Tracey Norberg
Senior Vice President & General Counsel at U.S. Tire Manufacturers Association- Claim this Profile
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Bio
Experience
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U.S. Tire Manufacturers Association
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Motor Vehicle Manufacturing
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1 - 100 Employee
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Senior Vice President & General Counsel
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May 2008 - Present
**USTMA rebranded in 2017 from Rubber Manufacturers Association** • Demonstrates active leadership as member of senior team in association’s strategic planning, issue mapping and budget development processes. Shape positive association culture and commitment to excellence; • Provide practical, solution-oriented leadership and legal guidance to all association programs, boards, committees and staff; • Protected tire industry interests during the 2017 Section 232 steel tariff debate before the U.S. Department of Commerce, emphasizing the tire industry’s need for high quality steel from imported sources to make reliable, highly engineered tires for civilian and military uses; • Lead U.S. industry delegation to UNECE World Forum for Harmonization of Vehicle Regulations to achieve a favorable global technical regulation for tires; • Secured critical tire-related provisions in the Fixing America's Surface Transportation Act of 2015 that mandated performance standards for tire efficiency and wet traction, new tire registration at point of sale and a searchable online database of recalled tires; • Championed industry perspectives to National Highway Traffic Safety Administration (NHTSA) during a consumer tire information rulemaking by submitting tire testing, consumer research, economic assessments and legal analyses, which persuaded NHTSA to reconsider its flawed rulemaking in favor of industry-supported approaches; • Presented pivotal industry data and analyses to NHTSA on tire efficiency, tire aged endurance, bead unseating and strength testing; and • Defeated undesirable several state bills on tire efficiency, tire service life and scrap tire management.
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Vice President/Senior Vice President and Deputy General Counsel
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Dec 2005 - May 2008
• Directed all environmental programs of the association and provided legal counsel on several key initiatives.• Spearheaded tire industry’s policy, technical and scientific contributions to a groundbreaking National Academy of Sciences study on tire efficiency;• Defeated several onerous Congressional proposals and state bills on tire efficiency;• Successfully advocated for a industry-supported tire efficiency provision in the Energy Independence and Security Act of 2007.
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Vice President, Environment & Resource Recovery
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Oct 2001 - Dec 2005
• Led industry efforts involving tire efficiency, including developing consensus driven legislative, regulatory and technical advocacy campaign;• Shaped 2003 California tire efficiency legislation to reflect industry concerns;• Directed complex tire testing projects to assess tire efficiency, wet grip and tread wear performance for input to California rulemaking;• Positively impacted the NHTSA regulation on the disposition of recalled tires under the Transportation Recall Enhancement, Accountability and Documentation (“TREAD”) Act;• Successfully realigned, refocused and rebranded the tire industry scrap tire management program; and• Educated member companies about implementation issues associated with the EPA air emission standards for industrial source categories affecting the rubber industry.
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Director, Environmental Affairs
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Aug 1997 - Oct 2001
• Successfully advocated during the development of EPA air emission standards for hazardous air pollutants for several source categories (rubber tire manufacturing; fabric printing, coating and dyeing; and miscellaneous metal parts) resulting in reasonable requirements for industry;• Managed a milestone project studying evaporative emissions from tires, responsive to automobile industry customer needs; and• Directed a crucial emission air emission sampling project that resulting in key regulatory successes for tire industry.
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American Forest & Paper Association
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United States
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Paper and Forest Product Manufacturing
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1 - 100 Employee
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Regulatory Affairs
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Dec 1994 - Aug 1997
Drafted, reviewed and analyzed documents on regulatory and legislative environmental issues; monitored budgets; conducted research and special projects on policy, budget and legal issues. Coordinated with other industry organizations. Drafted, reviewed and analyzed documents on regulatory and legislative environmental issues; monitored budgets; conducted research and special projects on policy, budget and legal issues. Coordinated with other industry organizations.
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Education
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Boston University School of Law
Doctor of Law - JD -
Wellesley College
B.A. Environmental Science and Political Science, Political Science and Environmental Science