Trishna Dattani

Sr. Manager - Digital Marketing at Mirae Asset Investment Managers (India)
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Contact Information
us****@****om
(386) 825-5501
Location
Mumbai, Maharashtra, India, IN
Languages
  • English Full professional proficiency
  • Hindi Limited working proficiency
  • Marathi Limited working proficiency
  • Gujarati Native or bilingual proficiency

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Trishna and I have had a chance to work together on the DHFL account, whilst I was part of the SEO team at Puretech Digital and she has been an absolute pleasure to work with. She is an extremely calm person and has always been very approachable at all times. Her zest and constant willingness to learn & keep herself updated at all times about everything digital is inspiring. I wish her all the very best for her future goals and would certainly be happy to work with her again!

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Credentials

  • Executive Education Programme on Digital Marketing for Business Growth
    IIM Bangalore - Executive Programmes
  • Mutual funds for distribution
    National Institute of Securities Markets (NISM)

Experience

    • India
    • Financial Services
    • 100 - 200 Employee
    • Sr. Manager - Digital Marketing
      • Mar 2018 - Present

      1. Manage Social Media Handles 2. Conceptualised Sapna In Progress as a digital campaign to promote SIPs 3. Key responsibilities : campaign management, digital media planning and strategy, website UI/UX,SEO / SEM, Email & SMS marketing, Marketing Automation Achievements: 1. Launch of new corporate and investor transaction website for Mirae Asset Mutual Fund with over 1million avg. monthly sessions 2. The establishment of a social media presence across five platforms, which… Show more 1. Manage Social Media Handles 2. Conceptualised Sapna In Progress as a digital campaign to promote SIPs 3. Key responsibilities : campaign management, digital media planning and strategy, website UI/UX,SEO / SEM, Email & SMS marketing, Marketing Automation Achievements: 1. Launch of new corporate and investor transaction website for Mirae Asset Mutual Fund with over 1million avg. monthly sessions 2. The establishment of a social media presence across five platforms, which increased interaction andfollowers with over 7 lakh followers on Facebook 3. “Sapna In Progress” received the Zee Digital Business Award for Digital Campaign of the Year. Show less 1. Manage Social Media Handles 2. Conceptualised Sapna In Progress as a digital campaign to promote SIPs 3. Key responsibilities : campaign management, digital media planning and strategy, website UI/UX,SEO / SEM, Email & SMS marketing, Marketing Automation Achievements: 1. Launch of new corporate and investor transaction website for Mirae Asset Mutual Fund with over 1million avg. monthly sessions 2. The establishment of a social media presence across five platforms, which… Show more 1. Manage Social Media Handles 2. Conceptualised Sapna In Progress as a digital campaign to promote SIPs 3. Key responsibilities : campaign management, digital media planning and strategy, website UI/UX,SEO / SEM, Email & SMS marketing, Marketing Automation Achievements: 1. Launch of new corporate and investor transaction website for Mirae Asset Mutual Fund with over 1million avg. monthly sessions 2. The establishment of a social media presence across five platforms, which increased interaction andfollowers with over 7 lakh followers on Facebook 3. “Sapna In Progress” received the Zee Digital Business Award for Digital Campaign of the Year. Show less

    • India
    • Financial Services
    • 700 & Above Employee
    • Senior Manager - Digital Marketing
      • Feb 2017 - Feb 2018

    • Manager - Digital Marketing
      • Jun 2013 - Jan 2017

      Currently handling 1. Website Managemnt 2. Social Media 3. SEO 4. SEM & Display campaigns 5. Content Management 6. Campaign Management 7. Email & SMS marketing 8. Working on CPL model and tie - up with various companies to source leads

    • Technology, Information and Internet
    • 1 - 100 Employee
    • Assistant Marketing Manager
      • Mar 2011 - May 2013

      Handle Marketing campaigns Coordinate with Agencies Email Marketing Banner advertisement Traffic Management Social Media Management Google Analytics Handle Marketing campaigns Coordinate with Agencies Email Marketing Banner advertisement Traffic Management Social Media Management Google Analytics

    • Technology, Information and Internet
    • 1 - 100 Employee
    • Marketing Executive - Storefront
      • Sep 2009 - Sep 2010

      Follow up with the vendors for New Products Development, Communication Strategies for the upcoming season in the countries, Quality Management and Payments. Research International Markets, Industry Trends, competitive offering and Distribution channels for the country verticals assigned Responsible for sales conversions Follow up with the vendors for New Products Development, Communication Strategies for the upcoming season in the countries, Quality Management and Payments. Research International Markets, Industry Trends, competitive offering and Distribution channels for the country verticals assigned Responsible for sales conversions

    • Telecommunications
    • 1 - 100 Employee
    • Portfolio Analyst
      • May 2006 - Nov 2008

Education

  • MET
    Master of Business Administration (MBA), Marketing
    2007 - 2009
  • University of Mumbai
    M.Com, Business, Management, Marketing, and Related Support Services
    2009 - 2011

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