Tina Toulon

Executive Director at New York Cancer Foundation
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Contact Information
us****@****om
(386) 825-5501
Location
US

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5.0

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Alan Hurwitz

Tina blends a deep knowledge of digital marketing, an executive-level perspective of business and how to drive performance, and a gifted ability to connect with people. She holds herself to high standards, and delivers. I worked directly with Tina in 2010 and 2011 at eWayDirect, and subsequently as a business partner when she moved to List Services, so I’ve had the pleasure of seeing her work from different viewpoints, and appreciate both her integrity and contagious enthusiasm for what she does so well.

Cari Gatto (she/her)

I worked closely with Tina for 3 years when I was leading digital and direct marketing at Gerber. Tina is highly knowledgeable and collaborative partner. She was focused on our bottom line and was extremely results-driven. She has high integrity and worked well with my diverse team of marketers. I look forward to the opportunity to work with Tina again some day.

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Experience

    • United States
    • Non-profit Organization Management
    • 1 - 100 Employee
    • Executive Director
      • Nov 2021 - Present

      Nonprofit | Relationship Building | Collaborative Fundraising | Be the Light Nonprofit | Relationship Building | Collaborative Fundraising | Be the Light

    • United States
    • Medical Practices
    • 300 - 400 Employee
    • Physician Liaison
      • Jul 2019 - Nov 2021
    • United Kingdom
    • Accounting
    • Account Director, Data Solutions/Insurance and Health Care Vertical
      • Aug 2016 - Jun 2019

      Epsilon is a global leader in creating connections between people and brands. An all encompassing global marketing company, we harness the power of rich data, groundbreaking technologies, engaging creative and transformative ideas to get the results our clients require. In the Financial Services and Insurance vertical, we look to provide innovative data solutions to provide a 360 degree view of the consumer, member, policy holder. Our proprietary data helps take targeting to the next level. It's not just about data, it's what the data makes possible!

    • United States
    • Advertising Services
    • Sales Manager/VP of Sales
      • Jan 2012 - Aug 2016

      LSC is an award winning, data-driven relationship marketing company with a rich history of partnering with marketing firms, agencies and Fortune 1,000 companies. We maximize the value of our clients' marketing and communications operations with the use of marketing driven technology solutions. We are proud to work with a wide array of national brands who leverage our technology platforms allowing marketers to strategically target, personalize and optimize each customer interaction. LSC combines 35 years of both digital and direct marketing expertise in a boutique setting. We view client relationships and the importance of great account management s the keystones to our approach. Companies will always need data and technology to fuel their marketing. We provide both along with the vision and account management to achieve success. Key catalyst in a business model transformation selling traditional market research/customer contact data to the marketing of multi-media solutions. • Work with technology resources to build a multi-media/digital/social media platform to provide clients and one-stop turnkey solutions. • Perform detailed client needs analysis to understand their products and services, market, industry, competition, and target market. • Used client needs assessment to recommend and implement traditional and digital marketing strategies to maximize revenue growth. • Offer comprehensive solutions covering web content, SEO strategies, banners, direct mail, inserts, social media, and other solutions targeted to clients' demographics. • Increased list market business by 25% within first year.

    • Sales Director
      • Jan 2008 - Dec 2011

      Offered a fully integrated e-messaging and e-marketing solutions platform. • Partnered with technology providers to offer turnkey solutions to clients. • Developed/implemented e-business campaigns and tracked results to maximize return-on-investment on behalf of clients. • Measured the effectiveness of campaigns using various metrics, and reallocated resources to maximize return-on-investment on behalf of the client. • Generated positive outcomes for clients resulting in long-term trust and loyalty. • Effectively earned clients' loyalty by retaining over 99% of acquired accounts. • Increased annual revenues by 5% to 7% a year. *Led the team that created CertainSource - a lead gen nurturing platform that is now the core product offered at eWayDirect today.

    • Advertising Services
    • 1 - 100 Employee
    • President/Founder
      • Jul 1998 - Nov 2011

      Spearheaded an innovative direct marketing company. • Transitioned company to a multi-channel provider to effectively penetrate target markets. • Provided clients with value-added services including strategies to maximize brand awareness. • Partnered with technology solution providers to offer clients' state-of-the art marketing solutions. • Used ongoing market, industry, consumer, and economic analysis to increase value to clients. • Served in a consultative capacity to clients, encouraging them to view us as an integral resource. • Sold Catamount to a publicly held company "Think" in 2006 and repurchased company in 2008. • Sold company to Eway Direct and remained as a senior executive. • Effectively sold off company as a result of year-over-year revenue growth of 25% to 35%.

    • United States
    • Book and Periodical Publishing
    • 700 & Above Employee
    • Director of Media
      • Sep 1995 - Jul 1998

Education

  • The University of Connecticut School of Business
    Marketing

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