructions. - Leveraging tools like Mailchimp and Canva to create compelling marketing materials across various platforms. - Providing expert consultation via digital channels, assisting customers in selecting the best class books. - Writing clear instructions and descriptions for English language learning materials. - Developing strong skills in project management, digital marketing, customer service, and knowledge transfer.

    • English Language Teaching Consultant
      • Oct 2021 - Mar 2023

      Ljubljana, Slovenia I performed the most demanding operational, analytical, consulting, and development work in English language education to support the company's core activities. I monitored regulations and literature in the professional field and coordinated between organizational units to develop more demanding methodologies and business instructions. In addition, I utilized various tools such as Mailchimp and Canva to create compelling marketing materials, including email campaigns, social media posts,… Show more I performed the most demanding operational, analytical, consulting, and development work in English language education to support the company's core activities. I monitored regulations and literature in the professional field and coordinated between organizational units to develop more demanding methodologies and business instructions. In addition, I utilized various tools such as Mailchimp and Canva to create compelling marketing materials, including email campaigns, social media posts, and advertisements for different platforms. I consulted with customers via email or in-person to help them select the best class books to use in their classrooms. I also wrote clear and concise directions and descriptions for Oxford books for teachers, students, and their parents. In my role, I also presented and promoted new and existing English language learning titles to teachers and language schools. I cared for new and existing users of our materials, solved customer problems (teachers, students, parents), and provided training to staff with programs from Oxford University Press. Additionally, I resolved complaints about e-materials and prepared workshops and webinars for primary and secondary school teachers and other professional associations. Overall, my experience as an English Language Teaching Consultant has allowed me to develop strong skills in project management, digital marketing, customer service, and knowledge transfer.

    • Spectator Sports
    • Promoter and Coach
      • Apr 2022 - Present

      Ljubljana, Slovenia As a promoter and running coach, I play an important role in promoting running competitions in the local community. I utilized my marketing and networking skills to raise awareness of upcoming races and encourage participation among runners of all levels. Sometimes I have an opportunity to work closely with event organizers to coordinate logistics and ensure that the events ran smoothly. In addition to my role as a promoter, I also served as a running coach, working with athletes to help… Show more As a promoter and running coach, I play an important role in promoting running competitions in the local community. I utilized my marketing and networking skills to raise awareness of upcoming races and encourage participation among runners of all levels. Sometimes I have an opportunity to work closely with event organizers to coordinate logistics and ensure that the events ran smoothly. In addition to my role as a promoter, I also served as a running coach, working with athletes to help them improve their running technique, build endurance, and achieve their fitness goals. I developed customized training plans for individual athletes based on their specific needs and abilities, and I provided ongoing guidance and support throughout the training process. Through my work, I developed a deep passion for running and a strong commitment to promoting fitness and healthy living in the community. I gained valuable experience in event planning, marketing, coaching, and mentoring, and I developed strong relationships with athletes, fellow coaches, and other professionals in the fitness industry. Overall, my experience is a rewarding and enriching one, and I am proud to have been a part of such a dynamic and inspiring organization. Show less

    • Slovenia
    • Education Administration Programs
    • 1 - 100 Employee
    • English Second Language Teacher
      • Oct 2016 - Apr 2023

      Ljubljana, Slovenia I had the privilege of teaching English as a second language to children aged from 4 to 11 years old. Developed and executed dynamic language programs, tailored to the age and language proficiency of each student, fostering linguistic growth and cross-cultural understanding. Actively contributed to the school's marketing efforts by participating in the creation of video and Facebook ads to promote language programs. Carried out promotional activities aimed at engaging the local… Show more I had the privilege of teaching English as a second language to children aged from 4 to 11 years old. Developed and executed dynamic language programs, tailored to the age and language proficiency of each student, fostering linguistic growth and cross-cultural understanding. Actively contributed to the school's marketing efforts by participating in the creation of video and Facebook ads to promote language programs. Carried out promotional activities aimed at engaging the local community and attracting students to our language school. Utilized public speaking and effective communication skills to create a welcoming and participatory learning environment. Empowered young learners with the tools to enhance their English language skills and overall educational experience. Show less

