Tolga Gök

Performance Marketing Manager at dentsu Turkey
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Contact Information
us****@****om
(386) 825-5501
Location
Istanbul, Istanbul, Turkey, TR
Languages
  • Turkish Native or bilingual proficiency
  • English Native or bilingual proficiency
  • French Elementary proficiency

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Credentials

  • Trading Academy Certified - Professional
    The Trade Desk, Inc.
    Jul, 2019
    - Nov, 2024
  • Trading Academy Certified – Connected TV
    The Trade Desk, Inc.
    Jul, 2019
    - Nov, 2024
  • Trading Academy Certified – Specialist
    The Trade Desk, Inc.
    Jul, 2019
    - Nov, 2024
  • Trading Academy Certified – Practitioner
    The Trade Desk
    Jun, 2019
    - Nov, 2024
  • Trading Academy Certified – Strategist
    The Trade Desk
    Jun, 2019
    - Nov, 2024
  • Adwords Display Certification
    Google
  • Adwords Fundamentals
    Google
  • Adwords Mobile Certification
    Google
  • Adwords Search Certification
    Google
  • Adwords Video Certification
    Google
  • Digital Sales Certification
    Google
  • Google Analytics
    Google
  • Mobile Sites Certification
    Google
  • Royal Music Academy Certificate
    Royal Academy of Music
  • Trading Academy Certified – Specialist
    The Trade Desk, Inc.

Experience

    • Türkiye
    • Advertising Services
    • 1 - 100 Employee
    • Performance Marketing Manager
      • Oct 2023 - Present

    • Performance Marketing Supervisor
      • Feb 2022 - Oct 2023

      Accounts:MastercardTchibo

    • United Kingdom
    • Advertising Services
    • 700 & Above Employee
    • Senior Performance Marketing Executive
      • Nov 2020 - Feb 2022

      Member of Ultra Team, running, optimizing and reporting programmatic, social and IO campaigns for Unilever.Managing all ad server processes including creative upload, tag integrations and reporting.Advanced knowledge on Google Search Ads, Facebook, DV360, Sizmek, Twitter and The Trade Desk (DSP) platforms.Guiding startegy and planning teams on KPI selection of certain campaigns to better evaluation of campaign results.Reporting, analysing and simplifying campaign results for clients to meet their needs.Advance campaign/creative tagging processes to capture audience data using Adobe Data Management Platform (DMP)Segmenting audiences for current and future precision marketing campaigns and following global guidelines.Supervising a junior executive on daily operations.Handling relationship with publishers and marketing platforms’ support teams to meet campaign KPIs. Show less

    • Performance Marketing Executive
      • Apr 2019 - Nov 2020

    • Türkiye
    • Advertising Services
    • 400 - 500 Employee
    • Account Strategist
      • Apr 2018 - Apr 2019

      Accounts -MediaMarkt -TAB Gıda -Domino’s -Sefamerve -D&R -idefix -Tekzen -Toyzz Shop -Vestel -Bilyoner -Kamil Koç -sahibinden.com Accounts -MediaMarkt -TAB Gıda -Domino’s -Sefamerve -D&R -idefix -Tekzen -Toyzz Shop -Vestel -Bilyoner -Kamil Koç -sahibinden.com

    • Türkiye
    • Advertising Services
    • 1 - 100 Employee
    • Performance Marketing Specialist
      • Nov 2017 - Mar 2018

      Account: Garanti BBVA Account: Garanti BBVA

    • Türkiye
    • Higher Education
    • 700 & Above Employee
    • Assistant
      • Jul 2017 - Jul 2017

      Lise Yaz Okulu asistanlığı Lise Yaz Okulu asistanlığı

    • Türkiye
    • Motor Vehicle Manufacturing
    • 500 - 600 Employee
    • Intern
      • Jul 2015 - Jul 2015

    • Türkiye
    • Higher Education
    • 700 & Above Employee
    • Assistant
      • Jul 2014 - Jul 2014

      Lise Yaz Okulu asistanlığı Lise Yaz Okulu asistanlığı

    • Germany
    • Truck Transportation
    • 700 & Above Employee
    • Intern
      • Jun 2010 - Jun 2010

Education

  • Sabanci University
    Bachelor of Business Administration - BBA, İşletme ve Yönetim, Genel
    2012 - 2016
  • TED İstanbul Koleji
    Lisans Derecesi
    2008 - 2012

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