Tianna Wong

Director of Brand Partnerships and Events at Daily Front Row, Inc.
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Contact Information
us****@****om
(386) 825-5501
Location
New York, New York, United States, US

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Experience

    • United States
    • Book and Periodical Publishing
    • 1 - 100 Employee
    • Director of Brand Partnerships and Events
      • Nov 2021 - Present

      • Fostered and secured new business accounts from multinational brands such as Richemont, Hastens, Ladurée, & more within my first 3 months • Sell, produce and manage full event cycles for 1-2 events a month from activational marketing events to Award Shows • Account Manage global brands such as Cacharel - L'Oréal Group, Luxottica, Whispering Angels - LVMH, MCM, Moroccanoil, MaxMara, and more • Fostered and secured new business accounts from multinational brands such as Richemont, Hastens, Ladurée, & more within my first 3 months • Sell, produce and manage full event cycles for 1-2 events a month from activational marketing events to Award Shows • Account Manage global brands such as Cacharel - L'Oréal Group, Luxottica, Whispering Angels - LVMH, MCM, Moroccanoil, MaxMara, and more

    • Hong Kong
    • Media Production
    • 400 - 500 Employee
    • Associate Director of Special Projects & Events
      • Aug 2021 - Nov 2021

      • Works directly with the CEO to develop and oversee all of our branded events & marketingpartnerships in North America for HYPEBEAST, HYPEBAE, & HBX.• Builds 360 event & media programs for sponsorship revenue.• Project Managing HYPEBEAST's largest investment to date - A 7-floor building in Manhattanthat will consist of our first HBX brick & mortar in North America, HP Esports Center, GolfLounge & Office Headquarters.• Spearheaded Hypefest, a 20,000 ppl festival that consisted of 35 brand booths, f&b, music, art and educational workshops.• Developed & produced in-house the Hypebae 3rd Year Anniversary Event, HypegolfInvitational Miami 2021, and more which individually brought in over 400k- 500k in revenue.• Manage both internal comms and sales clients for projects. Clients include Puma, Reebok, Adidas, Rimowa, Moncer, MCM, Hewlett- Packard (Hp), Dell, Pernod Ricard, SBE, Anheuser- Bush, Diageo and more.• Project Managing new revenue verticles (digital & offline) for the business from research -> development -> implementation stage.

    • Project Manager of Special Projects
      • Jan 2020 - Aug 2021

    • Assistant Project Manager of Special Projects
      • Jan 2018 - Jan 2020

    • Business Development Manager
      • Mar 2017 - Dec 2017

      • Led the development and completion of opening a 9000 sq./ft retail space in SoHo, New York.• Responsible for designer selection in TalentHouse N.Y and managed the EOM financials,inventory reports, and brand success rates.• Devised and oversaw marketing and sales strategies for B2B and B2C.• Produced the SS18 NYFW Show, consisting of 100 models/dancers which resulted in over 300attendees. • Led the development and completion of opening a 9000 sq./ft retail space in SoHo, New York.• Responsible for designer selection in TalentHouse N.Y and managed the EOM financials,inventory reports, and brand success rates.• Devised and oversaw marketing and sales strategies for B2B and B2C.• Produced the SS18 NYFW Show, consisting of 100 models/dancers which resulted in over 300attendees.

    • Technology, Information and Internet
    • Account Manager
      • 2016 - 2017

      • Created marketing strategies which consisted of paid social media advertisements, content,local events, contests, promotions and affiliate programs.• Spent two months in Shanghai expanding retail partnerships, developing trade-show affiliatesand brand presence. • Created marketing strategies which consisted of paid social media advertisements, content,local events, contests, promotions and affiliate programs.• Spent two months in Shanghai expanding retail partnerships, developing trade-show affiliatesand brand presence.

    • Italy
    • Retail Luxury Goods and Jewelry
    • 700 & Above Employee
    • Public Relations & Events Intern
      • 2016 - 2016

      • Constructed recap decks, press decks, and budgeting recaps for all events and assisted inVIP appointments. • Constructed recap decks, press decks, and budgeting recaps for all events and assisted inVIP appointments.

Education

  • Parsons School of Design
    2014 - 2016
  • The University of British Columbia
    Bachelor of Commerce - BCom
    2011 - 2014

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