Experience

Foresight Canada

• Canada
• Non-profit Organizations
• 1 - 100 Employee

• Content Manager

  • Sep 2021 - Present



Airau - Canada's Modern Marketing Agency

• Advertising Services

• Writer/Photographer/Videographer

  • May 2015 - Present

  • Worked as an assistant videographer to produce video interviews • Filmed both primary footage and b-roll to be used in video production • Composed a script to be used in a promotional commercial for the University of Lethbridge • Wrote website landing page copy for Reside Custom Builder • Wrote web copy for Dude Drops Supplements for their crowdfunding launch campaign • Worked as an assistant videographer to produce video interviews • Filmed both primary footage and b-roll to be used in video production • Composed a script to be used in a promotional commercial for the University of Lethbridge • Wrote website landing page copy for Reside Custom Builder • Wrote web copy for Dude Drops Supplements for their crowdfunding launch campaign



Great West Media L.P.

• Canada
• Newspaper Publishing
• 1 - 100 Employee

• Reporter/Photographer

  • Jun 2020 - Sep 2021

  • Contribute content, including news, sports, crime, events, politics, and more to the weekly publication of the Cochrane Eagle and the online platform, CochraneToday.ca• Publish breaking news immediately online to ensure the Eagle is the go-to news source for Cochrane’s residents• Maintain relationships and build new connections between various organizations and the Cochrane Eagle• Conduct research to generate story ideas, and to gain a deeper understanding of topics prior to interviewing sources and writing articles • Edit pages prior to publication, ensuring that stories meet the standard of excellence of Great West News, are engaging, have correct spelling, grammar, and punctuation• Coordinate content with other regional Great West publications, including Okotoks Today, Airdrie Today, and the Rocky Mountain Outlook, to ensure that nothing gets missed or replicated• Vet sources for reliability and accuracy, and confirm information through third parties and independent research• Generate pitch, and assign story ideas during weekly editorial meetings• Track and document story traction using Google Analytics to determine which stories to follow up on

• Interim Editor

  • Jun 2020 - Sep 2021

  • Contribute content, including news, sports, crime, events, politics, and more to the weekly publication of the Cochrane Eagle and the online platform, CochraneToday.ca• Publish breaking news immediately online to ensure the Eagle is the go-to news source for Cochrane’s residents• Maintain relationships and build new connections between various organizations and the Cochrane Eagle• Conduct research to generate story ideas, and to gain a deeper understanding of topics prior to interviewing sources and writing articles • Edit pages prior to publication, ensuring that stories meet the standard of excellence of Great West News, are engaging, have correct spelling, grammar, and punctuation• Coordinate content with other regional Great West publications, including Okotoks Today, Airdrie Today, and the Rocky Mountain Outlook, to ensure that nothing gets missed or replicated• Vet sources for reliability and accuracy, and confirm information through third parties and independent research• Generate pitch, and assign story ideas during weekly editorial meetings• Track and document story traction using Google Analytics to determine which stories to follow up on



The Mountaineer Publishing Co. Ltd.

• Senior Reporter

  • Oct 2018 - Jun 2020

  • Reported on town and county news, municipal politics, community events, sports, emergency situations, and contributed to the weekly editorial; wrote compelling feature stories on a wide variety of topics • Drafted and pitched story ideas at weekly editorial meetings • Organized freelance contributors, edited incoming content, prepared submitted content for publication to ensure it aligned with the Mountaineer’s standards • Acted as a liaison between business and community; built and maintained relationships with community members, organizations and sources • Editorial responsibilities included proofing copy for grammar, accuracy and consistency, proofing pages for layout errors, formatting submitted comment to fit Mountaineer standards • Contributed content to other projects published by the Mountaineer Publishing Company, such as the annual visitors guide published on behalf of Clearwater County



Calgary ProPhoto

• Social Media Marketing Specialist

  • Jan 2017 - Jul 2017

  • Managed social media accounts, engaged in online networking, scheduled posts, and cultivated an audience • Conducted an extensive analysis of the Calgary photography market, and developed a social media engagement strategy based on best-practices of the industry • Conducted interviews, created content, attended events, and took photos for the Calgary ProPhoto blog • Scouted locations for photo shoots, liaised with models and make-up artists, acted as both a principal and assistant photographer on several projects



Calgary Real Estate Board

• Canada
• Real Estate
• 1 - 100 Employee

• Freelance Reporter

  • Jan 2017 - Jun 2017

  • Completed several assignments for both print and online publication • Provided photography for several articles • Covered events like neighbourhood openings, trending topics and innovations within the industry • Completed several assignments for both print and online publication • Provided photography for several articles • Covered events like neighbourhood openings, trending topics and innovations within the industry



Notice Media

• Canada
• Entertainment

• Freelance Reporter

  • Jan 2016 - Jun 2017



The Calgary Journal

• Canada
• Newspaper Publishing
• 1 - 100 Employee

• Editor - Arts and Entertainment

  • Jan 2016 - Jun 2016