Experience

Primedia Broadcasting

• South Africa
• Broadcast Media Production and Distribution
• 200 - 300 Employee

• Chief Broadcasting Officer

  • Aug 2020 - Present

  Created a centralized broadcasting management framework for all four stations to operate off, enabling strategic alignment, measurable KPI’s and prioritization for kfm , 947 , 702 and Cape Talk. Led the very successful relaunch of heritage brand 702 . Fostered a high-performance culture across all four leading brands , nationwide. Led business continuity during lockdown, managing to keep all stations on-air, despite incredible challenges and complexity. Created a centralized broadcasting management framework for all four stations to operate off, enabling strategic alignment, measurable KPI’s and prioritization for kfm , 947 , 702 and Cape Talk. Led the very successful relaunch of heritage brand 702 . Fostered a high-performance culture across all four leading brands , nationwide. Led business continuity during lockdown, managing to keep all stations on-air, despite incredible challenges and complexity.



Primedia Broadcasting

• South Africa
• Broadcast Media Production and Distribution
• 200 - 300 Employee

• CEO

  • 2017 - 2020

  As CEO for Primedia Broadcasting Western Cape, managed the two radio brands of Kfm and CapeTalk, together with critical business units including marketing, sales, digital, finance, technical, HR and news. Re-established Kfm from #2 position nationwide, to #1, while driving revenue, profits and audiences for each brand. Reset management team with a new vision, values and strategic roadmap. • Created a positive, high-performance culture • Increased formality around strategy development, execution and measurement • Developed strategic roadmap for the WC business • As a team, relaunched Kfm with a new line-up, logo, music and market positioning • Grew audiences both CapeTalk and Kfm, along with major revenue growth Show less



Urban Brew Studios

• South Africa
• Broadcast Media Production and Distribution
• 200 - 300 Employee

• CEO

  • 2015 - 2017

  Urban Brew Studios is considered the biggest independent TV production house in South Africa, owning and operating 5 TV Channels for DSTV and producing a range of TV programmes for the SABC, etv and MultiChoice. Appointed to increase turnover and profitability, and address internal culture. Established a new leadership team, set the vision, values and strategic roadmap. Worked closely with leadership team to introduce new strategy roadmaps , SOPs and leadership disciplines which had an immediate impact on overall culture and business improvement. Closed down loss-making projects and established new projects which delivered successful revenue streams. Developed a company-wide intervention on co-creating new values for the business. Initiated a culture renewal programme. Developed new strategic partnerships to build new propositions. Grew channels and TV programme audiences. Show less



East Coast Radio

• South Africa
• Broadcast Media Production and Distribution
• 1 - 100 Employee

• Managing Director

  • 2002 - 2015

  Appointed as MD to ensure the station achieved EBIDTA mandates for shareholders and steer the business successfully across all levels. Developed a high-performance culture, galvanizing management and staff around the vision, values and strategy of the business.Built consistent revenue streams.Grew audiences on multiple platforms.Created a client centric business.Made a meaningful CSI difference in local communities.Developed a digital roadmap for the business.Developed and managed talent pipelines.Crisis management. Show less

• Sales & Marketing Director

  • 1999 - 2002

  Instrumental in developing and launching various product ranges for on-air, and clients.Grew audiences across on multiple platforms.Built consistent revenue streams.

• Head Of Sales

  • 1996 - 1999

  Approached by a new consortium to set up the commercial infrastructure, from developing a sales strategy and business models to hiring the new sales force.



SABC

• Broadcast Media Production and Distribution
• 700 & Above Employee

• Agency Sales Manager

  • 1992 - 1995

  Headed up a sales division within the SABC driving revenue for all radio and television brands. Headed up a sales division within the SABC driving revenue for all radio and television brands.