Client Partner

• Jul 2023 - Present

Programmatic Media Analyst

• May 2022 - Jul 2023

Accounts: J.P. Morgan Commercial Bank, Amazon Web Services, Cisco, Alchemer, and E2open Responsibilities: - Plan and build out campaigns aligning with client KPIs - Conduct data analysis to identify trends, insights, and optimization opportunities in programmatic advertising campaigns. - Monitor and manage programmatic campaigns across various platforms (DSPs) to ensure optimal performance and budget utilization. - Utilize programmatic tools and platforms to set up, execute, and optimize advertising campaigns based on client objectives. - Collaborate with cross-functional teams, including media planners, creatives, and clients, to develop effective programmatic strategies. -Provide regular performance reports and insights to stakeholders, highlighting key metrics and recommending actionable strategies. Show less

Spinning Instructor

• May 2019 - Jul 2023

Certified Spin Instructor, working with a variety of skill sets. I use interpersonal skills to enhance each riders experience by creating connections with members and guests to make them feel confident and conformable in a group workout environment. Certified Spin Instructor, working with a variety of skill sets. I use interpersonal skills to enhance each riders experience by creating connections with members and guests to make them feel confident and conformable in a group workout environment.

Founder

• Sep 2019 - May 2022

As a certified spin instructor, I started my own spin program at St. Lawrence University called “SLU Cycle”. I market, plan, and teach 6+ spin classes a week in which are highly attended. On top of my base schedule, I instruct sports teams, sororities / fraternities, as well as different organizations on campus for training, fundraising and bonding. As a certified spin instructor, I started my own spin program at St. Lawrence University called “SLU Cycle”. I market, plan, and teach 6+ spin classes a week in which are highly attended. On top of my base schedule, I instruct sports teams, sororities / fraternities, as well as different organizations on campus for training, fundraising and bonding.

Director of Social Events

• Nov 2019 - Jan 2022

Marketing Intern

• May 2021 - Aug 2021

Summer marketing intern at Karen Fahey Advertising where I was exposed to a variety of aspects within the marketing and advertising sector. My responsibilities included: - Spends Tracking - Influencer Reporting - Media Upload - Creative copy-write - Tagging Photos for tracking through DCM360 - Trafficking both digital and traditional media - Pulse reports built within Excel - Communicating with reps / clients Summer marketing intern at Karen Fahey Advertising where I was exposed to a variety of aspects within the marketing and advertising sector. My responsibilities included: - Spends Tracking - Influencer Reporting - Media Upload - Creative copy-write - Tagging Photos for tracking through DCM360 - Trafficking both digital and traditional media - Pulse reports built within Excel - Communicating with reps / clients

Business Marketing Intern

• Apr 2020 - Aug 2021

As a business marketing intern at Ride indoor VT I assisted the small business owner in daily operations and financial decision making. I had the responsibility to direct social media stories to attract new customers and promote Ride campaigns. Throughout the pandemic I helped adapt new Ride protocols, financial plans, and customer retention strategies during the peak of Covid-19. Lastly, I helped develop and administer a detailed training curriculum for new cycle instructors while assisting the owner in teaching the potential candidates. Show less

Nanny

• Jun 2019 - Aug 2019

Lacrosse Coach

• Jul 2017 - Jul 2019

Retail Salesperson

• Jul 2014 - Jul 2019

Retail Salesperson

• Jan 2016 - Jan 2017