Experience

CQ Roll Call

• United States
• Newspaper Publishing
• 1 - 100 Employee

• Sr Director

  • Oct 2018 - Present

  Scope: Lead Political and Advocacy advertising sales across print, digital, mobile, podcast and event sponsorship ▪ New Business Expansion: Delivered 100% increase (YoY) in new business sales▪ Sales Diversification: Led efforts increasing non-advertising revenue through corporate sponsorships, digital content distribution, and technology partnerships ▪ Advertising Verticals: Advised publisher on new editorial verticals, adverting products (podcasts, eNews, video platform), and website redesign expanding sales offerings and increasing revenue Show less

• National SaaS Sales Manager

  • Jan 2018 - Oct 2018

  Scope: SaaS Sales new business development director. Daily software demos and SDR management. ▪ Subscription Sales: Software subscription sales leader for government affairs, public policy, and advocacy professionals working at corporations, associations, non-profits, law, and lobbying firms▪ New Business Expansion: Successfully generated new business, implementing strategies for long-term revenue growth and cross-sell opportunities using a combination of prospecting and marketing-generated leads▪ Pitching Success: Presented compelling presentations winning new business by recommending solutions exceeding prospective client's needs▪ Data Analysis and Presentation: Crunched data, designed, and presented detailed proposals; provided detailed analysis outlining clear options and pricing Show less



The Hill

• United States
• Restaurants
• 1 - 100 Employee

• National Account Director

  • Jun 2018 - Oct 2018

  Scope: Defense Category Director with 200 plus National Clients, New York City & Washington DC Agencies and Public Relations firms ▪ Innovation: Partnered to launch Hill.tv, the first video-centric, digital platform dedicated entirely to nonpartisan political coverage ▪ Program Development: Developed original content series for Hill.tv Defense, Technology, and National Security sponsors ▪ Client Portfolio: Defense Category Director with 200 plus National Clients, NYC & DC Agencies and Public Relations firms Show less



Foreign Policy

• United States
• Book and Periodical Publishing
• 100 - 200 Employee

• Vice President of Advertising

  • Jan 2017 - Jan 2018

  Scope: Repositioning Foreign Policy in Marketplace opening new revenue streams across verticals, new products, and content syndication ▪ Program Upselling: Created and implemented Policy Verticals program across all digital, research, social, and live event products accelerating sales process and increasing profitability ▪ Multi-Media Expansion: Developed custom content solutions for DC and International clients utilizing our Digital, Print, Research, Live Events and Native Content products ▪ Program Creation and Implementation: Created and implemented programmatic trading desk, Podcast sponsorship program and National Security live event series Show less



Defense One

• United States
• Book and Periodical Publishing
• 1 - 100 Employee

• Associate Publisher

  • Feb 2015 - Jan 2017

  Scope: Responsible for team goal and significant accounts, 25% growth YOY in 1st year with more clients and diversity of products ▪ Program Design and Implementation: Created and implemented Native Advertising & Content Syndication program with 300% increase in sales YOY ▪ Relationship Building: Developed partnerships with key Trade Shows & Associations, creating new revenue stream for 2016 and 2017 Scope: Responsible for team goal and significant accounts, 25% growth YOY in 1st year with more clients and diversity of products ▪ Program Design and Implementation: Created and implemented Native Advertising & Content Syndication program with 300% increase in sales YOY ▪ Relationship Building: Developed partnerships with key Trade Shows & Associations, creating new revenue stream for 2016 and 2017



The Hill.com

• United States
• Industrial Machinery Manufacturing
• 1 - 100 Employee

• National Account Director

  • Aug 2012 - Feb 2015

  Scope: Political and advocacy category advertising expert with list of 500 plus National Clients, NYC & DC Agencies and Public Relations firms, total revenue 3 million-plus in sales in 2014 ▪ Tech Innovation: Created and launched a new online, mobile and print program increasing market share for The Hill by 33% ▪ Event and Sponsor Innovation: Implemented Custom Event and Editorial Sponsorship program that resulted in a 25% revenue increase in 2013 Scope: Political and advocacy category advertising expert with list of 500 plus National Clients, NYC & DC Agencies and Public Relations firms, total revenue 3 million-plus in sales in 2014 ▪ Tech Innovation: Created and launched a new online, mobile and print program increasing market share for The Hill by 33% ▪ Event and Sponsor Innovation: Implemented Custom Event and Editorial Sponsorship program that resulted in a 25% revenue increase in 2013



Thinknear by Telenav (Acquired by inMarket, August 2019)

• United States
• Advertising Services
• 1 - 100 Employee

• Regional VP of Sales

  • Jan 2012 - Aug 2012

  Scope: Tasked with building a sales team and developing a network of new advertisers for personalized GPS navigation ▪ New Business Expansion: Developed new business from significant accounts and agencies including Subway, Chase, Toys R Us, IHG, Home Depot, Lowes, VW, Audi, Mediacom, OMD, Zenith, Carat, Mindshare, Zimmerman, Ph.D., and Martin. Scope: Tasked with building a sales team and developing a network of new advertisers for personalized GPS navigation ▪ New Business Expansion: Developed new business from significant accounts and agencies including Subway, Chase, Toys R Us, IHG, Home Depot, Lowes, VW, Audi, Mediacom, OMD, Zenith, Carat, Mindshare, Zimmerman, Ph.D., and Martin.



USA TODAY

• United States
• Newspaper Publishing
• 700 & Above Employee

• National Account Director

  • Feb 2005 - Feb 2012

  Scope: Managed major accounts portfolio including Sun Trust, Champion, McKinney, Mullen, VW, Audi, Chase, Comcast, Cap-One, Discovery, Subaru, AstraZeneca, Campbell’s, Vanguard, and Milk ▪ Integrated Advertising: Created online and mobile integrated advertising packages with USATODAY.com, Gannett Digital Network, mobile Sports Weekly, and Regional Newspapers ▪ Revenue Generation: Surpassed 2010 goal of $5 million by $1.1 million and first to sell iPad App, net revenue $850k Scope: Managed major accounts portfolio including Sun Trust, Champion, McKinney, Mullen, VW, Audi, Chase, Comcast, Cap-One, Discovery, Subaru, AstraZeneca, Campbell’s, Vanguard, and Milk ▪ Integrated Advertising: Created online and mobile integrated advertising packages with USATODAY.com, Gannett Digital Network, mobile Sports Weekly, and Regional Newspapers ▪ Revenue Generation: Surpassed 2010 goal of $5 million by $1.1 million and first to sell iPad App, net revenue $850k



The New York Times

• United States
• Newspaper Publishing
• 700 & Above Employee

• South East Sales Director & Telecom National Account Executive

  • Nov 1994 - Feb 2005

  Scope: Responsible for sales in a ten-state region from VA to KY with major clients, including Home Depot, Coke, SunTrust, Cap One, Ritz Carlton, AT&T, Real Estate, and numerous CVB's ▪ Online Revenue: Surpassed goal in 2004 by 15%, including a 50% gain in online ad revenue. ▪ New Business Expansion: Developed 10 Million dollars in new business from 2002 to 2003 with significant accounts including AT&T, Verizon, LG, Samsung, T-Mobile, and Sprint; built New York City Ad agency weekly outreach program ▪ Revenue Generation: Grew account list from $25 to $45 million from 1999 – 2003 across newspaper and magazine products Show less