Tiya Pynadath

Influencer Marketing Manager at Zapplr Media Pvt Ltd
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Contact Information
us****@****om
(386) 825-5501
Location
Frisco, Texas, United States, US
Languages
  • Hindi Limited working proficiency
  • Malayalam Native or bilingual proficiency
  • English Professional working proficiency

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Anand Shankar

Tiya is a very good resource for any organization. With very good communication & presentation skills she ensures that both organizational and client goals are met in the given timeline.

Anagha Ragunath

Tiya joined as the Influencer Marketing Manager at OnPageOne Digital Agency and has single-handedly managed to run many successful campaigns during her tenure. Always bubbling with enthusiasm and ideas, her vibrant personality is definitely an asset to any organisation. It was a delight working closely with her and her 'can-do' attitude is quite commendable. Definitely the kind of team mate whom one would love to collaborate with.

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Credentials

  • Google Digital Unlocked
    Google
    Apr, 2020
    - Nov, 2024
  • Social Media Marketing
    HubSpot Academy
    Oct, 2022
    - Nov, 2024
  • Digital Advertising
    HubSpot Academy
    Sep, 2022
    - Nov, 2024
  • Microsoft Excel 2016 Specialist
    Microsoft Office

Experience

    • India
    • Marketing Services
    • 1 - 100 Employee
    • Influencer Marketing Manager
      • Oct 2022 - Jul 2023

      >Developed and managed successful influencer marketing campaigns for music labels like Sony Music, Saregama, Think Music >Executed music and movie campaigns that created more than 200k reels and trending audio on Instagram. >Managed and maintained relationships with clients, vendors, influencers and other stakeholders. >Built a game changing strategy to bring all creators on board with Zapplr Media. >Developed content and executed influencer brand… Show more >Developed and managed successful influencer marketing campaigns for music labels like Sony Music, Saregama, Think Music >Executed music and movie campaigns that created more than 200k reels and trending audio on Instagram. >Managed and maintained relationships with clients, vendors, influencers and other stakeholders. >Built a game changing strategy to bring all creators on board with Zapplr Media. >Developed content and executed influencer brand campaigns that increased brand awareness and footfalls. >Negotiated and secured relations with influencers and industry leaders, resulting in increased brand recognition and awareness. > Led the execution team and their operations. Show less >Developed and managed successful influencer marketing campaigns for music labels like Sony Music, Saregama, Think Music >Executed music and movie campaigns that created more than 200k reels and trending audio on Instagram. >Managed and maintained relationships with clients, vendors, influencers and other stakeholders. >Built a game changing strategy to bring all creators on board with Zapplr Media. >Developed content and executed influencer brand… Show more >Developed and managed successful influencer marketing campaigns for music labels like Sony Music, Saregama, Think Music >Executed music and movie campaigns that created more than 200k reels and trending audio on Instagram. >Managed and maintained relationships with clients, vendors, influencers and other stakeholders. >Built a game changing strategy to bring all creators on board with Zapplr Media. >Developed content and executed influencer brand campaigns that increased brand awareness and footfalls. >Negotiated and secured relations with influencers and industry leaders, resulting in increased brand recognition and awareness. > Led the execution team and their operations. Show less

    • India
    • Advertising Services
    • 1 - 100 Employee
    • Influencer Marketing Manager
      • Nov 2020 - Jun 2022

      >Conceptualizing content for brands >Execution and communication of the campaigns with the influencers >Analyzing insights gained from previous campaigns. >Strategizing campaigns based on report analysis. >Preparing and negotiating contracts for brands and influencers >Onboarding new influencers. >Conceptualizing content for brands >Execution and communication of the campaigns with the influencers >Analyzing insights gained from previous campaigns. >Strategizing campaigns based on report analysis. >Preparing and negotiating contracts for brands and influencers >Onboarding new influencers.

    • India
    • Entertainment Providers
    • 700 & Above Employee
    • Account Manager: Activations
      • May 2019 - Nov 2020

      • Conceptualization, organization and realization of events. • Marketing PR campaigns for Mirchi Live concerts, Mirchi movie premieres and Mirchi events • Increase brand visibility through marketing tie ups. • Managements of artists, production, documentation and vendor, social media marketing. • Successful partnership with media agencies, clients, event management and production service companies. • Ideation for client specific requirements like new product launch, store launch… Show more • Conceptualization, organization and realization of events. • Marketing PR campaigns for Mirchi Live concerts, Mirchi movie premieres and Mirchi events • Increase brand visibility through marketing tie ups. • Managements of artists, production, documentation and vendor, social media marketing. • Successful partnership with media agencies, clients, event management and production service companies. • Ideation for client specific requirements like new product launch, store launch etc. • Creative solutions for marketing and branding. • Making proactive pitches to clients for activities • End to end management of activities. Show less • Conceptualization, organization and realization of events. • Marketing PR campaigns for Mirchi Live concerts, Mirchi movie premieres and Mirchi events • Increase brand visibility through marketing tie ups. • Managements of artists, production, documentation and vendor, social media marketing. • Successful partnership with media agencies, clients, event management and production service companies. • Ideation for client specific requirements like new product launch, store launch… Show more • Conceptualization, organization and realization of events. • Marketing PR campaigns for Mirchi Live concerts, Mirchi movie premieres and Mirchi events • Increase brand visibility through marketing tie ups. • Managements of artists, production, documentation and vendor, social media marketing. • Successful partnership with media agencies, clients, event management and production service companies. • Ideation for client specific requirements like new product launch, store launch etc. • Creative solutions for marketing and branding. • Making proactive pitches to clients for activities • End to end management of activities. Show less

    • United Arab Emirates
    • Cosmetics
    • 400 - 500 Employee
    • Internship Trainee
      • Jun 2018 - Sep 2018

      Worked on their Customer Relationship Management Looked into their efficiency and effectiveness of maintaining relationships Suggested ways to improve their relationship with their clients Worked on their Customer Relationship Management Looked into their efficiency and effectiveness of maintaining relationships Suggested ways to improve their relationship with their clients

Education

  • SCMS GROUP OF INSTITUTIONS
    PGDM, Marketing
    2017 - 2019
  • University of Calicut
    2014 - 2017

Community

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