Experience

7Vals

• Pakistan
• IT Services and IT Consulting
• 1 - 100 Employee

• Product Marketing Manager

  • Nov 2021 - Present



Kualitatem Inc.

• United States
• IT Services and IT Consulting
• 100 - 200 Employee

• Product Marketing Manager

  • Sep 2015 - Oct 2021

  - Working with the Product Development team to ensure a cohesive, smooth multi-platform experience - Positioning digital products to take advantage of market growth opportunities by analyzing market structure; market and technology trends, preparing and communicating plans that support implementation of these initiatives - Articulating and Understanding customer requirements, leading product development teams through customer and market segmentation, targeting, developing the value proposition and selling it - Increase custom acquisition and product scalability through data driven decision making and running growth experiments - Work with marketing and content teams for promotional plans to ensure that they are consistent with product line strategy and have greater outreach, engagement etc. Show less



Kualitee

• United States
• Technology, Information and Internet
• 1 - 100 Employee

• Product Manager

  • Feb 2016 - Sep 2021

  - Manage the entire Product lifecycle from strategic planning and feature roll out. Identify, conceptualise and develop new products and any amendments/improvements to existing products - Identify barriers that potentially impact product availability and work efficiently to resolve issues and ensure products remain competitive and effective - Working with Large Cross Functional Teams to lead and manage complex Digital requirements of the Product (Development, Quality Assurance, BI etc.) - Work with different website technologies, standards, analytic tools. - Determine customer's needs and desires by specifying the research needed to obtain market information - Plan product testing, roll out in close co-ordination with technology, marketing, sales and support - Contribute to product screening and creation of product roadmap Show less



ORAHYN- Design Engineering

• Islamabad

• Business Analyst

  • Sep 2014 - Aug 2015

  • Liaising between the IT department and the executive branch • Gathering, validating and documenting business requirements • Translating conceptual customer requirements into functional requirements in a clear manner that is comprehensible to developers/project team • Contribute to product screening and creation of product roadmap • Liaising between the IT department and the executive branch • Gathering, validating and documenting business requirements • Translating conceptual customer requirements into functional requirements in a clear manner that is comprehensible to developers/project team • Contribute to product screening and creation of product roadmap



ABB

• Switzerland
• Automation Machinery Manufacturing
• 700 & Above Employee

• Corporate Communications Associate

  • Jul 2011 - Sep 2011

  - Developing effective corporate communication strategies - Create and deliver press releases, media relations content, case studies, white papers, executive bios, corporate newsletter content, social media content, and speaking proposals. - Collaborate with marketing professionals to produce copy for advertisements or articles - Work with manager and business units to determine event budget and manage expenses to that budget. - Coordinate conference, trade shows, and press interviews. - Foster relationships with advocates and key persons Show less