Experience

Codec

• United Kingdom
• Advertising Services
• 1 - 100 Employee

• Cofounder & CFO/COO

  • Nov 2014 - Present

  London, United Kingdom Codec is fundamentally changing creative decision-making, for the better. Our ‘Creative Intelligence Platform’ enables creative decisions to be driven by data and evidence, and not simply gut and instinct. We are backed by some of the top VCs and corporate investors across Silicon Valley and Europe (Dave McClure, Telefonica etc.), who believe in our approach to improving the experiences of audiences, by improving the decisions made by publishers. This creates value for creative… Show more Codec is fundamentally changing creative decision-making, for the better. Our ‘Creative Intelligence Platform’ enables creative decisions to be driven by data and evidence, and not simply gut and instinct. We are backed by some of the top VCs and corporate investors across Silicon Valley and Europe (Dave McClure, Telefonica etc.), who believe in our approach to improving the experiences of audiences, by improving the decisions made by publishers. This creates value for creative decision makers of any type. But the Company's initial focus is on the multi-billion dollar Content Marketing space, where most brands are guilty of polluting the Internet with bad content that nobody wants to see. By providing a real time, highly sophisticated analysis of the media consumption behaviours of target audiences through social platforms, the Codec platform generates unique content recommendations that empower brands to create value through relevant, valuable and impactful content. We are trusted by the BBC, Unilever, L'Oreal and many others. This is not another data analytics platform- it's compelling, creative intelligence for storytellers that dramatically improves the online experiences of audiences around the world. Show less



Totus Ed/Tech

• Head of Business Development

  • Dec 2013 - Apr 2015

  London, United Kingdom Totus Ed/Tech is an innovative tech consultancy that works with international clients in the growing Ed-Tech space. With our partners- who include pioneering web and mobile companies like Quiz Up (mobile trivia app with 14 million users) and Primo (programming for children)- we disrupt the education sector in order to pursue an altogether smarter, less 'Victorian' approach to education.



Atlantic Bridge

• Ireland
• Venture Capital and Private Equity Principals
• 1 - 100 Employee

• Growth Equity

  • Oct 2012 - Aug 2013

  Dublin Growth equity investments in the technology and semiconductor space.



GE

• United States
• Industrial Machinery Manufacturing
• 700 & Above Employee

• FP&A

  • Jun 2012 - Sep 2012

  Brussels Area, Belgium