Tjaša Založnik
Product Manager at Elan Inventa- Claim this Profile
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English Full professional proficiency
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Slovenian Native or bilingual proficiency
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German Elementary proficiency
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Experience
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Elan Inventa
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Slovenia
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Sporting Goods Manufacturing
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1 - 100 Employee
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Product Manager
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Apr 2022 - Present
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Marketing Associate
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Dec 2019 - Apr 2022
- Project management and planning: corporate identity set-up, website and online shop redesign, video content- Marketing budgetary control- Event planning, design and organisation:- Preparing promotional materials- Managing sponsorships- Expanding the product range- Certification (FIBA & IHF)- Product positioning
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Marketing Assistant
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Dec 2018 - Dec 2019
- Event planning, design and organisation: international trade fairs, sales conferences, promotional events- Preparing promotional materials- Creating sports marketing content for social media, newsletters, websites and international sports & event venue magazines- Managing sponsorships- Retail and e-commerce- Quotes and estimates
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Marketing Intern
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Oct 2017 - Sep 2018
- User experience research - Setting objectives and KPIs - Master's thesis entitled Marketing communication strategy of the brand Enemon (Grand Prešern Award, Beta Gamma Sigma) - User experience research - Setting objectives and KPIs - Master's thesis entitled Marketing communication strategy of the brand Enemon (Grand Prešern Award, Beta Gamma Sigma)
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Steklarna Hrastnik d.o.o.
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Slovenia
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Packaging and Containers Manufacturing
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100 - 200 Employee
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Marketing Intern
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Jun 2015 - Jul 2018
- Market research - Strategic marketing plan for the Puzzle product (Slovenian Chamber of Commerce award, nomination for the Red Dot Award) - Management of the PBC Innovation Club - Student mentoring - Event planning - Organisation of promotional campaigns - Market research - Strategic marketing plan for the Puzzle product (Slovenian Chamber of Commerce award, nomination for the Red Dot Award) - Management of the PBC Innovation Club - Student mentoring - Event planning - Organisation of promotional campaigns
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Petrol d.d.
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United States
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Medical Practices
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Student Internship
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2015 - 2015
Marketing research: customer perception of Petrol online shop Marketing research: customer perception of Petrol online shop
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Education
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University of Ljubljana, Faculty of Economics
Master's degree, Entrepreneurship/Entrepreneurial Studies -
University of Groningen
Master's Exchange Programme, Business Research -
University of Ljubljana, Faculty of Economics
Bachelor's degree, Marketing -
Gimnazija Bežigrad