Tom Verdonck
Performance Marketeer at Pathé Thuis- Claim this Profile
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English Professional working proficiency
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German Elementary proficiency
Topline Score
Bio
Credentials
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Insights from an Online Marketer
Lynda.comMay, 2016- Oct, 2024 -
Online Marketing Fundamentals
Lynda.comMay, 2016- Oct, 2024
Experience
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Pathé Thuis
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Netherlands
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Entertainment Providers
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1 - 100 Employee
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Performance Marketeer
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Feb 2019 - Present
In this role I am responsible for media buying online and offline, KPI setting for marketing, Reporting on all marketing efforts and making new marketingplans. In this role I am responsible for media buying online and offline, KPI setting for marketing, Reporting on all marketing efforts and making new marketingplans.
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Otravo - Vliegtickets.nl
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Netherlands
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Travel Arrangements
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Marketing Manager Benelux
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Feb 2018 - Jan 2019
As a marketing manager I manage a team of 12 FTE with all disciplines in house. Last months also the manager of the sales team. Biggest project was the restyling of Vliegtickets.nl and the phase out for another brand. As a marketing manager I manage a team of 12 FTE with all disciplines in house. Last months also the manager of the sales team. Biggest project was the restyling of Vliegtickets.nl and the phase out for another brand.
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Traffic4u
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Netherlands
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Advertising Services
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1 - 100 Employee
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Sr. Online Marketing Manager
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Apr 2016 - Jan 2018
Started as first employee in Amsterdam for Traffic4u to build a team and manage several accounts. When I left there was a group of 25 people in different (client)teams. Started as first employee in Amsterdam for Traffic4u to build a team and manage several accounts. When I left there was a group of 25 people in different (client)teams.
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Online Marketing Manager
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Jan 2014 - Mar 2016
Online Marketing Manager at iProspect|Netsociety for Goede Doelen Loterij (GDL) and Randstad Nederland. Manage all the online advertising products (SEA, SEO, Social, Conversion Optimization, Display and Affiliate) for the GDL. Online Marketing Manager at iProspect|Netsociety for Goede Doelen Loterij (GDL) and Randstad Nederland. Manage all the online advertising products (SEA, SEO, Social, Conversion Optimization, Display and Affiliate) for the GDL.
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AV Startbaan
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Netherlands
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Spectator Sports
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1 - 100 Employee
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Athletics Coach
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Oct 2002 - Oct 2015
Coach for C/D Junioren from 2002-2006 Coach for A/B Junioren + Senioren 2006-present Specialized in 400m and mid distance running Coach for C/D Junioren from 2002-2006 Coach for A/B Junioren + Senioren 2006-present Specialized in 400m and mid distance running
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Vizeum Netherlands
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Netherlands
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Marketing and Advertising
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1 - 100 Employee
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Senior Digital Planner
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Apr 2011 - Dec 2013
Senior Digital Planner at Vizeum Netherlands for Warner Bros, 20th Fox, Panasonic, Voedingscentrum, Eyewish, Keurslager, Lassie, Palm. Reaal and online clients for the Heat to Head media agency (ICS, Dong energy, Universiteit Twente) Member of the social media team at Vizeum Senior Digital Planner at Vizeum Netherlands for Warner Bros, 20th Fox, Panasonic, Voedingscentrum, Eyewish, Keurslager, Lassie, Palm. Reaal and online clients for the Heat to Head media agency (ICS, Dong energy, Universiteit Twente) Member of the social media team at Vizeum
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OMD
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Singapore
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Design Services
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1 - 100 Employee
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Media Planner Digital
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May 2008 - Mar 2011
Main cliënt in my portfolio is Achmea (Agis, FBTO, Achmea Corporate, Achmea HR, Avero). Other clients in my portfolio are AA-drink, ASICS, Ernst&Young, Intel and de Efteling Also the PHD digital clients (Bwin, PHD, Canon, Mitsubishi and L'EASY ) for the period 2008 - 2010. Main cliënt in my portfolio is Achmea (Agis, FBTO, Achmea Corporate, Achmea HR, Avero). Other clients in my portfolio are AA-drink, ASICS, Ernst&Young, Intel and de Efteling Also the PHD digital clients (Bwin, PHD, Canon, Mitsubishi and L'EASY ) for the period 2008 - 2010.
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Green Magazine
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Bangladesh
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Online Audio and Video Media
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1 - 100 Employee
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Project Manager
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Jan 2008 - May 2008
Find advertisers for a new magazine Help to develop a website (with advertisiing positions) that will suit the magazine. Find advertisers for a new magazine Help to develop a website (with advertisiing positions) that will suit the magazine.
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GamePoint
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Spain
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Computer Games
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Accountmanager
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Sep 2005 - Jan 2008
Accountmanagers for media agencies and clients without an agency First task was to develop a mediakit and an admanagement system for the website Accountmanagers for media agencies and clients without an agency First task was to develop a mediakit and an admanagement system for the website
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Education
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Amsterdam University of Applied Sciences
MIM