Toma Ivanovic
Sales Director at LutherX | LutherOne- Claim this Profile
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English Full professional proficiency
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German Full professional proficiency
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French Professional working proficiency
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Polish Professional working proficiency
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Czech Native or bilingual proficiency
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Serbian Native or bilingual proficiency
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Bio
Experience
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LutherOne
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Czechia
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Technology, Information and Internet
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1 - 100 Employee
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Sales Director
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Jul 2019 - Present
Setting Organizations for Culture and Digital Transformation success using big data and AI with unmatched UX. Setting Organizations for Culture and Digital Transformation success using big data and AI with unmatched UX.
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Starbucks
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United States
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Retail
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700 & Above Employee
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Marketing Director Starbucks CE
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May 2016 - Jul 2017
Delivering above plan 8 months after merger with Starbucks Germany. Marketing Responsibility for 260 Starbucks Stores across 7 Markets: Germany, Poland, Czech Republic, Slovakia, Hungary, Romania, Bulgaria. Delivering above plan 8 months after merger with Starbucks Germany. Marketing Responsibility for 260 Starbucks Stores across 7 Markets: Germany, Poland, Czech Republic, Slovakia, Hungary, Romania, Bulgaria.
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Samsung Electronics
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South Korea
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Computers and Electronics Manufacturing
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700 & Above Employee
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Marketing Director
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Oct 2013 - May 2015
Set up new lean Marketing organization resulting in Speed to Market improvement by 25% Marketing responsibility for complete Samsung Electronics portfolio (Hand held products, IT, Brown/White goods). Leading the brand, retail and field team of 70+ team members in two countries. Set up new lean Marketing organization resulting in Speed to Market improvement by 25% Marketing responsibility for complete Samsung Electronics portfolio (Hand held products, IT, Brown/White goods). Leading the brand, retail and field team of 70+ team members in two countries.
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Reckitt
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United Kingdom
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Manufacturing
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700 & Above Employee
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Category Marketing Manager
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May 2012 - Sep 2013
Identified category growth potential resulting in 22% and 35% uplift with 2 major accounts.P&L responsibility for Air Care, Auto Dish Wash and Surface Care categories. Leading a team of 5 direct reports.
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Category Marketing Manager in Poland
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Mar 2010 - Apr 2012
In 6 months reversed the Market Share decline and reched No. 1 position with highest share ever.P&L responsibility for Air Care and Auto Dish Wash categories. Leading a team of 3 direct reports.
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Partner in Serbia, Czech Republic, Germany
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May 2009 - Feb 2010
Detailed Business Plan for establishing and running a unique Confectionery retail chain for a group of private investors. Detailed Business Plan for establishing and running a unique Confectionery retail chain for a group of private investors.
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Beiersdorf
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Germany
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Personal Care Product Manufacturing
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700 & Above Employee
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Marketing Manager Serbia, Montenegro, Kosovo
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May 2006 - Apr 2009
Increased Market Share from 21% to 28% in 2 years.P&L responsibility for the entire Beiersdorf portfolio (Mass Market & Pharmacy). Establishing a team of 6 direct reports.
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International Brand Manager
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Oct 2000 - Apr 2006
Turnover growth 17% and profitability improvement of 60% over 4 years.Global strategic brand management - positioning, new product development based on consumer insights, communication platform, TVC development, close cooperation with affiliates.
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Product Manager Czech and Slovak Republic
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Jul 1998 - Sep 2000
Personal Care portfolio responsibility. Market analysis and new category launches.
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Nestlé
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Switzerland
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Food and Beverage Services
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700 & Above Employee
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Brand Manager Assistant/Sales rep Czech and Slovak Republic
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Nov 1995 - Aug 1997
Successful launch of Breakfast Cereals and Pet Food business. Pet Food & Breakfast Cereals Joint Ventures and Sales Force experience Successful launch of Breakfast Cereals and Pet Food business. Pet Food & Breakfast Cereals Joint Ventures and Sales Force experience
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Education
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London Business School
Mastering Digital Marketing -
Cambridge Judge Business School
Digital Disruption -
Cambridge Judge Business School
Big Data Analytics -
Squared Online
Digital Marketing -
Anglo-American University, Prague
Business Administration, Marketing