Tracey Britton
Commercial Director at Artisan du Chocolat Ltd- Claim this Profile
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Topline Score
Bio
Philip Smith
I’ve had the pleasure of working with Tracey for a few years and proud to say we have remained in touch. Tracey has a remarkable depth of knowledge / insight within Food. The ability to convert consumer trend into commercially viable products and also provide strategic leadership to fuel longer term propositions . Some would call it a strength yet for Tracey it is ‘natural’ in her communication and engagement having developed excellent relationships from shop floor to board within retailer and supplier organisation.
Chris Harris
I worked with Tracey for 10 years at Bakkavor. Tracey was a very supportive colleague. A true blue sky innovator who always saw through the delivery of her projects, always very enthusiastic with great vision of what and where a development project could be taken. Commercially astute Tracey understands the impact of change & her decisions can have on developing product as well as challenging and pushing the boundaries herself and with others. As a senior team colleague Tracey was very supportive a very good communicator who bought great balance to the rest of the team.
Philip Smith
I’ve had the pleasure of working with Tracey for a few years and proud to say we have remained in touch. Tracey has a remarkable depth of knowledge / insight within Food. The ability to convert consumer trend into commercially viable products and also provide strategic leadership to fuel longer term propositions . Some would call it a strength yet for Tracey it is ‘natural’ in her communication and engagement having developed excellent relationships from shop floor to board within retailer and supplier organisation.
Chris Harris
I worked with Tracey for 10 years at Bakkavor. Tracey was a very supportive colleague. A true blue sky innovator who always saw through the delivery of her projects, always very enthusiastic with great vision of what and where a development project could be taken. Commercially astute Tracey understands the impact of change & her decisions can have on developing product as well as challenging and pushing the boundaries herself and with others. As a senior team colleague Tracey was very supportive a very good communicator who bought great balance to the rest of the team.
Philip Smith
I’ve had the pleasure of working with Tracey for a few years and proud to say we have remained in touch. Tracey has a remarkable depth of knowledge / insight within Food. The ability to convert consumer trend into commercially viable products and also provide strategic leadership to fuel longer term propositions . Some would call it a strength yet for Tracey it is ‘natural’ in her communication and engagement having developed excellent relationships from shop floor to board within retailer and supplier organisation.
Chris Harris
I worked with Tracey for 10 years at Bakkavor. Tracey was a very supportive colleague. A true blue sky innovator who always saw through the delivery of her projects, always very enthusiastic with great vision of what and where a development project could be taken. Commercially astute Tracey understands the impact of change & her decisions can have on developing product as well as challenging and pushing the boundaries herself and with others. As a senior team colleague Tracey was very supportive a very good communicator who bought great balance to the rest of the team.
Philip Smith
I’ve had the pleasure of working with Tracey for a few years and proud to say we have remained in touch. Tracey has a remarkable depth of knowledge / insight within Food. The ability to convert consumer trend into commercially viable products and also provide strategic leadership to fuel longer term propositions . Some would call it a strength yet for Tracey it is ‘natural’ in her communication and engagement having developed excellent relationships from shop floor to board within retailer and supplier organisation.
Chris Harris
I worked with Tracey for 10 years at Bakkavor. Tracey was a very supportive colleague. A true blue sky innovator who always saw through the delivery of her projects, always very enthusiastic with great vision of what and where a development project could be taken. Commercially astute Tracey understands the impact of change & her decisions can have on developing product as well as challenging and pushing the boundaries herself and with others. As a senior team colleague Tracey was very supportive a very good communicator who bought great balance to the rest of the team.
Experience
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Artisan du Chocolat Ltd
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United Kingdom
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Food and Beverage Services
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1 - 100 Employee
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Commercial Director
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Aug 2022 - Present
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Sainsbury's
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United Kingdom
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Retail
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700 & Above Employee
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Head of Category Innovation
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Oct 2020 - Aug 2022
Responsible for defining and delivering product development strategy for categories worth £1.1bn.Working closely with cross functional category leadership teams to drive growth and deliver innovation across BWS, Health and Beauty, Wellness, Home, Baby, Pet.Directing innovation and driving activity pipeline, in line with Sainsburys "Win in Food" and Net Zero strategies.Leading a team of seven product developers and product development managers.
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Category Development Manager
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Oct 2017 - Oct 2020
Led Sainsbury brand development for entire Grocery Business Unit (sales £2.2bn). Defined and delivered product strategy for Impulse, Packaged Foods, BWS, Free From, Little Ones, Health and Beauty, Home, Baby, PetManaged team of ten product developers and product development managers.
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Product Development Manager
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Mar 2017 - Oct 2017
Interim role (FTC). Lead developer for frozen food category, redefining the range, updating design & consumer communication cues. Modernisation of the product offer in line with consumer insights.
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Bakkavor
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United Kingdom
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Food and Beverage Manufacturing
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700 & Above Employee
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Head Of Product Development
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2006 - Dec 2016
Directed development activity for M&S dedicated business, focused on produce based products. Worked in close collaboration with other members of the site executive team, responsible for defining strategy and business objectives. Accountable for product innovation, packaging, and process development. Managed a team of ten: development managers; chefs; technologists; agronomist; process developers. Led cross group projects, category planning process, and consumer research for site. Directed development activity for M&S dedicated business, focused on produce based products. Worked in close collaboration with other members of the site executive team, responsible for defining strategy and business objectives. Accountable for product innovation, packaging, and process development. Managed a team of ten: development managers; chefs; technologists; agronomist; process developers. Led cross group projects, category planning process, and consumer research for site.
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Northern Foods
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Food and Beverage Manufacturing
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100 - 200 Employee
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New Product Development Controller
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2000 - 2006
Development of traditional meal solutions products, ready meals, soups, pastry products. Working with M&S across 5 manufacturing sites. Also responsible for development of quiche & tart products, working with Sainsburys to develop Q award winning concepts. Development of traditional meal solutions products, ready meals, soups, pastry products. Working with M&S across 5 manufacturing sites. Also responsible for development of quiche & tart products, working with Sainsburys to develop Q award winning concepts.
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Tesco
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United Kingdom
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Retail
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700 & Above Employee
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Category Developer - Frozen
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1998 - 2000
Accountable for the development of savoury frozen food range, and supplier management. Category management and range plans, created in collaboration with commercial and technical team. Devised and implemented new product brief to ensure supplier clarity and improve pproject management, whilst reducing project timescales. Research trips to gain ideas, and inspriation for both products and proposition (USA trip delivered the now familiar two for and round pound promotions as well as award winning product concepts). Show less
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Sainsbury's
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United Kingdom
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Retail
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700 & Above Employee
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Product manager
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1996 - 1997
Dairy product manager. Responsible for food safety of mould ripened cheese catageory, and management of supply base. Accountable for regular supplir audits, HACCP, and agreement of corrective action plans. Developed new concepts based on technical process development (eg virtually fat free). Worked with Sainsbury magazine, food writers, and Good Housekeeping Institute. Dairy product manager. Responsible for food safety of mould ripened cheese catageory, and management of supply base. Accountable for regular supplir audits, HACCP, and agreement of corrective action plans. Developed new concepts based on technical process development (eg virtually fat free). Worked with Sainsbury magazine, food writers, and Good Housekeeping Institute.
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Education
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1987 - 1990
University of Nottingham - Nottingham trent University
Applied Science, specialising in Food Science
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