Tyas Kusuma H.
Senior UX Designer at Evermos- Claim this Profile
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English Full professional proficiency
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Bahasa (Indonesia) Native or bilingual proficiency
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Javanese Native or bilingual proficiency
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French Elementary proficiency
Topline Score
Bio
Victor N.
I’ve worked with Tyas for two years at PropertyGuru. We moved from one team to another, growing our portfolio and working on complex, challenging, yet rewarding problems. I like that she is a self-starter, hard worker and with high ownership. Tyas does not only settle for good, but is always designing for future. While many designers fall into the pitfall of perfection at first stab, Tyas has grown to understand that product development is a process, not a destination. In the last two years, I have seen her grew from communicating better, to engaging outside her comfort zone (e.g. gathering early feedback from engineering at wireframe phase, and user research). I’m happy to have her in our team, and will always welcome the opportunity to work with her again, in a heartbeat.
Vina Zerlina
Tyas' growth mindset is rare to be seen in young designers her age. It is probably one characteristic that sets her apart from others. This propelled her growth as a designer in many aspects; problem solving, design, and research. Tyas is also meticulous and hard working. Her biggest strength came when solving complex problems that require different treatments for every use case. She is very driven in her collaborating with stakeholders and engineers, making every project managed well until completion. Having Tyas also makes team dynamics fun as she is very approachable and full of stories. I'd recommend Tyas and would love to work with her again!
Victor N.
I’ve worked with Tyas for two years at PropertyGuru. We moved from one team to another, growing our portfolio and working on complex, challenging, yet rewarding problems. I like that she is a self-starter, hard worker and with high ownership. Tyas does not only settle for good, but is always designing for future. While many designers fall into the pitfall of perfection at first stab, Tyas has grown to understand that product development is a process, not a destination. In the last two years, I have seen her grew from communicating better, to engaging outside her comfort zone (e.g. gathering early feedback from engineering at wireframe phase, and user research). I’m happy to have her in our team, and will always welcome the opportunity to work with her again, in a heartbeat.
Vina Zerlina
Tyas' growth mindset is rare to be seen in young designers her age. It is probably one characteristic that sets her apart from others. This propelled her growth as a designer in many aspects; problem solving, design, and research. Tyas is also meticulous and hard working. Her biggest strength came when solving complex problems that require different treatments for every use case. She is very driven in her collaborating with stakeholders and engineers, making every project managed well until completion. Having Tyas also makes team dynamics fun as she is very approachable and full of stories. I'd recommend Tyas and would love to work with her again!
Victor N.
I’ve worked with Tyas for two years at PropertyGuru. We moved from one team to another, growing our portfolio and working on complex, challenging, yet rewarding problems. I like that she is a self-starter, hard worker and with high ownership. Tyas does not only settle for good, but is always designing for future. While many designers fall into the pitfall of perfection at first stab, Tyas has grown to understand that product development is a process, not a destination. In the last two years, I have seen her grew from communicating better, to engaging outside her comfort zone (e.g. gathering early feedback from engineering at wireframe phase, and user research). I’m happy to have her in our team, and will always welcome the opportunity to work with her again, in a heartbeat.
Vina Zerlina
Tyas' growth mindset is rare to be seen in young designers her age. It is probably one characteristic that sets her apart from others. This propelled her growth as a designer in many aspects; problem solving, design, and research. Tyas is also meticulous and hard working. Her biggest strength came when solving complex problems that require different treatments for every use case. She is very driven in her collaborating with stakeholders and engineers, making every project managed well until completion. Having Tyas also makes team dynamics fun as she is very approachable and full of stories. I'd recommend Tyas and would love to work with her again!
Victor N.
I’ve worked with Tyas for two years at PropertyGuru. We moved from one team to another, growing our portfolio and working on complex, challenging, yet rewarding problems. I like that she is a self-starter, hard worker and with high ownership. Tyas does not only settle for good, but is always designing for future. While many designers fall into the pitfall of perfection at first stab, Tyas has grown to understand that product development is a process, not a destination. In the last two years, I have seen her grew from communicating better, to engaging outside her comfort zone (e.g. gathering early feedback from engineering at wireframe phase, and user research). I’m happy to have her in our team, and will always welcome the opportunity to work with her again, in a heartbeat.
Vina Zerlina
Tyas' growth mindset is rare to be seen in young designers her age. It is probably one characteristic that sets her apart from others. This propelled her growth as a designer in many aspects; problem solving, design, and research. Tyas is also meticulous and hard working. Her biggest strength came when solving complex problems that require different treatments for every use case. She is very driven in her collaborating with stakeholders and engineers, making every project managed well until completion. Having Tyas also makes team dynamics fun as she is very approachable and full of stories. I'd recommend Tyas and would love to work with her again!