    • English Second Language Teacher
      • Sep 2019 - Oct 2021

      Lesce, Slovenia Starting from the 2019/2020 school year, I had the honor of teaching English from 1st to 6th grade at Primary School Fran Saleški Finžgar Lesce. Designed and delivered comprehensive English language programs that catered to a wide range of grade levels, fostering language proficiency and cultural understanding. In addition to language instruction, I provided physical education by teaching karate and pilates, emphasizing fitness, discipline, and a holistic approach to well-being. Served… Show more Starting from the 2019/2020 school year, I had the honor of teaching English from 1st to 6th grade at Primary School Fran Saleški Finžgar Lesce. Designed and delivered comprehensive English language programs that catered to a wide range of grade levels, fostering language proficiency and cultural understanding. In addition to language instruction, I provided physical education by teaching karate and pilates, emphasizing fitness, discipline, and a holistic approach to well-being. Served as the School Coordinator for UNESCO projects, leading the preparation, implementation, and monitoring of various projects. I also played a key role in motivating employees to participate and authored the final project reports. Proficiently used a variety of tools and software, including Canva for creative materials, public speaking skills to engage students, and Adobe Photoshop, Office 365, Microsoft Word, Excel, and PowerPoint for both educational materials and administrative tasks. Demonstrated strong teamwork and communication skills while collaborating with colleagues and students to create a dynamic and inclusive educational environment.

    • Primary School Teacher
      • Sep 2018 - Aug 2019

      Lesce, Slovenia During the 2018/2019 school year, I had the privilege of teaching a 4th-grade class, providing a rich and engaging educational experience for my students. Developed and delivered comprehensive lesson plans, ensuring a well-rounded curriculum covering core subjects and promoting holistic development. Utilized innovative teaching techniques and tools, including Canva for creative materials, to enhance learning and student engagement. Mastered the art of public speaking to create an… Show more During the 2018/2019 school year, I had the privilege of teaching a 4th-grade class, providing a rich and engaging educational experience for my students. Developed and delivered comprehensive lesson plans, ensuring a well-rounded curriculum covering core subjects and promoting holistic development. Utilized innovative teaching techniques and tools, including Canva for creative materials, to enhance learning and student engagement. Mastered the art of public speaking to create an interactive and participatory classroom environment, fostering student confidence and communication skills. Actively incorporated sports activities into the curriculum, encouraging physical fitness and teamwork among students. Demonstrated proficiency in using Adobe Photoshop, Office 365, Microsoft Word, Excel, and PowerPoint for classroom materials and administrative tasks. Collaborated with fellow educators, showcasing strong teamwork and communication skills to benefit both students and the school community.

    • Karate coach
      • Sep 2017 - Aug 2019

      Ljubljana I specialized in coaching beginners in the art of Karate. Actively participated in the promotion and growth of the club, contributing to its community outreach and visibility. Utilized my skills in teaching and sports coaching to develop a strong foundation in Karate techniques and discipline among novice students. Leveraged my Martial Arts Black Belt expertise to instill values of respect, dedication, and focus in the students. Demonstrated proficiency in social media and marketing… Show more I specialized in coaching beginners in the art of Karate. Actively participated in the promotion and growth of the club, contributing to its community outreach and visibility. Utilized my skills in teaching and sports coaching to develop a strong foundation in Karate techniques and discipline among novice students. Leveraged my Martial Arts Black Belt expertise to instill values of respect, dedication, and focus in the students. Demonstrated proficiency in social media and marketing strategies to enhance the club's presence and attract new members. Effectively communicated with students, parents, and club members to maintain a positive and inclusive training environment. Show less

    • Teacher
      • Sep 2017 - Aug 2018

      Šentjošt nad Horjulom I worked with children aged 6-11 who stayed in school after regular classes. Designed and implemented engaging and enriching educational activities to support the academic and personal development of these students. Utilized effective teaching techniques, public speaking skills, and sports activities to create a stimulating learning environment. Leveraged my Martial Arts Black Belt expertise to teach discipline, focus, and respect to the students. Proficiently used Adobe Photoshop… Show more I worked with children aged 6-11 who stayed in school after regular classes. Designed and implemented engaging and enriching educational activities to support the academic and personal development of these students. Utilized effective teaching techniques, public speaking skills, and sports activities to create a stimulating learning environment. Leveraged my Martial Arts Black Belt expertise to teach discipline, focus, and respect to the students. Proficiently used Adobe Photoshop, Office 365, and Microsoft Word for creative projects and educational materials. Collaborated with colleagues, showcasing strong teamwork and communication skills to ensure a well-rounded educational experience for the children. Show less

