Tugce Serter

Founder at TS_Communications
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Contact Information
us****@****om
(386) 825-5501
Location
Istanbul, Istanbul, Turkey, TR
Languages
  • Italian -
  • French -
  • German -
  • English Native or bilingual proficiency
  • Turkish Native or bilingual proficiency

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Bio

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Experience

    • Türkiye
    • Public Relations and Communications Services
    • 1 - 100 Employee
    • Founder
      • May 2017 - Present

      • Managing public relations and online/offline projects alongside the communication of the luxury brands. • Contributing to the brand building and press relations strategies as well as event planning coordination of the leading brands from several major industries. • Handling each and every client as unique and prepare customised communication strategies. • Influencer marketing, Building celebrity and key influencer relations. • Managing private customer-oriented events, press days in-store and/or off-site. • Organising ePR projects with celebrities and key influencers, social media promotion planning. Show less

    • Türkiye
    • Public Relations and Communications Services
    • 1 - 100 Employee
    • Senior Consultant
      • May 2014 - May 2016

      • Managing public relations and communication of the luxury fashion brands. • Contributing to the brand building and press relations strategies as well as event planning coordination of the leading brands from several major industries. Featured Cases: Prada Zorlu Center opening event (2015), private client events (MTM, launches of new season collections) Fendi Collaborating Rome opening with Zuma, private shopping events Jimmy Choo Hosting Turkish press in Milan and Paris fashion weeks (2015-2016), organizing previews of the collections for VIP customers, arranging one-to-one interviews for top level press with the head designer, Ms. Sandra Choi. Officine Panerai Turmepa charity event (2014), Collector’s event at Palazzo di Venezia (2015) ZUMA Relocation from Ortakoy to Istinye Park, hosting VIP and press at lunch and dinner events, organizing private events on behalf of promoting special occasions La Petite Maison Opening event, hosting VIPs and press dinner parties, organizing private charity events hosted by NGOs, arranging popular TV shows in order to promote, organizing magazine parties and occasions at the venue Victoria’s Secret Organizing selected Turkish press’ trips to the fashion show (2014-2015), arranging one-to-one backstage interviews with the Angels Bath and Body Works New collection launch at the historical Turkish bath with selective bloggers and press (2015) Moët & Chandon Charity dinner at La Petite Maison (2015), VIP tastings, hosting top columnists at La Petite Maison for exclusive cognac tasting and workshop (2014) St. Regis Venice San Clementine Palace Organizing high level Turkish press’ trips to the island, introducing the top executives and head chef with the top Turkish columnists and EICs at Palazzo di Venezia over lunch and VIP tasting at dinner (2014) Show less

    • Executive Consultant to CEO & Project Developer
      • Feb 2009 - Oct 2013

      • Working as the Executive Consultant to the CEO • Coordinating and setting up high level conference calls, board and management meetings, special events and arrangement of the CEO • Performed the administrative functions in support of the CEO. Required an in-depth knowledge of the Company, the industry, the financial community, the investors and the customers. • Coordinating of all domestic and international travel arrangements. Preparing point-to-point travel itineraries, including hotel reservations and ground transportation arrangements. • Contributing the development of the 15300 Misia project. Arranging events for the launching. Cooperated with the purchasing and accounting departments, as well. Show less

    • Türkiye
    • Textile Manufacturing
    • 200 - 300 Employee
    • Finance Intern
      • Jun 2004 - Jun 2006

      • Worked as an intern in Finance Department reporting directly to the Manager • Planned yearly budget and writing formal letters • Organized customer files and documents and gained a general view of the market • Worked on financial, marketing and feasibility reports concerning new business acquisitions. • Worked as an intern in Finance Department reporting directly to the Manager • Planned yearly budget and writing formal letters • Organized customer files and documents and gained a general view of the market • Worked on financial, marketing and feasibility reports concerning new business acquisitions.

Education

  • Istituto Marangoni
    Master's degree, Brand Management
    2007 - 2008
  • Istituto Marangoni
    Master's degree, Intensive Course of the Italian Language
    2007 - 2008
  • Koç Üniversitesi
    Bachelor of Science (BS), Economics
    2003 - 2007
  • Istituto Marangoni
    Course, Fashion Marketing - London
    2005 - 2005
  • F.M.V. Ozel Isik Lisesi
    High School, science & math
    1990 - 2003

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