Experience

Supple Digital
• Australia
• Advertising Services
• 1 - 100 Employee
• PPC Specialist

  • Aug 2020 - Present


Zelst Limited

• United Kingdom
• Business Supplies & Equipment

• Biddable Media Executive

  • May 2018 - Dec 2019

  -Developed PPC campaign strategies in order to maximise return on investment, achieving an average ROAS of 10.23 across e-commerce accounts in 2019. -Managed multiple Google Ads campaigns for a number of clients across different industries (both B2B and B2C), with varying budgets and objectives (e-commerce and lead generation). -Created and optimised Facebook Ads campaigns, as well as search and shopping campaigns within Bing Ads. -Regularly communicated with clients by phone, email and meetings to review campaign performance and discuss marketing strategies and business objectives. -Met with and pitched to prospective clients, as well as undertaking numerous PPC account audits. -Participated in regular team meetings to review marketing performance and results, and to plan future work as a team. -Carried out SEO work including re-directs and keyword research for sitemaps. -Created written content for client websites and regular blog posts for Zelst website. Show less



Leeds Beckett University

• United Kingdom
• Higher Education
• 700 & Above Employee

• Assistant Learning Technologist (Placement)

  • Sep 2015 - Aug 2016

  - Scheduled and recorded video interviews with different members of staff to produce online resources for the university. - Edited and published video content to a professional standard fulfilling brief requirements. - Created online content with the purpose of promoting and advertising various schemes, events and workshops available. - Answered phone calls and email queries. - Organised and booked rooms for interviews. - Provided administration support including organising diaries and scheduling times for reviews. Show less



Arc Inspirations

• United Kingdom
• Hospitality
• 100 - 200 Employee

• Bar Staff

  • Mar 2015 - Oct 2015

  - Served and interacted with customers. - Handled cash and card payments. - Operated the till. - Dealt with customer queries and complaints. - Mixed cocktails to a high standard whilst working in a busy environment. - Served and interacted with customers. - Handled cash and card payments. - Operated the till. - Dealt with customer queries and complaints. - Mixed cocktails to a high standard whilst working in a busy environment.