Tracey Wilder
Digital Marketing Specialist at DOMA Technologies- Claim this Profile
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English Native or bilingual proficiency
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German Limited working proficiency
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Bio
Experience
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DOMA Technologies
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United States
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Information Technology & Services
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1 - 100 Employee
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Digital Marketing Specialist
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Dec 2022 - Present
Plan digital marketing campaigns across multiple channels including website, social media, blog, PR and advertising content. Create and publish written and visual content to support marketing initiatives, optimize marketing funnels and analyze kpi.
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Web Designer
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Jun 2019 - Dec 2022
-Work with the management team to identify their goals to redesign and keep the company website up to date by improving site taxonomy, optimizing the homepage, upgrading site search, and improving SEO.-Keep track of website performance with audits of all pages and key web traffic KPIs.-Market researching, copywriting, and content writing for use in google advertising, email campaigns, press releases, social media, and blogs.
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Owner/Designer
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2011 - Dec 2021
I built websites, managed an eCommerce website, and made custom metalsmithing commissions such as engagement rings. I built websites, managed an eCommerce website, and made custom metalsmithing commissions such as engagement rings.
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JOANN Stores
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United States
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Retail
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700 & Above Employee
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Jewelry Teacher
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Jun 2018 - Jan 2020
I prepared samples and taught Jewelry classes to students of a variety of ages on how to make various types and styles of jewelry.
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Manager
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Jun 2018 - Jun 2019
I managed employees, made sure the store ran smoothly up through closing in the evenings, made sure all customer concerns were handled in a friendly and appropriate manner, helped with the seasonal change of products, restocked shelves, and facilitated the proper recovery of the store.
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Bead Goes On
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United States
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Wholesale
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1 - 100 Employee
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Management, Design & Jewelry Class Teacher
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2011 - Nov 2017
I did store management, eCommerce management, web design, graphic design, product photography, jewelry repairs, customer service, and worked events. I also planned and taught classes for the store including creating samples, handouts with instructions, and doing demonstrations. I did store management, eCommerce management, web design, graphic design, product photography, jewelry repairs, customer service, and worked events. I also planned and taught classes for the store including creating samples, handouts with instructions, and doing demonstrations.
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Bench Jeweler
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2010 - 2011
I helped in repairs, polishing and custom jewelry work. I helped in repairs, polishing and custom jewelry work.
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Education
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Rhode Island School of Design
Bachelor of Fine Arts (BFA) -
Governor's School for the Arts
Visual Arts