Tim Cotton
VP Client Services at NAILBITER- Claim this Profile
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Bio
Steven Lindsay
I worked with Tim within Nielsen’s BASES Innovation team for almost 10 years and saw the positive impact he made on all of his relationships both externally and within his teams. He understands the strategic needs of those he works with and has a track record of high-quality delivery even when under pressure or tight deadlines. As a leader he has a huge wealth of experience in managing strong, motivated teams that deliver consistently strong results and he builds lasting relationships. Any business either client or agency side would benefit from having him onboard and he is a pleasure to work alongside.
Ron Bielski
Among Tim’s many strengths, the one that stands out is that he deeply cares not only about outcomes, but also how those outcomes are achieved. He takes the time to listen to the aspirations and challenges of those around him and creates/executes plans to address them. Tim is always a step ahead, anticipating the needs of his clients and his fellow team members. The result? Better business performance (both for his clients and the organization he works for) and a highly motivated team. I would welcome the opportunity to work with Tim again in the future.
Steven Lindsay
I worked with Tim within Nielsen’s BASES Innovation team for almost 10 years and saw the positive impact he made on all of his relationships both externally and within his teams. He understands the strategic needs of those he works with and has a track record of high-quality delivery even when under pressure or tight deadlines. As a leader he has a huge wealth of experience in managing strong, motivated teams that deliver consistently strong results and he builds lasting relationships. Any business either client or agency side would benefit from having him onboard and he is a pleasure to work alongside.
Ron Bielski
Among Tim’s many strengths, the one that stands out is that he deeply cares not only about outcomes, but also how those outcomes are achieved. He takes the time to listen to the aspirations and challenges of those around him and creates/executes plans to address them. Tim is always a step ahead, anticipating the needs of his clients and his fellow team members. The result? Better business performance (both for his clients and the organization he works for) and a highly motivated team. I would welcome the opportunity to work with Tim again in the future.
Steven Lindsay
I worked with Tim within Nielsen’s BASES Innovation team for almost 10 years and saw the positive impact he made on all of his relationships both externally and within his teams. He understands the strategic needs of those he works with and has a track record of high-quality delivery even when under pressure or tight deadlines. As a leader he has a huge wealth of experience in managing strong, motivated teams that deliver consistently strong results and he builds lasting relationships. Any business either client or agency side would benefit from having him onboard and he is a pleasure to work alongside.
Ron Bielski
Among Tim’s many strengths, the one that stands out is that he deeply cares not only about outcomes, but also how those outcomes are achieved. He takes the time to listen to the aspirations and challenges of those around him and creates/executes plans to address them. Tim is always a step ahead, anticipating the needs of his clients and his fellow team members. The result? Better business performance (both for his clients and the organization he works for) and a highly motivated team. I would welcome the opportunity to work with Tim again in the future.
Steven Lindsay
I worked with Tim within Nielsen’s BASES Innovation team for almost 10 years and saw the positive impact he made on all of his relationships both externally and within his teams. He understands the strategic needs of those he works with and has a track record of high-quality delivery even when under pressure or tight deadlines. As a leader he has a huge wealth of experience in managing strong, motivated teams that deliver consistently strong results and he builds lasting relationships. Any business either client or agency side would benefit from having him onboard and he is a pleasure to work alongside.
Ron Bielski
Among Tim’s many strengths, the one that stands out is that he deeply cares not only about outcomes, but also how those outcomes are achieved. He takes the time to listen to the aspirations and challenges of those around him and creates/executes plans to address them. Tim is always a step ahead, anticipating the needs of his clients and his fellow team members. The result? Better business performance (both for his clients and the organization he works for) and a highly motivated team. I would welcome the opportunity to work with Tim again in the future.
