Experience

Peklava

• United States
• Financial Services
• 1 - 100 Employee

• Marketing Consultant

  • Jan 2018 - Present



Synergy One Lending, Inc. NMLS #1907235

• United States
• Financial Services
• 200 - 300 Employee

• VP of Marketing, Consumer Direct

  • Mar 2022 - May 2022



GO Mortgage

• United States
• Financial Services
• 200 - 300 Employee

• SVP, Internet Marketing

  • Nov 2021 - Jan 2022



CrossCountry Mortgage, LLC

• United States
• Financial Services
• 700 & Above Employee

• AVP of Branch Marketing

  • Apr 2020 - Nov 2021



First Choice Loan Services Inc.

• United States
• Financial Services
• 100 - 200 Employee

• VP of Internet Marketing

  • Mar 2011 - Apr 2020



LendingTree

• United States
• Financial Services
• 700 & Above Employee

• Consultant

  • Aug 2009 - Mar 2010



Nationwide Lending

• Banking
• 1 - 100 Employee

• DIRECTOR OF MARKETING

  • Jan 2004 - Jul 2009

  Responsibilities include handling all aspects of creating and implementing messaging and new marketing campaigns. Directly accountable for overseeing and maintaining on-line vendors, public relations and the purchase/distribution of incoming leads. Develop and maintain various marketing strategies utilized in effectively meeting all objectives while adhering to budgetary constraints. Direct and supervise the Call Center staff in daily operations. Focus outbound calling on both new and former loan applications through various avenues. Implement all production standards and handle time keeping, training, scheduling and supervision of staff. Prepare monthly reports and collaborate with other departments. Consistently achieved the desired cost per closed loan set by the CEO. Created highly effective incentives for the sales staff.Develop and maintain superior partnerships and initiatives in the financial services industry. Involved in coordinating and participating in video e-mail campaigns. Analyze potential partners in the area of marketing products and tools. Actively involved in quarterly reviews to assure the success rate of current campaigns and determine any changes or adjustments. Monitor effectiveness and coordinate all scheduling as well as communicating between departments. (2005 to Present)

• TEAM LEADER/LOAN OFFICER

  • Jan 2004 - Jan 2005

  Interacted with clients in the evaluation of specific needs. Determined and presented the most effective loan program according to client specific needs and prepared documentation. Directly accountable for the review of financial profiles. Handled all loan origination processing and funding needs. Promoted to Director of Marketing. (2004 to 2005)



Bann-cor Mortgage

• SALES MANAGER

  • Jan 1996 - Jan 2003

  Directed the entire loan process from initial evaluation through to final approval/funding. Supervised a team of up to 25 loan officers. Trained staff in professional documentation procedures and customer service techniques. Analyzed individual financial profiles in determining the best loan program according to specific individual needs. Originated, processed and funded loans. Supervised a team of up to 25 loan officers. Utilized specialized programs including e-loan/Lending Tree and restructured procedures to increase efficiency and production.



Western Financial Savings Bank

• LOAN SERVICE COUNSELOR

  • Jan 1995 - Jan 1996

  Initiated new insurance policies and procedures as well as processing mortgage payments and payoffs. Prepared and audited loan documents and assisted the department in additional duties on an as needed basis. Initiated new insurance policies and procedures as well as processing mortgage payments and payoffs. Prepared and audited loan documents and assisted the department in additional duties on an as needed basis.



American Sterling Company

• OPERATIONS MANAGER/TEAM LEADER

  • Jan 1992 - Jan 1995

  Assisted a team of up to 18 employees in completing daily duties. Performed the training and scheduling of staff. Restructured a document processing unit and participated as a team member in appraisal and acquisition of new imaging hardware/software. Actively participated in the reengineering of the company culture and business practices as well as developing a customer service module for 150 employees. Assisted a team of up to 18 employees in completing daily duties. Performed the training and scheduling of staff. Restructured a document processing unit and participated as a team member in appraisal and acquisition of new imaging hardware/software. Actively participated in the reengineering of the company culture and business practices as well as developing a customer service module for 150 employees.