Travis Bennett
Marketing and Digital Asset Manager at InvystEd- Claim this Profile
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Bio
Credentials
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CourseCareers Sales Development Course
CourseCareersJul, 2023- Nov, 2024 -
Certified Digital Marketing Professional
Digital Marketing InstituteJan, 2021- Nov, 2024 -
Linkedin Sales Navigator
LinkedInJun, 2023- Nov, 2024 -
Inbound Marketing
HubSpot AcademyJul, 2021- Nov, 2024 -
Google Ads Certification
GoogleFeb, 2021- Nov, 2024
Experience
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InvystEd
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United States
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Professional Training and Coaching
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1 - 100 Employee
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Marketing and Digital Asset Manager
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Sep 2021 - Present
* Assisted in the organization and management of digital assets, including images, videos, and other media files. * Conducted quality control checks to ensure assets met company standards and were appropriately tagged and categorized. * Collaborated with cross-functional teams to gather asset requirements and assist in the creation of asset briefs. * Supported asset retrieval and distribution processes, ensuring timely and accurate delivery to internal and external stakeholders. * Assisted in the implementation of a new digital asset management system, including data migration and user training. Show less
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Self Employed
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United States
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700 & Above Employee
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Freelance Digital Marketer
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May 2021 - Dec 2021
* Developed and executed digital marketing campaigns across various channels, including search engine marketing (SEM), search engine optimization (SEO), social media, and email marketing. * Conducted market research and analyzed consumer behavior to identify target audiences and optimize campaign targeting. * Implemented lead generation strategies, resulting in a 20% increase in qualified leads within six months. * Collaborated with cross-functional teams to develop and implement conversion optimization strategies, resulting in a 15% increase in website conversion rate. * Monitored key performance indicators (KPIs) and regularly reported on campaign performance to senior management, providing actionable insights for campaign optimization. * Managed marketing budgets and ensured efficient allocation of resources, achieving a 10% reduction in marketing expenses while maintaining campaign effectiveness. Show less
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Jeff Walker Insurance Agency
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Rowlette, Texas, United States
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Sales And Marketing Intern
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Jan 2021 - Aug 2021
*Drove email marketing and cold calling re-marketing that increased subscriber list by 32% in 6 months. *Assisted in the development and implementation of digital marketing campaigns including social media advertising, content creation, email marketing and cold calling scripts. *Assisted in the creation of engaging and SEO-optimized content for the companies website. *Drove email marketing and cold calling re-marketing that increased subscriber list by 32% in 6 months. *Assisted in the development and implementation of digital marketing campaigns including social media advertising, content creation, email marketing and cold calling scripts. *Assisted in the creation of engaging and SEO-optimized content for the companies website.
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Education
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Augusta State University
Computer Science