Experience

1000heads

• United Kingdom
• Advertising Services
• 200 - 300 Employee

• Senior Community Manager

  • Jan 2023 - Present



Little Dot Studios

• United Kingdom
• Media Production
• 200 - 300 Employee

• Social Media Manager

  • Apr 2021 - Jan 2023

  Part of the Brand team at Little Dot Studios, providing social media support and management to an ever-growing roster of clients, ranging from alcohol brands and environmental think tanks to luxury cars. Part of the Brand team at Little Dot Studios, providing social media support and management to an ever-growing roster of clients, ranging from alcohol brands and environmental think tanks to luxury cars.



LiveWire Sport

• United Kingdom
• Media Production
• 1 - 100 Employee

• Content Producer

  • Nov 2019 - Apr 2021

  Responsibilities:- Create social media content for the Premier League across Facebook, Twitter and Instagram with a collective audience of over 95 million- Create and manage weekly and monthly content calendar for Premier League content - Plan, brief and create content around large-scale client events such as Liverpool’s Premier League title win in 2020 and Premier League’s ‘End of Decade’ content in 2019.- Assist with community management of Premier League’s worldwide engaged communityAchievements:- Created, implemented and managed Premier League’s new content plan during Covid-19 lockdown- Managed introduction and implementation of Instagram Reels for Premier League’s channel- Led on Premier League’s ‘End of Decade’ content in 2019, achieving over 35 million video views



William Hill

• United Kingdom
• Gambling Facilities and Casinos
• 700 & Above Employee

• Social Media Co-ordinator

  • Jul 2018 - Nov 2019

  Responsibilities:- Managed William Hill’s social media presence across Twitter, Facebook and Instagram- Formulated and led strategy, tone of voice and content output for @WilliamHill on Twitter- Worked extensively on content and strategy for Instagram and Facebook accounts- Managed relationships with other departments to understand their social media requirements and advise on best practice, including on commercial campaigns and sponsorship activations- Produced branded content for sponsorship activations including Chelsea, Tottenham Hotspur and Anthony Joshua, involving ideation of content, editing, posting and reporting- Managed social media campaigns around large-scale events, including the 2018 World Cup, the Cheltenham Festival and the PDC World Darts Championship- Managed a team of social media executives, providing direction on content, tone-of-voice and development- Managed paid social campaigns across Twitter and Facebook Business Managers- Managed and delivered reports for senior management relating to performance using analytics platforms- Worked with social influencers on live events and brand activations- Managed six-figure marketing budget, including spending, reporting and phasingAchievements:- Created and implemented a new social media strategy for Twitter platform which increased engagement rate by 60% and achieved second-highest follower growth among industry competitors over 18 months- Facebook page among the highest-engaged compared to competitors, whilst engagement rate tripled- Branded content with Chelsea for 2019 Super Bowl achieved over 27m worldwide views, making it Chelsea’s highest-ever viewed piece of branded content, and the most-viewed piece of branded content worldwide on Super Bowl weekend (according to Tubular Labs)- Gained over 10m video views in the first year of the Anthony Joshua partnership- Successfully built and managed relationships with key stakeholders, including PR, Sponsorship, Creative and Commercial

• Social Media Executive

  • Nov 2016 - Nov 2019



Stoke City Football Club

• United Kingdom
• Spectator Sports
• 100 - 200 Employee

• Media Intern

  • Sep 2015 - Jun 2016



Burton Albion FC

• Media Assistant

  • Jan 2014 - Nov 2014

  I started out as unpaid matchday support in January 2014, providing social media updates during games and pre-match/post-match interviews for the club's website. When the full-time Media Officer left in March, I took over the role on a part-time basis until the summer alongside my university commitments towards the end of my first year at Staffordshire University. My responsibilities were that of a normal job for a Media Officer, including updating the club's official website, updating social media channels, contributing to and editing the club's matchday programme, organising and conducting pre-match and post-match interviews with players and staff, dealing with incoming and outgoing scout requests and creating press releases both for the club and the Burton Albion Community Trust (BACT).During this time, I enhanced my video creating and editing skills, as well as becoming familiar with the FLi system, despite having no formal training on it.I had to carefully split my time between work commitments as well as what was required of me at university, a task that was made more challenging by managing the department in the run up to and during the 2014 Play-Off Final. During a hectic but exciting time, I received a lot of positive feedback from my employers, as well as local and national press, for the way things were dealt with whilst having such little experience at a young age.As well as the responsibility of being the only employed member of the department, it was a earning curve that I feel will enhance me massively both now and in the future. I feel as though I developed new skills, especially the ability to work under pressure in a fast paced environment. After again being placed in charge on my own on an interim basis, I left the role in November 2014 in order to focus on my university workload.



Corby Town FC

• Press Officer

  • Nov 2012 - May 2013