Experience

Sorbet

• Financial Services
• 1 - 100 Employee

• Senior Product Designer

  • Jun 2020 - Present



SuperUp

• Israel
• Retail
• 1 - 100 Employee

• Product Designer | UI & UX

  • May 2019 - Jun 2020

  Execute all visual design stages from the concept phase, through wireframes and complete design to development and demonstrate industry best practice within a rapidly evolving, fast-paced environment ◦ Work closely with development and QA to understand technical feasibility, as well as to ensure designs are understood and implemented correctly ◦ Focusing on creating and developing the company's core website interface and user experience ◦ Designing desktop and mobile mockup demos for potential clients ◦ Specialisation in designing for e-commerce websites and mobile apps ◦ Handling multiple projects at any given time ◦ Effectively communicate conceptual ideas and detailed design rationale both verbally and visually Show less



KEDS

• Brazil
• Consumer Goods
• 1 - 100 Employee

• Head Of Design

  • Mar 2016 - Mar 2019

  ◦ Started the company's design department and shaping the design culture of the company ◦ Determines and develops the look and feel of the company website, using responsive methodologies in an e-commerce environment ◦ Focusing on user experience using A/B tests ◦ Worked closely with the marketing manager and lead fashion campaigns together with industry's finest ◦ Started the company's design department and shaping the design culture of the company ◦ Determines and develops the look and feel of the company website, using responsive methodologies in an e-commerce environment ◦ Focusing on user experience using A/B tests ◦ Worked closely with the marketing manager and lead fashion campaigns together with industry's finest



Bordeaux Digital PrintInk

• Israel
• Printing Services
• 1 - 100 Employee

• Marketing Designer

  • 2013 - 2016

  Producing and designing to the digital and print medias for the entire range of the company’s products, from brief to fulfillment. Producing and designing to the digital and print medias for the entire range of the company’s products, from brief to fulfillment.



Freelance

• Freelance Graphic Designer

  • 2011 - 2013

  - Identity and Branding on a range of projects - Collaborations with marketing firms - Illustration: books, invitations and special requests - Outsourcing work for “The Magazine” newsletter - Identity and Branding on a range of projects - Collaborations with marketing firms - Illustration: books, invitations and special requests - Outsourcing work for “The Magazine” newsletter



Studio Rosenberg/Masterfont

• Graphic Designer

  • 2009 - 2010

  End-to-end responsibility on the entirety of the studio’s projects. Leading the design process from the concept stage to the production.

• Junior Graphic Designer

  • 2008 - 2009

  Font and typeface design with Fontographer and FontLab