Experience

Nordqvist Oy

• Finland
• Food and Beverage Services
• 1 - 100 Employee

• Key Account & Field Sales Manager

  • May 2023 - Present

  Nordqvist is a family-owned tea company that has served Finnish tea consumers over 40 years. Our passion is to make high quality tea and herbal tea products which are suitable especially for consumers that looks exciting new tastes. Check it out @ nordqvist.fi Our brand-new product line is pure Herbal teas that has been cultivated, blended, and packed in Finland. Nordqvist is a family-owned tea company that has served Finnish tea consumers over 40 years. Our passion is to make high quality tea and herbal tea products which are suitable especially for consumers that looks exciting new tastes. Check it out @ nordqvist.fi Our brand-new product line is pure Herbal teas that has been cultivated, blended, and packed in Finland.



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• United States
• Restaurants
• 1 - 100 Employee

• Looking for new opportunities

  • Mar 2023 - Present

  Retail, Foodservice, Horeca, FMCG, Retail, Foodservice, Horeca, FMCG,



Anora Group Plc

• Finland
• Beverage Manufacturing
• 300 - 400 Employee

• Senior Insight Manager

  • Sep 2022 - Feb 2023

  At the wrong time in wrong place. The job was not for me... At the wrong time in wrong place. The job was not for me...



Upfield Nordics & Baltics

• Sales & Marketing Manager Baltic´s Retail & Foodservice

  • Jun 2019 - Sep 2022

  Responsible for Sales & Marketing in the Baltic´s both for retail and foodservice. Sales, Demand creation, product assortment and delivering growth. Upfield is the margarine and creams business bought from Unilever by equity investor KKR & Co inc. Responsible for Sales & Marketing in the Baltic´s both for retail and foodservice. Sales, Demand creation, product assortment and delivering growth. Upfield is the margarine and creams business bought from Unilever by equity investor KKR & Co inc.



Paulig Foods/ Santa Maria Finland Oy, Part of Paulig Group

• Country Marketing Manager

  • Jul 2017 - Jun 2019

  CCountry Marketing Manager Santa Maria Finland Oy (Paulig Foods) Team leader, Responsible for marketing, category management activities in Finland. Everything from PR, assortment, pricing, co-operations with bloggers, video-bloggers, digital marketing, trade marketing and traditional marketing to supporting sales. CCountry Marketing Manager Santa Maria Finland Oy (Paulig Foods) Team leader, Responsible for marketing, category management activities in Finland. Everything from PR, assortment, pricing, co-operations with bloggers, video-bloggers, digital marketing, trade marketing and traditional marketing to supporting sales.



Sinebrychoff

• Finland
• Food and Beverage Services
• 100 - 200 Employee

• Insights Manager

  • Nov 2010 - Dec 2016

  Insights Manager. Experience from all kind of studies shopper studies, shopper Journey´s, value management, Conjoint, brand tracking, need based segmentation, campaign pressure tracking, concept development, a/b test, and many more. Participated in several Group wide improvment projects in Category Management and value management. Took part in Karhu and Koff brand re-positioning projects. Did media efficiency tracking and tvc pr- test. As part of Carlsberg Insight community partisipated in research process developments and trade marketing best in class trainings. As Brand manager for Spirit from Bacardi, Pernod Ricard, Altia, Norex and BPF. Including Brands like Bacardi, Martini, Koskenkorva, Jägermeister and many more. Show less

• Innovation Manager

  • Mar 2007 - Nov 2010

  Continued my Innovation manager job after expat commandment at Carlsberg Breweries in Finland with Sinebrychoff Part of Carlsberg Group. Lead severla category changing projects and lead go-to- market process.



Carlsberg Breweries A/S

• Innovation Manager

  • Mar 2004 - Feb 2007

  I building up the Innovation Stage Gate process and a bets practise sharing network and responsible for product development first for Scandinavia (Sweden, Norway, Denmark and Finland) then on European level.. Did product development for water, cider fabs and other alcohol product. I building up the Innovation Stage Gate process and a bets practise sharing network and responsible for product development first for Scandinavia (Sweden, Norway, Denmark and Finland) then on European level.. Did product development for water, cider fabs and other alcohol product.



Oy Sinebrychoff Ab

• Marketing Manager

  • Apr 2000 - Feb 2004

  Worked as teamleader for five brand managers and lead the category development for other alcoholic brands and soft drinks, incl. energy drinks. Marketing 360 for brands like Kurko, which i developt, Golden Cap, Battery, Evian, Mumi, Smurfi and Hyvää Päivää functional drink. Worked as teamleader for five brand managers and lead the category development for other alcoholic brands and soft drinks, incl. energy drinks. Marketing 360 for brands like Kurko, which i developt, Golden Cap, Battery, Evian, Mumi, Smurfi and Hyvää Päivää functional drink.



Leaf/Cloetta

• Brand Manager

  • Aug 1999 - Apr 2000

  Malaco and childrens products Malaco and childrens products



Malaco Finland/ Cloetta

• Brand Manager

  • Jan 1999 - Aug 1999

  Brand Manager, bags Gott &Blandat, pastills Mentol Mentos, Chewing Gum, Dandy, Stimorol and V6 Brand Manager, bags Gott &Blandat, pastills Mentol Mentos, Chewing Gum, Dandy, Stimorol and V6



Kraft Foods/ Mondelez

• France
• Software Development

• BM

  • 1997 - 1999

  Worked as Brand Mananager for Malaco candy and planed Malaco Finland in my spear time. Partisipated in category innovations in candy, chewinggum and licorice teams on Scandinavian level. Worked as Brand Mananager for Malaco candy and planed Malaco Finland in my spear time. Partisipated in category innovations in candy, chewinggum and licorice teams on Scandinavian level.