Tom Aebli

Vice President of Operations & Client Success at K4Connect
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Location
Melbourne, Florida, United States, US

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Experience

    • United States
    • Software Development
    • 1 - 100 Employee
    • Vice President of Operations & Client Success
      • Oct 2020 - Present

    • Sr. Director of Customer Success & Strategic Accounts
      • May 2019 - Oct 2020

      K4Connect is a purpose-driven technology company that creates connected-life solutions that serve and empower older adults and individuals living with disabilities, together with the people, communities, and organizations that support them. K4Connect’s solutions integrate the latest in Smart Home, Smart Wellness and Smart Living technologies into single easy-to-use solutions designed specifically for and with those they serve. The Company’s premier solution, K4Community, is currently being used… Show more K4Connect is a purpose-driven technology company that creates connected-life solutions that serve and empower older adults and individuals living with disabilities, together with the people, communities, and organizations that support them. K4Connect’s solutions integrate the latest in Smart Home, Smart Wellness and Smart Living technologies into single easy-to-use solutions designed specifically for and with those they serve. The Company’s premier solution, K4Community, is currently being used by thousands of senior living residents and staff across the country.

    • United States
    • Software Development
    • 1 - 100 Employee
    • Sr. Vice President of Sales and Marketing
      • Mar 2013 - May 2019

      Austin, TX (working remote from Melbourne, FL) Softex is a 25+ year old private company delivering password management, single sign-on and encryption software security solutions to the top PC and Mobile OEM providers. With 90% of its business servicing OEM customers, Softex needed to diversify its product portfolio and customer base to create revenue balance and stability. As Sr. VP of Sales and Marketing, introduced sales and marketing strategies, processes, and best-practices to transition Softex from and engineering-driven… Show more Softex is a 25+ year old private company delivering password management, single sign-on and encryption software security solutions to the top PC and Mobile OEM providers. With 90% of its business servicing OEM customers, Softex needed to diversify its product portfolio and customer base to create revenue balance and stability. As Sr. VP of Sales and Marketing, introduced sales and marketing strategies, processes, and best-practices to transition Softex from and engineering-driven, work-for-hire company to a company selling to enterprise and SMB B2B customers. • Lead all marketing and sales efforts for the company, selling to top-tier customers and OEMs including HP, Lenovo, Fujitsu, Fiserv, Kensington, and Synaptics. • Responsible for launching a new SaaS security product, transitioning the company product line from traditional windows client software to a cloud-based Authentication and Identity Management as a Service (IDaaS) offering. • Created and launched a new product brand, website, marketing collateral and social presence for the new product. • Introduced new processes, built teams, re-organized players and roles, and introduced tools such as marketing automation and CRM. • Responsible for creating a marketing and sales organization for the company, providing the necessary structure required to prioritize efforts based on ROI. • Introduced necessary structure to the sales process; tracking leads, tracking forecasts, enforcing sales accountability, managing budgets, etc. Show less

    • United States
    • Semiconductor Manufacturing
    • 1 - 100 Employee
    • Vice President & General Manager of Software & eCommerce Solutions
      • Nov 2010 - Mar 2013

      Melbourne, Florida Spearheaded the creation of the new Software and eCommerce Business Line upon acquisition of our top competitor. Evangelized the vision, created the strategy, obtained BOD approval and formed the team to create a new channel and revenue stream for AuthenTec’s products. This new product line became AuthenTec’s first ever direct-to-consumer channel for its products resulting in new revenue and increased awareness and adoption of its products. • Delivered a complete eCommerce solution… Show more Spearheaded the creation of the new Software and eCommerce Business Line upon acquisition of our top competitor. Evangelized the vision, created the strategy, obtained BOD approval and formed the team to create a new channel and revenue stream for AuthenTec’s products. This new product line became AuthenTec’s first ever direct-to-consumer channel for its products resulting in new revenue and increased awareness and adoption of its products. • Delivered a complete eCommerce solution from inception to launch in 8 months which included the creation of an AuthenTec webstore, social media presence, customer support, marketing outreach campaigns, SEO/SEM strategies, etc. • Upon acquisition of our competitor’s product and workforce, successfully built an eCommerce team and integrated our competitor’s products into the AuthenTec-branded portfolio to quickly established AuthenTec as a B2C supplier. • Brought to market a brand new fingerprint peripheral for the consumer market by introducing the world’s smallest, fingerprint peripheral for laptop computers. Took product from concept to full eStore and retail production. • Lead the definition of AuthenTec’s first cross-platform SW solution syncing usernames and passwords across PC, Android and iOS devices.