Credentials
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Designing Strategy
IDEO UJul, 2023- Sep, 2024 -
Become a Product Manager
UdemySep, 2020- Sep, 2024
Experience
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Evermos
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Indonesia
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Technology, Information and Internet
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700 & Above Employee
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Senior UX Designer
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Jul 2023 - Present
- Handling fascinating problems related to Reseller experience journey from onboarding to reseller product discovery. - Responsible for customer facing product. - Leading experimental design solutions based on behavioural science and social science theory. - Driving product strategy with PMs through AB test experiments and product concepts to find the right product market fit - Collaborating with researcher to study Indonesia's reseller behaviour and helping them to maximize their… Show more - Handling fascinating problems related to Reseller experience journey from onboarding to reseller product discovery. - Responsible for customer facing product. - Leading experimental design solutions based on behavioural science and social science theory. - Driving product strategy with PMs through AB test experiments and product concepts to find the right product market fit - Collaborating with researcher to study Indonesia's reseller behaviour and helping them to maximize their potential to earn extra income for supporting their family Show less - Handling fascinating problems related to Reseller experience journey from onboarding to reseller product discovery. - Responsible for customer facing product. - Leading experimental design solutions based on behavioural science and social science theory. - Driving product strategy with PMs through AB test experiments and product concepts to find the right product market fit - Collaborating with researcher to study Indonesia's reseller behaviour and helping them to maximize their… Show more - Handling fascinating problems related to Reseller experience journey from onboarding to reseller product discovery. - Responsible for customer facing product. - Leading experimental design solutions based on behavioural science and social science theory. - Driving product strategy with PMs through AB test experiments and product concepts to find the right product market fit - Collaborating with researcher to study Indonesia's reseller behaviour and helping them to maximize their potential to earn extra income for supporting their family Show less
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PropertyGuru Group
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Singapore
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Software Development
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700 & Above Employee
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Product Designer
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Jul 2019 - Jul 2023
- Designed property search experience, conversion experiments, and retention experiments on customer-facing products (both website and mobile app) for Singapore, Malaysia, Indonesia, and Thailand markets. - Led a few of complex projects such as property search & filter revamp (Singapore, Malaysia, Thailand, Indonesia), search by MRT (Singapore), GuruLens (search property using augmented reality), and Paid premium agent offering (Singapore). - Had experience conducting usability testing… Show more - Designed property search experience, conversion experiments, and retention experiments on customer-facing products (both website and mobile app) for Singapore, Malaysia, Indonesia, and Thailand markets. - Led a few of complex projects such as property search & filter revamp (Singapore, Malaysia, Thailand, Indonesia), search by MRT (Singapore), GuruLens (search property using augmented reality), and Paid premium agent offering (Singapore). - Had experience conducting usability testing and interview research to collect insights and validate the product (in a few projects). - Collaborated with UI designer team to build design system for App and contributed to design system. - Synthesized user qualitative data and quantitative data to make a design decision - Collaborated with stakeholders, such as Engineers, Product Managers, Data Analysts, and Marketing in the product development cycle. Show less - Designed property search experience, conversion experiments, and retention experiments on customer-facing products (both website and mobile app) for Singapore, Malaysia, Indonesia, and Thailand markets. - Led a few of complex projects such as property search & filter revamp (Singapore, Malaysia, Thailand, Indonesia), search by MRT (Singapore), GuruLens (search property using augmented reality), and Paid premium agent offering (Singapore). - Had experience conducting usability testing… Show more - Designed property search experience, conversion experiments, and retention experiments on customer-facing products (both website and mobile app) for Singapore, Malaysia, Indonesia, and Thailand markets. - Led a few of complex projects such as property search & filter revamp (Singapore, Malaysia, Thailand, Indonesia), search by MRT (Singapore), GuruLens (search property using augmented reality), and Paid premium agent offering (Singapore). - Had experience conducting usability testing and interview research to collect insights and validate the product (in a few projects). - Collaborated with UI designer team to build design system for App and contributed to design system. - Synthesized user qualitative data and quantitative data to make a design decision - Collaborated with stakeholders, such as Engineers, Product Managers, Data Analysts, and Marketing in the product development cycle. Show less
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Sale Stock
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Indonesia
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Technology, Information and Internet
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100 - 200 Employee
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Product Designer
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Sep 2017 - Jun 2019
- Led complex design projects to improve the shopping experience in website/app based on data, business, and user needs - Conducted continuous user research, synthesized new insights from users, and explored new opportunities - Synthesized quantitative data and drove the actionable items - Contributed to a centralized design system - Collaborated with stakeholders, such as Product Analyst, Engineer, Marketing, Merchandising, and Finance to drive solution
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UX Researcher
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Aug 2016 - Aug 2017
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Blibli.com
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Indonesia
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Technology, Information and Internet
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700 & Above Employee
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UX Designer
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Sep 2015 - Jun 2016
- Designed a first-time customer experience improvement project - Drove other small business solutions through design - Collaborated with other stakeholders in the product development process - Became the first UX researcher in the team - Designed a first-time customer experience improvement project - Drove other small business solutions through design - Collaborated with other stakeholders in the product development process - Became the first UX researcher in the team
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Universitas Indonesia (UI)
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Indonesia
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Education Administration Programs
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1 - 100 Employee
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Teaching Assistant of Database, Discrete Math 2, & Intro to Digital System
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Feb 2014 - Jun 2016
- Tutored and assisted undergraduate students in some courses such as Database, Discrete Math 2, and Intro to Digital System - Assessed students' coursework. - Tutored and assisted undergraduate students in some courses such as Database, Discrete Math 2, and Intro to Digital System - Assessed students' coursework.
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cermati.com
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Indonesia
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Financial Services
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300 - 400 Employee
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UX Researcher/Designer
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Jun 2015 - Aug 2015
- Designed the first Cermati mobile app product - Conducted user interview research for validating the mobile app design - Managed to release the first Cermati mobile app in 3 months - Designed the first Cermati mobile app product - Conducted user interview research for validating the mobile app design - Managed to release the first Cermati mobile app in 3 months
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UX Designer
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Jan 2015 - Feb 2015
- Acted as UX designer plus front-end engineer - Helped client to build the company website portfolio - Acted as UX designer plus front-end engineer - Helped client to build the company website portfolio
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Education
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2012 - 2016
University of Indonesia
Bachelor's degree, Computer Science
