Experience

AstroNova Aerospace

• United States
• Airlines and Aviation
• 1 - 100 Employee

• Vice President & General Manager, Aerospace Products

  • Apr 2011 - Present

  AstroNova Aerospace specializes in products for airborne and ground based applications, including airborne printers for aircraft cockpits and cabins and ruggedized Ethernet switches. • Responsible for all aspects of business, including revenue, profit and loss, sales/marketing, manufacturing engineering and technical support. • Successfully negotiated long-term contracts for airborne printers with business jet manufacturers, commercial transport manufacturers, military transport aircraft manufacturers and airlines. • Increased revenue by a combination of organic growth and product line acquisitions.



AstroNova, Inc.

• United States
• Appliances, Electrical, and Electronics Manufacturing
• 100 - 200 Employee

• Vice President & Worldwide Sales Director

  • Mar 2010 - Mar 2011

  • Responsible for worldwide sales and marketing of company's data acquisition and recording equipment.• Managed sales team for two product groups, including direct sales of ruggedized products and sales of data recorders through 3rd party representatives.• Responsible for forecasting and annual budgeting.

• National Sales Manager

  • May 1998 - Mar 2010

  • Responsible for sales and marketing of line of data acquisition and recording equipment.• Led team of sales, marketing, product management and administrative personnel.• Reduced direct selling expenses by transforming domestic sales team from direct sales force to manufacturer’s representatives.• Participated in Steering Committee which successfully implemented new CRM program. • Aided international sales effort by helping to hire, train and motivate international manufacturer’s reps



AstroNova, Inc.

• United States
• Appliances, Electrical, and Electronics Manufacturing
• 100 - 200 Employee

• Product Manager

  • 1995 - 1998

  Product Group specializes in high speed data recording products for industrial and aerospace applications. • Successfully launched twelve new products, with responsibility for product releases, advertising and and training material. • Worked closely with marketing, engineering and advertising agency to conceptualize and develop advertising material. • Negotiated multi-year contract with General Services Administration. • Managed annual trade shows, including show selection, booth design and scheduling. • Led Steering Committee for design and launch of company Web site, which led to 100 page hits per month in first year.