Tobin Wilkerson
Experiential Marketing Manager at Performance Marketing Group, Inc.- Claim this Profile
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Bio
Experience
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Performance Marketing Group, Inc.
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United States
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Advertising Services
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1 - 100 Employee
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Experiential Marketing Manager
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2019 - Present
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Pratt Visual Solutions
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United States
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Printing Services
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1 - 100 Employee
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Account Manager
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Nov 2016 - Jan 2019
Manage multiple accounts and clients on brand execution and support. Develop strategic plans for market viability. Manage multiple accounts and clients on brand execution and support. Develop strategic plans for market viability.
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Performance Marketing Co.
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United States
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Advertising Services
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Marketing and Logistics Manager
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Feb 2012 - Nov 2016
• Work 1-on-1 with clients to improve their brand awareness• Manage the mobile IndyCar tour for GM• On-site manager for multiple tours and venues including NASCAR, ALMS and Monday Night Football’s Mobile Tour• Manage creative aspects of social media and its tools• Responsible for creating all company videos in-house and on-site• Coordinate all logistics for multiple tours at each venue/track• Demonstrate expertise in mobile interactive product displays, event and exhibit logistics, ride-and-drives, activation management, corporate entertainment, and hospitality communications.• Created and executed marketing / PR campaigns, including new product introductions and existing product development• Spokesperson for GM and IndyCar
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Education
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Harvard University
Certificate of Completion, Prediction Theory -
Vincennes University
Marketing, Business Administration and Management, General -
Lawrence North
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Lawrence North