Credentials
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Python for Non-Programmers
LinkedInOct, 2022- Nov, 2024
Experience
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NAILBITER
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United States
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Market Research
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100 - 200 Employee
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VP Client Services
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Feb 2023 - Present
Bringing behavioural videometrics to shopper and consumer insights Bringing behavioural videometrics to shopper and consumer insights
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Reckitt
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United Kingdom
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Manufacturing
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700 & Above Employee
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Consumer Insights Manager
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Nov 2022 - Feb 2023
Short term contract working with the Dettol Insights Global team. Delivering innovation research and leading some strategic projects Short term contract working with the Dettol Insights Global team. Delivering innovation research and leading some strategic projects
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NielsenIQ
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United States
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Information Services
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700 & Above Employee
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VP Global Client Lead - BASES
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Apr 2017 - Oct 2022
I advanced the business agenda with a top 10 Global account as a market research insight professional and team leader specialising in innovation, sales and market performance consulting. I also contributed to business success as a Business Enablement Leader (Europe) supporting the whole sales organisation and a Member of the European Leadership Team.Key achievements included: Transformed an inherited and previously under-performing account into one of the fastest growing in BASES, attaining 20% revenue growth over three years by continually demonstrating the value of company solutions and looking for opportunities for clients to benefit from BASES products to improve their return on innovationDrove value for customers by supporting them to maximise new product launches across all sales channels and markets globally via ad-hoc quantitative research and product forecasting for some of the world's largest FMCG companiesReimagined the role of the sales support team as Business Enablement Leader by streamlining their priorities to focus more on pure revenue-generating activity, ensuring they were able to work on higher value pieces to support the sales team Show less
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Insight Partner
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Jul 2014 - Mar 2017
In this role, I worked with a large food & beverage manufacturer to enable the business to make clear decisions affecting their performance across Western European markets by providing insights using Nielsen data assets and other relevant data sources. Key achievements included: Turned around an ailing project, including a dissatisfied client and internal teams, to successful delivery by transforming the company performance evaluation method as the key enabler to quicker, better and more consistent decision-making from European to local market level. I developed and deployed a large-scale cloud-based business performance reporting tool across key European markets and categories and acted as a bridge between the client and internal teamsEnsured the client gained a maximum return on investments from a partnership with Nielsen and that Nielsen also grew revenue and depth of the client relationship by optimising client services and revenue generation capabilities Established a new, high-performing two-person team in key UK and NL markets in a newly created role by leveraging my network and motivating them to deliver key insights projects that met client objectives Show less
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Director, Client Consulting
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Apr 2011 - Jul 2014
I headed a $4M+ Global Account in the Personal Care category ensuring the setting and successful delivery of team goals and targets by motivating a team of ~8-12 direct and indirect reports. I was also a Member of the Office Leadership team. Key achievements included: Empowered a client to launch better innovations through a quantitative evaluation of global initiatives by offering clear, actionable advice as an experienced innovation consultant Enabled a client to launch several haircare brands globally by making recommendations on how to position their brand for differing market and consumer needs. The size of the brand at the launch was expected to be double the size of the initial evaluation Show less
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Account Manager
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Feb 2009 - Apr 2011
Leadership of a regional account; managing a small team, meeting client objectives through research and delivering sales targets. Consistently outperformed sales targets with strong feedback from clients too.
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Associate Manager
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Mar 2007 - Feb 2009
Managing a local account with one direct report.
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Senior Research Analyst
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Aug 2005 - Mar 2007
Responsible for successful delivery of Innovation projects; ensuring projects were completed on time, fully met the brief and delivered actionable recommendations to the client.
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Research Analyst
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Sep 2004 - Aug 2005
Successful delivery of innovation research projects.
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Reebok
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United States
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Manufacturing
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700 & Above Employee
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Assistant Product Manager, Global Soccer
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Jul 2002 - Jun 2003
Internship - key responsibilities was leading the development of their Soccer accessories range for the coming season. This involved trend analysis and working with various designers and factory owners to bring concepts and the vision to life. Internship - key responsibilities was leading the development of their Soccer accessories range for the coming season. This involved trend analysis and working with various designers and factory owners to bring concepts and the vision to life.
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Education
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2000 - 2004
Loughborough University
Bachelor of Arts (BA), International Business
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