Travis Edelin
Business Process Analyst at Centeva- Claim this Profile
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Topline Score
Bio
Misti Ray
I worked with Travis at Effectv upon the creation of a new team focused on Process Design/Delivery and Training until its conclusion 3 years later. Travis is a dedicated and enthusiastic analyst and often worked tirelessly to find solutions. He often proved his ability to go above and beyond when investigating a gap in workflow or a system that needed improvements, and worked tirelessly to provide the solution or develop new training materials for improved processes. His conduct as a trainer displayed great communication skills and demonstrated his ability to command attention in the room. I would highly recommend Travis for any role in which he can utilize these skills at any company fortunate enough to employ him.
Adam Wilkins
I had the pleasure of working with Travis for close to 4 years. During this time, I was able to witness his ability to conduct engaging training and on-boarding of new hires. Travis can command a room while also keeping a training very personable. He is able to use his knowledge and experience and break it down in a way that is easy for the audience to understand from day one. Travis is also very adept at looking at an overall process and finding ways to improve it. His passion and experience around operational excellence was a pleasure to be around on a daily basis. I would highly recommend Travis for any position that will utilize his great training style, personality, and his passion to tackle tough projects head on.
Misti Ray
I worked with Travis at Effectv upon the creation of a new team focused on Process Design/Delivery and Training until its conclusion 3 years later. Travis is a dedicated and enthusiastic analyst and often worked tirelessly to find solutions. He often proved his ability to go above and beyond when investigating a gap in workflow or a system that needed improvements, and worked tirelessly to provide the solution or develop new training materials for improved processes. His conduct as a trainer displayed great communication skills and demonstrated his ability to command attention in the room. I would highly recommend Travis for any role in which he can utilize these skills at any company fortunate enough to employ him.
Adam Wilkins
I had the pleasure of working with Travis for close to 4 years. During this time, I was able to witness his ability to conduct engaging training and on-boarding of new hires. Travis can command a room while also keeping a training very personable. He is able to use his knowledge and experience and break it down in a way that is easy for the audience to understand from day one. Travis is also very adept at looking at an overall process and finding ways to improve it. His passion and experience around operational excellence was a pleasure to be around on a daily basis. I would highly recommend Travis for any position that will utilize his great training style, personality, and his passion to tackle tough projects head on.
Misti Ray
I worked with Travis at Effectv upon the creation of a new team focused on Process Design/Delivery and Training until its conclusion 3 years later. Travis is a dedicated and enthusiastic analyst and often worked tirelessly to find solutions. He often proved his ability to go above and beyond when investigating a gap in workflow or a system that needed improvements, and worked tirelessly to provide the solution or develop new training materials for improved processes. His conduct as a trainer displayed great communication skills and demonstrated his ability to command attention in the room. I would highly recommend Travis for any role in which he can utilize these skills at any company fortunate enough to employ him.
Adam Wilkins
I had the pleasure of working with Travis for close to 4 years. During this time, I was able to witness his ability to conduct engaging training and on-boarding of new hires. Travis can command a room while also keeping a training very personable. He is able to use his knowledge and experience and break it down in a way that is easy for the audience to understand from day one. Travis is also very adept at looking at an overall process and finding ways to improve it. His passion and experience around operational excellence was a pleasure to be around on a daily basis. I would highly recommend Travis for any position that will utilize his great training style, personality, and his passion to tackle tough projects head on.
Misti Ray
I worked with Travis at Effectv upon the creation of a new team focused on Process Design/Delivery and Training until its conclusion 3 years later. Travis is a dedicated and enthusiastic analyst and often worked tirelessly to find solutions. He often proved his ability to go above and beyond when investigating a gap in workflow or a system that needed improvements, and worked tirelessly to provide the solution or develop new training materials for improved processes. His conduct as a trainer displayed great communication skills and demonstrated his ability to command attention in the room. I would highly recommend Travis for any role in which he can utilize these skills at any company fortunate enough to employ him.
Adam Wilkins
I had the pleasure of working with Travis for close to 4 years. During this time, I was able to witness his ability to conduct engaging training and on-boarding of new hires. Travis can command a room while also keeping a training very personable. He is able to use his knowledge and experience and break it down in a way that is easy for the audience to understand from day one. Travis is also very adept at looking at an overall process and finding ways to improve it. His passion and experience around operational excellence was a pleasure to be around on a daily basis. I would highly recommend Travis for any position that will utilize his great training style, personality, and his passion to tackle tough projects head on.
