Thomas Sumner
Creative Director at The Essential Journal- Claim this Profile
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Bio
Experience
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Essential Journal
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United Kingdom
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Media Production
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1 - 100 Employee
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Creative Director
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Apr 2016 - Present
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Thomas Sumner Design & Illustration
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Liverpool, United Kingdom
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Designer & Illustrator
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Jan 2014 - Present
Graphic Design - Illustration (vector & hand drawn) - Layout - Marketing - Brand & Identity Design - Web Design - Social Content - Typesetting - Photography - Digital - Print - Since accepting work as a Freelancer while living in Toronto, I’ve had the pleasure to try my hand at a number of design practices. From kids book illustration to branding a new restaurant franchise and designing a marketing brochure for a college to building social media campaigns. All projects have allowed me to gain an excellent understanding of major Adobe CC software and to study numerous art and design styles. Along with the countless entertaining projects, I have gained valuable experience at generating work and building & retaining excellent relationships with local and overseas clients. Show less
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Skinnys Bar and Grill
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Australia
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Food and Beverage Services
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1 - 100 Employee
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Design & Marketing Manager
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Sep 2015 - Mar 2016
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Fred Perry
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United Kingdom
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Apparel & Fashion
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200 - 300 Employee
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Retail Store Marketing & Brand Manager
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Jun 2013 - Sep 2014
Graphic Design - Marketing - Email Design - Email & Social Content Creation - Event Coordination - Poster Design - Photography - Digital - Print - Soon after joining the Toronto store I realised it was punching way below its weight. Stuck in a “sales will save us” mentality and with below average online engagement, I took the initiative to redirect the focus and philosophy. Instead of using quick-hit promotions, I began to rebuild brand loyalty and customer appreciation through adding value to the shopping experience. Instead of consistent sales adverts in the local press, I developed brand building ads and also worked with bloggers and influencers to engage with new communities and re-engage with lost customers. These strategies, along with reviews of in-store operations, saw store profits raise by 10% within the first 12 months. Show less
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Rugby League Community Development Coach
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Mar 2012 - Mar 2013
Studying sports development programs used by the NRL throughout Australia, and working with ARL and NSW Development organisations. Studying sports development programs used by the NRL throughout Australia, and working with ARL and NSW Development organisations.
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Rugby Football League Community Coach
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Aug 2009 - Mar 2012
Developed Rugby League with in Schools, Colleges, Universities and Communities of Liverpool and Greater Manchester, UK. Developed Rugby League with in Schools, Colleges, Universities and Communities of Liverpool and Greater Manchester, UK.
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Education
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St Margaret's High School, Liverpool, UK
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St. Margaret's
A-Level, Design and Applied Arts