CRM Manager

• Dec 2019 - Present

CRM Executive

• Mar 2016 - Present

To support the Senior Marketing Manager to manage and implement all email marketing campaigns to customers which will help to establish Eventim as a leading destination for entertainment tickets in the UK. Based within the marketing team, to leverage my solid technical and business knowledge to contribute to the sustainable growth of the Eventim brand by helping to expand a responsive database and build meaningful relationships with customers.- Work with the Senior Marketing Manager to implement the CRM strategy- Day to day management of all B2C email marketing communications- Co-ordinate with other members of the Marketing team to create and maintain an email communications calendar that supports key business objectives- Create, test and deploy all weekly email communications- Work closely with the Content Editor to ensure content is accurate, on-brand and promotes conversion- Explore and suggest actionable methods that help to grow a responsive database- To segment and create data selections to send highly targeted personalised email campaigns- Manage processes for data handling, including subscription requests and opt-outs to ensure compliance with data regulation- Suggest and apply opportunities to improve and enhance email performance- Work with the in-house Designer to create high performance email templates

Marketing Executive

• Oct 2012 - Mar 2016

Marketing and Stock Controller

• Sep 2010 - Sep 2012

Client Services Manager

• Oct 2006 - Sep 2009

- Client management and working with the sales team to prepare sales pitch for potential business opportunities - Database Marketing management- Data hygiene (CDI: customer data integration) project management - CRM Database front-end application training- Database Marketing business needs collection and proposal preparation- Database Marketing project quotation and invoicing- Database Marketing project management and reporting - Project fulfillment briefing, liaising related parties for project scheduling and updates, (e-DM, SMS, DM, telemarketing campaign & data capture) including post campaign analysis report preparation