    • Vice President & General Manager of PC Products
      • Aug 2007 - Nov 2010

      Melbourne, Florida Promoted to Product Line Vice President of PC Products based on the successes of the PC business and delivering major 2007 PC design wins which lead to the eventual AuthenTec IPO in 2007. These design wins increased AuthenTec’s PC Market Share to 9 of the 10 top PC OEMs worldwide. In addition, these design wins lead to AuthenTec’s acquisition of UPEK in 2010, AuthenTec’s main competitor in the biometric fingerprint space. • Grew product line revenue to $55M at its peak in 2008 before… Show more Promoted to Product Line Vice President of PC Products based on the successes of the PC business and delivering major 2007 PC design wins which lead to the eventual AuthenTec IPO in 2007. These design wins increased AuthenTec’s PC Market Share to 9 of the 10 top PC OEMs worldwide. In addition, these design wins lead to AuthenTec’s acquisition of UPEK in 2010, AuthenTec’s main competitor in the biometric fingerprint space. • Grew product line revenue to $55M at its peak in 2008 before the market downturn in 2009. Customers included 9 of the top 10 PC OEMs: HP, Lenovo, Dell, Fujitsu, Toshiba, Sony, Samsung, Acer and Asus. • Assumed full P&L responsibility for the PC Product Line and grew the team to 12 employees, expanded applications engineering support, added dedicated account managers and added product/program managers in Asia. • Lead the re-definition of AuthenTec’s value proposition shifting focus from a sensor sale to a solution sale by bundling fingerprint sensors with AuthenTec’s own fingerprint software. This lead to the first solution sale to HP Personal Computing Group and first revenue for AuthenTec for OEM Software.

    • Sr. Director of Marketing - PC Products
      • May 2005 - Aug 2007

      Melbourne, Florida Promoted to Sr. Director to formally run the newly-organized PC Product Line. Assumed complete responsibility to focus the market segment to run as a product line including budget and P&L responsibility. In addition to securing design wins, responsibility increased to grow the team, establish processes, integrate P&L practices, etc. • Continued hands-on Direct Account and Product Management responsibility for key accounts while forming the team to handle the day-to-day program… Show more Promoted to Sr. Director to formally run the newly-organized PC Product Line. Assumed complete responsibility to focus the market segment to run as a product line including budget and P&L responsibility. In addition to securing design wins, responsibility increased to grow the team, establish processes, integrate P&L practices, etc. • Continued hands-on Direct Account and Product Management responsibility for key accounts while forming the team to handle the day-to-day program management responsibilities. • Developed the marketing requirements for and provided program management / SW product management support of AuthenTec’s own fingerprint software product.

    • Director of Marketing - PC Products
      • Aug 2001 - May 2005

      Melbourne, Florida Hired as the single marketing hire to introduce, market and sell AuthenTec’s products to the PC OEM customers worldwide. Was provided full control and responsibility to win PC business and lead the transformation from engineering development to semiconductor supplier. • Primary contact and full responsibility for PC Accounts including Dell, HP, IBM (Lenovo), Acer, Asus, Toshiba, Fujitsu, Sony, Samsung and LG. • Full product management, program management and account management… Show more Hired as the single marketing hire to introduce, market and sell AuthenTec’s products to the PC OEM customers worldwide. Was provided full control and responsibility to win PC business and lead the transformation from engineering development to semiconductor supplier. • Primary contact and full responsibility for PC Accounts including Dell, HP, IBM (Lenovo), Acer, Asus, Toshiba, Fujitsu, Sony, Samsung and LG. • Full product management, program management and account management responsibility. • Traveled extensively to Asia and US to educate customers on the value of fingerprint sensors to evangelize the value of fingerprint authentication.

    • Semiconductor Manufacturing
    • 1 - 100 Employee
    • Sr. Product Marketing Manager
      • Aug 1999 - Aug 2001

      Ocala, Florida • As a member of the Product marketing team, responsible for all Product Marketing efforts for this pre-IPO fables semiconductor company. • Successfully introduced Intellon’s core power line communications products with outstanding recognition in the marketplace. • Integral part of making Intellon’s technology the industry standard through the creation of the HomePlug Powerline Alliance.

    • IT Services and IT Consulting
    • 1 - 100 Employee
    • Product Marketing, Product Management and Engineering Positions
      • 1990 - 1999

      Poughkeepsie, NY & Research Triangle Park, NC Product Marketing and Management • Team leader in defining product roadmaps and developing market strategy for standalone processors and integrated system-on-chip ASICs of IBMs embedded PowerPC portfolio of products. Total 1999 revenue over $100M. • Managed all technical and business activities for 17 embedded PowerPC customer accounts representing over $20M in revenue. Design and Applications Engineering • Provided factory and field Applications Engineering… Show more Product Marketing and Management • Team leader in defining product roadmaps and developing market strategy for standalone processors and integrated system-on-chip ASICs of IBMs embedded PowerPC portfolio of products. Total 1999 revenue over $100M. • Managed all technical and business activities for 17 embedded PowerPC customer accounts representing over $20M in revenue. Design and Applications Engineering • Provided factory and field Applications Engineering support for IBM Microelectronics’ portfolio of PowerPC standard products and system-on-chip custom ASICS. • Core Development member of a team responsible for developing IBMs first Personal Digital Assistant. • Responsible for the selection, integration, and test of various PDA subsystems including the LCD, Touch Screen, external keyboard, and memory subsystem. • Hardware IC designer of two custom ASICs integrated into the System Control Element of an IBM System 390 Mainframe Computer. . Show less

Education

  • Syracuse University
    BS, Electrical Engineering
    1986 - 1990

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