Tricia Calamia-Lowe
Vice President Of Sales & Membership at Greater New Orleans Sports Foundation- Claim this Profile
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Bio
Experience
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Greater New Orleans Sports Foundation
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United States
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Spectator Sports
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1 - 100 Employee
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Vice President Of Sales & Membership
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2013 - Present
• Lead efforts to grow sponsors & membership by implementing and strengthening an annual marketing plan, overseeing the development of membership marketing materials, and implement retention program by relationship building initiatives. • Identify, develop, and implement mutually-beneficial collaborations with other organizations and entities by sponsoring or cross-selling conferences, products, and memberships. • Drive high-level improvements to organization by building the membership… Show more • Lead efforts to grow sponsors & membership by implementing and strengthening an annual marketing plan, overseeing the development of membership marketing materials, and implement retention program by relationship building initiatives. • Identify, develop, and implement mutually-beneficial collaborations with other organizations and entities by sponsoring or cross-selling conferences, products, and memberships. • Drive high-level improvements to organization by building the membership program and sponsorship sales • Management of the membership program (450 current members) function that has exceeded budgetary targets, generating over $2.4 mil in revenue (131 % increase) from FY’04-’14 for the organization. • Responsible for annual membership budget and program development for events, event ticket sales, along with the ongoing revenue and expense management for the program, reporting on any variances to the Sr. VP of Marketing and the President/CEO. • Manage relationships with sponsors, business leaders, board members and members. • Promote GNOSF’s successes by enhancing its brand name through proactive outreach with other industry and professional organizations, and establishing relationships in the community. • Plan, design, manage and produce special events for GNOSF, R+L Carriers New Orleans Bowl and National Governing Bodies. (2002 NFL Media Party, Super Bowl Host Committee Luncheons, NCAA Men’s Final Four Spouse Event, VIP Party, Pre-Game Parties, etc.) • Lead and manage projects for special events including but not limited to GNOSF development campaign and GNOSF fundraisers. • Staff liaison between national governing body special event managers. Served as a resources for vendors, goods and services, city services, transportation, restaurants, venue sites, etc. • Produce bi-annual GNOSF Membership Golf Tournament for 240 player
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Director of Membership
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Apr 2003 - Present
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Event Coordinator
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Dec 2000 - Apr 2003
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Volunteer Coordinator
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Aug 1998 - Dec 2000
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College Program Intern
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1997 - 1997
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Education
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Dale Carneige
Dale Carneige Course -
Leadership Jefferson
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University of New Orleans
BS, Marketing