Tracey Crisler
Chief Marketing Officer at Gem Shopping Network- Claim this Profile
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Bio
Experience
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Gem Shopping Network
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United States
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Broadcast Media Production and Distribution
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1 - 100 Employee
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Chief Marketing Officer
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Jan 2022 - Present
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Head Of Marketing
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Mar 2021 - Dec 2021
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Digital Marketing Executive
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Apr 2019 - Feb 2021
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WatchBox | The 1916 Company
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United States
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Retail Luxury Goods and Jewelry
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100 - 200 Employee
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Digital Marketing Executive
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Apr 2019 - Jan 2020
WatchBox is the world’s leading platform for the buying, selling, and trading of pre-owned luxury watches in the high-end watch market. With offices globally in the United States, Hong Kong, Switzerland, South Africa, and Dubai, WatchBox is the trusted choice among watch enthusiasts worldwide. WatchBox is the world’s leading platform for the buying, selling, and trading of pre-owned luxury watches in the high-end watch market. With offices globally in the United States, Hong Kong, Switzerland, South Africa, and Dubai, WatchBox is the trusted choice among watch enthusiasts worldwide.
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Audience Partners
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United States
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Advertising Services
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1 - 100 Employee
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COO & Chief Data Officer
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Jun 2010 - Jan 2018
Audience Partners is an Enterprise Advertising Management company that operates an addressable advertising platform leveraging data science, programmatic ad buying and unique first party data assets to target individuals on PCs, mobile phones, tablets, and addressable TVs. Audience Partners is an Enterprise Advertising Management company that operates an addressable advertising platform leveraging data science, programmatic ad buying and unique first party data assets to target individuals on PCs, mobile phones, tablets, and addressable TVs.
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Ally
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United States
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Financial Services
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700 & Above Employee
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Marketing Director
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Feb 2008 - Nov 2009
Responsible for the strategic development and execution of retention marketing programs for GMAC Mortgage and ditech brands. Generated over 1.5M highly qualified sales leads resulting in 68K loans and $14B in mortgage originations. Responsible for the strategic development and execution of retention marketing programs for GMAC Mortgage and ditech brands. Generated over 1.5M highly qualified sales leads resulting in 68K loans and $14B in mortgage originations.
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Start-ups and New Ventures
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Philadelphia, PA
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Marketing Executive
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2004 - 2008
Entrepreneurial, AdTech Marketer with recognized ability to lead the development of new products and innovative cross-channel marketing programs. Proven track record in creating a scalable operational infrastructure for start-ups and new ventures with limited resources. Entrepreneurial, AdTech Marketer with recognized ability to lead the development of new products and innovative cross-channel marketing programs. Proven track record in creating a scalable operational infrastructure for start-ups and new ventures with limited resources.
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Bank of America
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United States
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Banking
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700 & Above Employee
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Marketing Director, eMail Marketing
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2001 - 2004
Senior leader responsible for email channel strategy, customer contact plans, email database management, list hygiene and optimization, ISP management, CANSPAM compliance, creative development, and campaign execution and deployment. Senior leader responsible for email channel strategy, customer contact plans, email database management, list hygiene and optimization, ISP management, CANSPAM compliance, creative development, and campaign execution and deployment.
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Education
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Syracuse University
Marketing and Broadcast Journalism (Dual Degree)