Account Director - Pico Experience (Team Lead)

• Jan 2023 - Present

Account Director - Pico Experience Team

• Jun 2022 - Jan 2023

Project Manager - Expo 2020 City Look Program [Contract]

• Mar 2021 - May 2022

• Management of all phases of key locations throughout the emirate of Dubai as part of the Expo2020 City Look Program – including planning, execution, maintenance and derig phases from start to end · Conducted detailed site evaluations of multiple locations via scope validation reports, presenting recommendations on final location selections, owning communications and relationships with relevant asset owners, suppliers and direct clients · Owned the execution process for full install of all assigned locations, including logistics and suppliers in line with a tight install schedule to deliver ahead of 1st October event launch, hands on management of the ongoing maintenance phase and own inspection processes · End-to-end planning and execution of the derig schedule for my locations, including all logistics, crewing numbers, vehicle/plant requirements all delivered ahead of schedule Show less

International Account Manager - Corporate

• Jun 2018 - Sep 2020

* Lead the development and growth of key global accounts for events, exhibitions, interactive technology, and marketing from pitching & strategic planning to execution of client’s event requirements at home and internationally (projects managed within Europe, ME & Africa) * Responsible for the management and personal development of project managers within my team and accounts development * Key member of the Integrated Event Project Delivery Team responsible for analyzing and assessing briefs and formulating team strategy on execution, deliverables and finalizing commercial proposals. GES is Your Face-to-Face Marketing Partner Working with Global Experience Specialists (GES) means that I get to work on creating some of the most engaging and memorable events and exhibits in the world. A boutique agency with incredible resources. From insightful measurement to experiential design, interactive technology to show-stopping AV. From registration to accommodation (and every detail in between) our mission is to deliver high-value, high-impact experiences for our partners - who just happen to be some of the globes most influential brands. Show less

Senior Accounts & Marketing Manager - Brand Promo

• Jun 2016 - Jan 2018

Brand Partnerships & Sponsorship (3 Month Project)

• Mar 2016 - Jun 2016

Agency Commercial Manager

• Jun 2015 - Oct 2015

Affiliate Window is a global performance marketing network built on five core beliefs; SERVICE – ETHICS – TECHNOLOGY – PERFORMANCE and INNOVATION. Niche retailers to top consumer brands grow their online presence by leveraging our market-leading technology. Affiliate Window recognise the importance of generating incremental value for their advertisers, while ensuring their publishers have the best tools and services to succeed. The network offers proprietary solutions, comprehensive reporting suites and social style partner directories to facilitate advertiser and publisher collaboration. Affiliate Window are committed to compliance and provide a suite of tools to monitor all search engines, seek and remove hidden adware and spyware, and protect against fraud. Main Responsibilities: • Managing all agency partner relationships and develop future client opportunities to integrate on the network • Continually identify all new revenue streams and build upon a strong new/existing business pipeline • Consistently close new business, negotiate commercials & contract terms and provide continued support throughout the integration process and identify new opportunities that will provide new revenue streams. Specialties: Affiliate Marketing | CPA | Performance Advertising | Product Comparison | Product Feed | Publishers | Lead Generation Show less

Business Development Director

• May 2014 - May 2015

Brandnation is a truly integrated consumer brand agency specialising primarily in PR & Social, with additional digital and creative services - all under one roof. Uniquely structured and equipped to maximise integrated campaigns, we have an outstanding track record of delivering KPI driven brand achievement. We love brands and few agencies can match us for passion and commitment to brand success. Main Responsibilities: • Activating a full sales and marketing programme for Brandnation across all divisions, digital, design & PR (sport-fashion- H&B) • Reporting and working directly to the MD to spearhead the creation and execution of the sales and marketing plan • Developed a new business strategy and forecast in conjunction with the MD to ensure company revenue targets are exceeded • Completed a full review of the current new business function of the agency resulting in the implementation of sophisticated processes and tools being put in place to increase productivity and organisation of the new business function • Working with Brandnation management to raise agency brand profile via agency PR and industry events • Managing and mentoring the junior business development team members to ensure focus, facilitate personal development and drive overall new business success Specialities: PR | Social Media | Creative | Events | Launches | Online PR | Fashion | Beauty | Sport | Lifestyle | Retail | Digital | Design | Production | Web Development | eCommerce | Strategy | Photography | Art Direction | Content | Marketing | Advertising | Corporate | B2B Show less

Business Development Manager, Strategy & Marketing

• Jan 2013 - Apr 2014

Mediaworks are one of the leading online marketing agencies in the UK. We are a young, vibrant, dedicated customer focused business. We specialise in organic Search Engine Optimisation in order to drive leads, sales & brand visibility for our clients. Specialties: Online Marketing, Search Engine Optimisation, SEO, Online PR, Pay Per Click Management, Online Reputation Management, Conversion Rate Optimisation Main Responsibilities; • Defining a new business strategy aimed at targeting competitors, top tier brands and key multilingual/International opportunities • Building Mediaworks national & international referral network – Developing and growing key strategic and commercial partnerships with a range of agencies, intermediaries, trade associations and industry specific buying groups • Developing and increasing Mediaworks brand awareness and visibility nationally through various marketing activities • Developing bespoke Mediaworks branded corporate events - project managing the end-to-end event management process • Identifying and ensuring Mediaworks presence at key industry trade events, negotiating exhibiting costs, speaking opportunities and participation in brand/agency workshops Show less

Digital New Business & Marketing Manager

• Aug 2011 - Jan 2013

Media Contacts is the global award-winning interactive arm of Havas Digital – the interactive division of Havas Media. Media Contacts delivers data-focused marketing solutions across all interactive channels: digital, direct response and relationship based media. Main Responsibilities; • Leading and driving all digital new business activity for Media Contacts and specialist digital units Socialyse, Mobext and WebNarrative – including; client/prospect research, prospecting, pitch management and wider agency pitch coordination. • Coordinating pitch responses with local international markets for Havas' global new business opportunities • Developing, implementing and evolving the strategy for driving the digital new business function for Media Contacts • Identifying events and channels to continually promote services and drive the reputation of the agency in the digital media space • Continually identifying new revenue generating opportunities across all sectors through building relationships with both prospective and current clients, and agency partners • Sourcing public & private tender notices and project managing the application processes, including the completion of RFI’s and RFPs Show less

New Business Manager

• May 2010 - Aug 2011

Alchemis is the leading New Business Development Consultancy working exclusively with clients within the marketing service sector, using intelligent targeting to secure qualified meetings, adhering to critical success factors. Main responsibilities; * Generating new business opportunities with decision makers/budget holders through cold calling across a varied client base adapting to multiple propositions * Client/Account management. Day-to-Day running of client campaigns including regular communication via face to face meetings, monthly reporting and quarterly reviews * Using the Alchemis database to; create targeted filters for relevant sectors applicable to individual client propositions, generate client reports and organically update contacts on a day to day basis. Show less