    • Assistant educator and administrator
      • Sep 2016 - Oct 2017

      Ljubljana, Slovenia Engaged in the dual role of Assistant Educator and Administrator, providing comprehensive support to the kindergarten's operations. Demonstrated a strong commitment to teaching and nurturing children, with a specific focus on those aged 11 months to 6 years old. Designed and delivered age-appropriate educational activities, fostering intellectual, social, and emotional development in young learners. Assumed administrative responsibilities, including record-keeping, scheduling, and… Show more Engaged in the dual role of Assistant Educator and Administrator, providing comprehensive support to the kindergarten's operations. Demonstrated a strong commitment to teaching and nurturing children, with a specific focus on those aged 11 months to 6 years old. Designed and delivered age-appropriate educational activities, fostering intellectual, social, and emotional development in young learners. Assumed administrative responsibilities, including record-keeping, scheduling, and communication with parents and guardians. Showcased effective teamwork by collaborating with colleagues to create a positive and enriching learning environment. Show less

    • Teacher
      • Nov 2015 - Jun 2016

      Ljubljana, Slovenia During this period, I operated as a self-employed teacher, specializing in language education and childcare for children aged three to seven years old. Developed and implemented customized language teaching programs, tailored to each child's age and learning needs. Provided a nurturing and safe environment for young learners, focusing on their overall well-being and fostering a love for learning. Demonstrated strong communication skills to engage with both children and their parents… Show more During this period, I operated as a self-employed teacher, specializing in language education and childcare for children aged three to seven years old. Developed and implemented customized language teaching programs, tailored to each child's age and learning needs. Provided a nurturing and safe environment for young learners, focusing on their overall well-being and fostering a love for learning. Demonstrated strong communication skills to engage with both children and their parents, ensuring a collaborative and supportive educational experience. Show less

    • Karate Coach
      • Sep 2006 - Jun 2007

      Ljubljana, Slovenia Volunteered as a dedicated Karate Coach, responsible for instructing and mentoring young beginners in the art of Karate. Developed and delivered structured martial arts training programs, with a strong emphasis on instilling discipline, improving physical fitness, and teaching essential self-defense techniques. Cultivated a supportive and motivating environment, empowering students to enhance their physical and mental strength, self-confidence, and respect for the sport. Effectively… Show more Volunteered as a dedicated Karate Coach, responsible for instructing and mentoring young beginners in the art of Karate. Developed and delivered structured martial arts training programs, with a strong emphasis on instilling discipline, improving physical fitness, and teaching essential self-defense techniques. Cultivated a supportive and motivating environment, empowering students to enhance their physical and mental strength, self-confidence, and respect for the sport. Effectively communicated and demonstrated Karate techniques, ensuring clear understanding and fostering skill development among students. Show less

    • Karate Coach
      • Sep 2004 - Jun 2005

      Domžale, Slovenia Volunteered as a Karate Coach, dedicated to instructing and mentoring young beginners in the art of Karate. Designed and delivered structured martial arts training programs, emphasizing discipline, physical fitness, and self-defense techniques. Nurtured a supportive and motivating environment to help students develop their physical and mental strength, self-confidence, and respect for the sport. Effectively communicated and demonstrated Karate techniques, fostering clear understanding… Show more Volunteered as a Karate Coach, dedicated to instructing and mentoring young beginners in the art of Karate. Designed and delivered structured martial arts training programs, emphasizing discipline, physical fitness, and self-defense techniques. Nurtured a supportive and motivating environment to help students develop their physical and mental strength, self-confidence, and respect for the sport. Effectively communicated and demonstrated Karate techniques, fostering clear understanding and skill development among students. Show less

Education

  • University of Ljubljana, Faculty of Education
    Master's degree, Teacher Education and Professional Development, Specific Subject Areas
    2015 - 2017
  • University of Ljubljana, Faculty of Education
    Bachelor's degree, Primary school teacher
    2010 - 2015
  • University of Primorska Faculty of Health Sciences
    Doctor of Philosophy - PhD student, Applied kinesiology
    2019 -

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