Experience

Coach Marine Group

• United States
• Maritime
• 1 - 100 Employee

• Vice President Sales and Operations

  • Apr 2020 - Present

  ▪ Responsible for sales, marketing, dealer network, product distribution US and international for both Xcursion and Coach Pontoons. ▪ Support manufacturing operations: (production, supply chain, logistics, product development, quality, logistics). Perform proforma analysis, supplier forecasting, and line rate adjustments.▪ Coordinate new product development launch.

• Director of Sales

  • Apr 2019 - Apr 2020

  ▪ Established inside sales process; wrote the dealer sales and service agreement; developed brand-specific master specifications, buying programs, and pricing; and warranty. Developed dealer manuals and product training materials. ▪ Develop upper mid-west territory (Indiana, Ohio, Kentucky, Illinois, Michigan, and Wisconsin).▪ Lead marketing activities to include production of both brand brochures (Xcursion and Coach Pontoons), dealer meetings, competitive research analysis, sales and product training. Show less



Brunswick Corporation

• Manufacturing
• 700 & Above Employee

• Director of Sales Operations and Dealer Services

  • Feb 2006 - Apr 2018

  •Develop and provide product training programs specific to pontoon design, consumer insight (includes the emerging female influence on the purchase decision) and product sales strategy•Manage inside sales and dealer service support •Manage production schedule for five manufacturing lines•Provide sales and production forecasting reporting.•Recommend and review product improvement initiatives as a member of the product development committee.

• Cypress Cay Brand Director

  • Aug 2015 - Jul 2016

  • Analyze marine market and competitive environment to form strategic plans for product, pricing and programs for Cypress Cay pontoons. • Evaluate needs of consumers, dealers and sales personnel on a global basis and initiate strategies that meet regional and worldwide marketing and product requirements and sales targets.• Lead marketing development effort to bring new products from concept through commercialization including market exit (full lifecycle management).• Actively lead program teams from idea conception through product launch. • Work across multiple internal and external groups such as design, sourcing, sales, finance, marketing communications, service and manufacturing to drive program requirements. Show less



KMC Telecom

• Telecommunications
• 1 - 100 Employee

• Network Optimization Manager

  • Feb 1998 - 2004

  Managed engineering analysis and grooming of 35 business units to improve network efficiency and reduce costs. Delivered $4M cost reduction. •Developed standard operating procedures documenting engineering and sales processes. •Performed internal auditing of sales and operations and developed a best practice approach. Wrote, released, and trained over 200 staff on new corporate policies and best practices. •Developed and delivered training to business managers with P&L responsibility. Co-authored a business operations handbook which addressed sales/revenue recording, forecasting, commissions, human resources, administrative duties, budgeting and sales order processing. •Established a sales/business office. Coordinated marketing events such as Business Expo, Chamber events, Junior Achievement, etc. Coordinated local advertising and wrote and/or edited feature articles for publication. Served as Programs Director for Executive Women International. Show less



INS

• Director

  • Feb 1990 - Jun 1997

  Responsible for West Coast business operations. Managed diverse team of weapons/aircraft engineering professionals. Marketed INS’ capabilities to military bases and defense contractors. •Secured contracts and teaming arrangements with other Department of Defense (DoD) contractors. Customer base included DoD Naval Air Warfare Center Weapons Center China Lake’s (NAWCWPNS CL), NAWCWPNS Point Mugu, and major DoD contractors, such as Boeing, Sverdrup, etc. •Developed budget, marketing strategy, and implemented business plan •Performed sales and customer service •Oversaw contract management, human resources, DoD facility security, training, public relations •Performed technical writing, project management and financial analysis Show less



IMS Incorporated

• Systems Analyst

  • 1989 - 1990

  Managed contractor support of the NAWCWPNS CL’s Video Teleconferencing Center start up and operations. Trained over 1,000 users and developed requirements for the management information system. Managed contractor support of the NAWCWPNS CL’s Video Teleconferencing Center start up and operations. Trained over 1,000 users and developed requirements for the management information system.