Trezanay M. Atkins

Managing Attorney at tmalaw | the lawyer for brands™
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Contact Information
us****@****om
(386) 825-5501
Location
IN

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Experience

    • United States
    • Law Practice
    • 1 - 100 Employee
    • Managing Attorney
      • May 2020 - Present

      Brand Protection: counsels brands on trademark registration, and protection of a new brand as well as helps established brands launch new trademark initiatives. Includes trademark advising, audits, availability, clearances, office actions, maintenance filings, rebranding consulting. Secure trademark registrations, copyright registrations. Provide name, image, likeness (NIL) servicing. Brand Defense: tackles counterfeiting, infringement, marketplace confusion, and reputation crisis via TTAB representation, trademark oppositions and cancellations, infringement and policing services, trademark monitoring services, provides litigation public relations and communications to protect brand reputation. Provides litigation consulting. Drafts pleadings, briefs, and motions as co-counsel in state and federal court. Brand Licensing: licensing and intellectual property representation for content owners and brands. Assists them to expand into new markets and generate income by leveraging brands and influence through well-structured deals and managing licensee relations. Negotiate and manage licensing agreements, manage royalty payments and reports. Experienced in collaborations and partnerships, sponsorship and endorsements, merchandising, and franchising.

    • United States
    • Primary and Secondary Education
    • 100 - 200 Employee
    • Integrated Math & Algebra I Teacher
      • Aug 2018 - Apr 2022

      Teach pre-algebraic and algebraic concepts and skills to high school students grades 10-12 with significant gaps in mathematics knowledge (who are making their second and third attempt to earn an Algebra credit.) Teach pre-algebraic and algebraic concepts and skills to high school students grades 10-12 with significant gaps in mathematics knowledge (who are making their second and third attempt to earn an Algebra credit.)

    • United States
    • Law Practice
    • 1 - 100 Employee
    • Intellectual Property Attorney and Civil Litigator
      • Nov 2008 - Sep 2014

    • United States
    • Law Practice
    • 700 & Above Employee
    • Associate Attorney
      • May 2006 - Nov 2008

      Attorney in trial litigation group representing large enterprises and conglomerates. Draft pleadings, briefs and motions. Propound and respond to written discovery; conduct meet and confer conferences. Assist in trial preparation, including pretrial motions; communicate with opposing counsel/clients. Argue for ex parte relief and other provisional remedies. Attorney in trial litigation group representing large enterprises and conglomerates. Draft pleadings, briefs and motions. Propound and respond to written discovery; conduct meet and confer conferences. Assist in trial preparation, including pretrial motions; communicate with opposing counsel/clients. Argue for ex parte relief and other provisional remedies.

    • United States
    • Entertainment Providers
    • 1 - 100 Employee
    • Law Clerk
      • Sep 2004 - Jan 2006

      A leader in intellectual property rights management for many of the world's greatest brands. Researched and advised clients of their rights in trademark, copyright, right of publicity. Participated in the negotiation of license agreements for advertising and film, television, and radio usage of client intellectual property. Negotiated settlement agreements for infringements on client property rights. A leader in intellectual property rights management for many of the world's greatest brands. Researched and advised clients of their rights in trademark, copyright, right of publicity. Participated in the negotiation of license agreements for advertising and film, television, and radio usage of client intellectual property. Negotiated settlement agreements for infringements on client property rights.

Education

  • Indiana University Robert H. McKinney School of Law
    Doctor of Law - JD
    2003 - 2006
  • Indiana University–Purdue University Indianapolis
    Bachelor of Arts - BA, Communication - Rhetorical Studies
    2001 - 2003
  • Purdue University
    Public Communication
    1999 - 2001

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