Experience
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Centeva
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United States
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IT Services and IT Consulting
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1 - 100 Employee
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Business Process Analyst
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Aug 2020 - Present
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Effectv
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United States
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Advertising Services
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700 & Above Employee
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Business Process Analyst
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Feb 2017 - Jun 2020
Was part of a specialized team that was responsible for the training and workflow support of entire Sales Operations group. Created and tested new workflows, led new product launches and provided post launch support, facilitated trainings both in-person and virtually on new processes and tools, refresher topics, and train-the-trainer opportunities. Collaborated on creation of process manuals and specialized components for each existing workflow, as well as new functions that arise as the business needs change.• Collaborated to create new processes and standardize workflows as a result of organizational change management that led to documentation of all standard operating procedures (SOPs) into a 500+ page process manual for the entire sales operations team.• Cross-functionally partnered with Project Management team, Senior administration teams, and product development teams on enterprise initiatives and launches of new programs and systems that created efficiencies for frontline users.• Conducted business process analysis and used data metrics to successfully eliminate task redundancies, resolve issues, and improve user experience.• Prepared and delivered training presentations and documentation for all stakeholders as new products were introduced that allowed for quicker workflow acceptance.• Submitted strategic communications to end users that solved common problems in order to accelerate process and product adoption.• Spearheaded smaller teams with distribution of work, documenting milestone progress, and updating senior leaders with project scope changes in order to remain within designated project plan. • Managed helpdesk inbox for two key software solutions and handled over 50 support emails a day.
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Sales Support Specialist
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Dec 2015 - Feb 2017
Fully supported the highest grossing sales team in the market, and was personally responsible for aiding my assigned Account Executive with surpassing a $3M annual budget. Duties included contract entry, ad copy entry, processing makegoods for contract fulfillment, and working directly with client representatives on all post sale activities.• Assisted Account Executive to give best budget year in a long time, leading to AE’s recognition as one of the top in the company.• Established new partnerships and working client relations with external advertising agency contacts, helping them to meet all advertising and budget goals each month.• Built and maintained tracking documents for all high-profile sporting events for local sales teams that led to increased focus on boosting revenue and minimizing sell-out.• Utilized intricate knowledge of traffic processes and procedures to help coach and inform other members of team on potential issues, and well as be the subject matter expert on all items traffic-related.
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Senior Traffic Coordinator
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Dec 2011 - Dec 2015
Was part of a small group of Senior traffic coordinators, working as leaders amongst a larger traffic department, dedicated to high-dollar Regional and National accounts on over 40 insertable cable networks. Performed all trafficking duties (contract entry, ad copy, makegoods, revisions, etc.), along with inventory management and monetization across a wide scope of ad-supported products.• Developed new tracking documents to assist Director of Sales in monetization and maximization of live sporting event inventory which resulted in national recognition with a company GEM Award for Going the Extra Mile.• Created partnerships with sales managers from all lines of business that drove positive results on budget goals from managing all inventory available, both sports and non-sports.
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Cox Media
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United States
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Advertising Services
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700 & Above Employee
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Inventory Specialist
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Jul 2008 - Dec 2011
Sole employee dedicated to managing and monetizing inventory across 70+ cable networks for Cox's Northern Virginia Ad Sales footprint. Used analytical skills to identify inventory issues and provide positive solutions to sales managers and account executives in order to optimize selling strategies. Responsible for approving all sales orders for inventory clearance as a step in the sales process.• Assisted sales managers with creation of various sales packages for frontline teams to sell, utilizing both linear and online inventory, that commanded over 50% sellout of high-value inventory in the first quarter of each year in the position.
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Traffic Coordinator
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Mar 2007 - Jul 2008
Member of small two-person team that handled all contract entry, spot placement, copy entry, and oversell issues for the Northern Virginia ad sales division of Cox Communications.• Worked with inventory team and Political Sales manager to effectively manage all inventory available for the 2007 Political season, leading to a record-breaking $2M being billed in October and November alone.
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Education
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2009 - 2011
Frederick Community College
General Studies
Community
