Experience

Unique Sports Management International

• United States
• Business Consulting and Services
• 1 - 100 Employee

• Director of Marketing & Brand Development

  • May 2015 - Present



Better Homes and Gardens Real Estate Atlantic Shores

• United States
• Real Estate
• 1 - 100 Employee

• Licensed Real Estate Agent

  • Sep 2013 - May 2016



ImaCor, Inc

• United States
• Medical Equipment Manufacturing
• 1 - 100 Employee

• Marketing Specialist

  • Jun 2014 - 2015

  Conduct research on key targets and introduce ImaCor's technology and sales team, conveying features and benefits of hTEE (hemodynamic transesophageal echocardiography) technology.Building brand awareness through marketing communications and strategy, lead generation, web development and trade shows.



The Littlefield Group

• Director of Corporate Marketing

  • Oct 2011 - Dec 2014

  Responsible for all corporate marketing and communications as head of an in-house marketing agency. Managed an 8-member team and directed all public relations, media purchasing, corporate positioning, advertising, tradeshow, B2B and B2C marketing activities.



Fairfax County Public Schools

• United States
• Primary and Secondary Education
• 700 & Above Employee

• Assistant Varsity Boys Basketball Coach

  • Sep 2009 - Sep 2010



Consumer Technology Association

• United States
• Computers and Electronics Manufacturing
• 100 - 200 Employee

• Confrences and Events Coordinator

  • Jun 2006 - Sep 2009

  Generated and prepared registration systems and reports for more than 300,000 conference registrantsfor the annual Consumer Electronics ShowIntroduced and developed innovative new methods to increase attendance of the association’s events and conferences



Unique Sports Generation

• Marketing Manager

  • 2000 - 2005

  Created and sustained recognition of Unique brand, an official licensed apparel manufacturer of the Nation Basketball Association and the National Football AssociationSpearheaded the creation of go-to-market strategies and marketing plans that supported brand communication, seasonal campaign activities, and key product launchesDeveloped the long term brand vision, strategic business priorities, key observations and findings into coherent and effective messaging across all media platformsCollaborated with retail marketing and sales teams to ensure marketing plans were in alignment and always synced to strategic prioritiesIdentified KPIs to evaluate campaign and program performanceCreated engaging and unique marketing strategies to enhance brand communication and gain new customer traffic and acquisitions