Thuỳ Phương Trần

B2B Marketing Executive at Avenue JSC
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Contact Information
us****@****om
(386) 825-5501
Location
Ho Chi Minh City, Vietnam, VN
Languages
  • English Professional working proficiency

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Experience

    • Vietnam
    • Software Development
    • 1 - 100 Employee
    • B2B Marketing Executive
      • Jun 2023 - Present

    • Marketing Manager
      • Oct 2022 - Present

      - Planned content Marketing and managed all brand platforms: website and Facebook with 1.2K Followers - Excuted content in social media and website with Design Team - Conceptualized moodboards of photobooths in events - Developed communication projects to attract students to study at academy. - Planned content Marketing and managed all brand platforms: website and Facebook with 1.2K Followers - Excuted content in social media and website with Design Team - Conceptualized moodboards of photobooths in events - Developed communication projects to attract students to study at academy.

    • Vietnam
    • Real Estate
    • 100 - 200 Employee
    • Branding Marketing
      • Aug 2022 - Nov 2022

      - Excuted content in social media with Content Marketing Team. - Managed and Collaborated Communcation Marketing Excutives of 05 resorts which are in a chain of Hotels and Resorts spread all over Viet Nam. - Visualized moodboards and supported a design team in POSM on IMC plans every week and Brand Guidelines. FLC Hotels and Resorts (FLC Group) - Pursued and accomplished internal weekly plans of the Head Office - Surveyed hospitality market to categorize data of competitors, trends per week - Briefed monthly meetings and measured market data to report and represent leadership Show less

    • Vietnam
    • Retail Apparel and Fashion
    • 1 - 100 Employee
    • Brand Marketing
      • Apr 2021 - Jun 2022

      - Executed and followed up master plans of leadership and completed tasks with a sense of timing commitment - Build & executed brand content plans for 2 campaigns across all platforms (digital multimedia, photoshoots, promotions), resulting in a 52% increase in conversation rate within 1 month - Collaborated and directed PR agencies resulting in 14.000 views of articles - Prepared marketing proposals to create and visualized scripts of TVC motions that reached 60000 views with production house agencies - Planned and supervised promotional events at 4 stores for over 120 people achieved a 20% increase in footfall and organized the Children's Art Contest on-off with +1000 pictures and competitions of +10 Art schools in Vietnam Show less

    • United States
    • Public Relations and Communications Services
    • 1 - 100 Employee
    • Freelance Copywriter
      • Apr 2021 - Mar 2022

  • Vietnamtre
    • Ho Chi Minh City, Vietnam
    • Press Public Relations
      • Feb 2021 - Jul 2021

    • Vietnam
    • Advertising Services
    • 1 - 100 Employee
    • IMC intern
      • Apr 2020 - Jul 2021

    • Communication Marketing
      • Oct 2019 - Dec 2020

      - Planned the communication plan of the NEU's biggest event and coordinated visual team to create content in social media that reached about 1000 viewers - Administered activities following to the plan and motivated the team (10 people) to complete with a sense of timing commitment - Conducted to research insight into new students to create a concept and content attract viewers - Planned the communication plan of the NEU's biggest event and coordinated visual team to create content in social media that reached about 1000 viewers - Administered activities following to the plan and motivated the team (10 people) to complete with a sense of timing commitment - Conducted to research insight into new students to create a concept and content attract viewers

  • We know We share
    • Nha Trang, Khanh Hoa, Vietnam
    • Head of Marketing
      • Oct 2019 - Jan 2020

      - Connected students of 50 Vietnamese Universities with high schools student - Prepared marketing proposal to persuade 10 educational sponsors - Created representations of communication plans to promote counselors' participation - Connected students of 50 Vietnamese Universities with high schools student - Prepared marketing proposal to persuade 10 educational sponsors - Created representations of communication plans to promote counselors' participation

Education

  • National Economics University (Vietnam)
    Bachelor of public relation, Public Relations/Image Management
    2019 - 2023

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