Théo Perez
Chef de Produit at SILVERLIT- Claim this Profile
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Topline Score
Bio
Credentials
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TOEIC 820/990
The TOEIC® ProgramFeb, 2022- Nov, 2024
Experience
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SILVERLIT
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Consumer Goods
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1 - 100 Employee
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Chef de Produit
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Jan 2022 - Present
- En charge de la stratégie marketing des marques nationales YCOO, Tooko, Digibirds et Spinner M.A.D (environ 10M€ de CA) - Élaboration des Business Plan sur deux périodes : Le Permanent et la Fin d'année - Développement des nouveaux produits et des nouvelles gammes par saison - Analyses des marchés et recommandations (Utilisation des panels conso NPD) - Gestion des plans média associés à mes gammes (TV, influence, digital, évènements de marque, etc.) - Présentations en showroom et sur les salons des nouvelles collections (B2C et B2B) - Mise à jour des outils internes (SAP, line listing, tarifs) Show less
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Red Bull
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Austria
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Food and Beverage Services
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700 & Above Employee
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Assistant Brand Manager Marketing
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Jul 2021 - Dec 2021
- Participation in the development of the Brand marketing strategy (Business Plan 2022) - Support in the deployment of activation and event plans (Red Bull Paris Conquest, OC) - Production of marketing assets (Sampling Card, POS) - Market analysis and competitive review (Nielsen panels) - Participation in the development of the Brand marketing strategy (Business Plan 2022) - Support in the deployment of activation and event plans (Red Bull Paris Conquest, OC) - Production of marketing assets (Sampling Card, POS) - Market analysis and competitive review (Nielsen panels)
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Mattel, Inc.
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United States
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Manufacturing
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700 & Above Employee
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Assistant Product Manager - Games and Toys
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Jan 2021 - Jul 2021
- Sales monitoring and performance analysis (NPD panels) - Creation of communication materials (product sheets, catalogues, presentations) - Participation in the development of strategy, media and promotional plans - Support in the deployment of activation plans and events (birthdays, brand launches, PR events) - Support digital marketing (website) - Update internal tools (data base, translation) - Sales monitoring and performance analysis (NPD panels) - Creation of communication materials (product sheets, catalogues, presentations) - Participation in the development of strategy, media and promotional plans - Support in the deployment of activation plans and events (birthdays, brand launches, PR events) - Support digital marketing (website) - Update internal tools (data base, translation)
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Adrénaline KEDGE
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France
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Events Services
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1 - 100 Employee
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Canvassing pole
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Sep 2019 - Dec 2020
- Organizing and canvassing for an international event : the Kedge Express Tour - Establish partnerships (follow-up of an operational strategy, partner returns, physical canvassing, mailing) - Manage extreme sport events - Working with a team of 10 students in the canvassing unit - Organizing and canvassing for an international event : the Kedge Express Tour - Establish partnerships (follow-up of an operational strategy, partner returns, physical canvassing, mailing) - Manage extreme sport events - Working with a team of 10 students in the canvassing unit
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KEDGE Business School
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France
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Education Administration Programs
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700 & Above Employee
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Rugby coach and player
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Sep 2019 - Sep 2020
- Federal Rugby Player - Management of a group of 50 people - Organization of 2 weekly trainings - Management of the Facebook page followed by 2,2k people - Federal Rugby Player - Management of a group of 50 people - Organization of 2 weekly trainings - Management of the Facebook page followed by 2,2k people
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GROUPE BON MARCHÉ : Le Bon Marché Rive Gauche et La Grande Epicerie de Paris.
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Retail
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700 & Above Employee
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Ambassador MARCH LA.B
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Feb 2019 - Jul 2019
- Presentation of the brand March LA.B - Service and advice of the brand to customers - Team training on the brand and March LA.B products - Inventory management and order entry - Presentation of the brand March LA.B - Service and advice of the brand to customers - Team training on the brand and March LA.B products - Inventory management and order entry
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MARCH LA.B
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France
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Retail Luxury Goods and Jewelry
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1 - 100 Employee
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Marketing & Sales Assistant
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Feb 2019 - Jul 2019
- Organization and demonstrator at Baselworld 2019 - Sales and Inventory Analysis - Inventory management and order entry - Management of operational management with suppliers - Anticipation of BtoB customer requests - Search for new distributors - Service and advice during and after sales in BtoB and BtoC - Implementation of the communication strategy - Organization and demonstrator at Baselworld 2019 - Sales and Inventory Analysis - Inventory management and order entry - Management of operational management with suppliers - Anticipation of BtoB customer requests - Search for new distributors - Service and advice during and after sales in BtoB and BtoC - Implementation of the communication strategy
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BASELWORLD
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Switzerland
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Events Services
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MARCH LA.B Demonstrator
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Mar 2019 - Mar 2019
- Demonstrator for the company March LA.B at BASELWORLD 2019 - Demonstrator for the company March LA.B at BASELWORLD 2019
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African Eagle Day Tours
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South Africa
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Leisure, Travel & Tourism
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1 - 100 Employee
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Strategic Marketing Development
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Jan 2018 - Jun 2018
- Canvassing partners on forums - Implementation of a communication strategy - Organization of tourist stays - Canvassing partners on forums - Implementation of a communication strategy - Organization of tourist stays
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Carrefour
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France
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Retail
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700 & Above Employee
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Employee at Carrefour Drive
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Jul 2017 - Aug 2017
- Preparation of orders - Delivery of orders - Preparation of orders - Delivery of orders
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Education
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2019 - 2022
Kedge Business School
Master's degree, International Marketing & Purchasing -
2016 - 2019
Kedge Business School
Bachelor's degree, Business
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